Precise Size Is Very Important When Displaying Products, And Ensure That These Services Are Provided.

U.S.A

Tycoon

Although the "free shipping + free return" double free policy is implemented, the waiting time for changing goods is also enough to drive people crazy.

Large retailers often ignore

The difference is that a uniform size table is used, and there is a lack of accuracy in the size.

Taking into account the discrepancy in the size of many brand products, consumers generally receive a return label.

(US apparel retailer J.C.Penney offers a uniform size sheet for many of the brand clothes it sells.

This will lead to customer dissatisfaction and increase returns.

A flexible return policy is good, but what shoppers really need is the exact size.

As a result, the exact size is very important in displaying the product, ensuring that the following services are provided.

How products are measured.

It is very useful to have an illustration.

The specific size of each brand or clothing type.

Brand clothing has no uniform size. A brand's "small code" may be equivalent to another brand's "middle code".

Karl stores in the United States recently converted the uniform size table into a specific brand size table.

Where possible, measure the size of different parts of clothing.

Because people measure their physical size in different ways, it is very useful to carefully measure the size of each part of the clothes, especially the tops.

Conversion to centimeters / inches.

Adjusting the size unit helps to cater for the international consumers who are seeking the right size.

International size.

Size6 in the US can be converted into size10 in Britain or Australia.

Conversion based on different countries can provide more important information for more consumers.

Fit.

Tops usually include regular, semi fitting and self-cultivation styles. Trousers usually include self-cultivation, classic, straight and loose.

There are many types of clothing: girls' wear, small size and size code. The product effect picture that provides all kinds of body models will be perfect.

Shirts, for example, are different from girls who wear size6 and size16 respectively.

Body type

Don't forget the human body shape. It has great influence on the fit of the product.

In general, women have these types: pear shape, apple shape, rectangle, inverted triangle and hourglass type.

The hourglass figure is wearing beautiful clothes and may be bad in a pear shaped girl.

It depends on the style of the shirt or skirt.

Therefore, if the manufacturer provides the details of the body, ensure that it is placed in the product description and size table.

As for casual pants or jeans, style is also crucial because size is derived from the upper part of trousers and the style of sitting.

(J.C.Penney lets consumers choose pants styles to screen products)

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Shoes

If possible, compare the famous brand with the famous brand, or compare with the "real size".

For example, CONVERSE men's sports shoes are 1/2 larger than most other shoes.

Zappos retail website also marked this at the beginning of product description.

Zappos also collects the overall applicable data of shoes through customer groups.

(be sure to explain the size of the shoes compared with other sizes or styles.

For example, Zappos wrote at the bottom of the product page: "men's size, please choose a smaller size than your real size 1/2 code product."

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Customer reviews

Some customers may not know whether the size is accurate.

Retailers can ask questions or provide additional fields in the reviews to collect these key information.

These not only help improve sales, but also help sellers find product problems.

Unfortunately, not all manufacturers provide accurate details.

Customer reviews are critical. Many shoppers decide which real size to buy through reviews.

Use comments to better explain the application of product size.