Stone Lions In Fujian'S Textile And Garment Base Continue To Accelerate The Development Of International Markets.

According to sources from the industry, in 2016 1-11, Fujian textile and garment self export volume was US $1 billion 292 million, self exporting countries and regions increased from 120 to three years ago to 163, and textile and garment industry has become the largest exporter in Quanzhou manufacturing industry.

Among them, Fujian's textile and garment base camp has been making great contributions to accelerating the development of the international market since last year in Shishi.

It is reported that since 2016, the government of Shishi and the textile and apparel industry have organized relevant forces to increase investment. Through the international purchasing group, the International Apparel Association, e-commerce platform and other ways and means, the overseas promotion efforts have been intensified, attracting many buyers from emerging markets in the Middle East and Southeast Asia.

While organizing enterprises to participate in the emerging market, Shishi emphasized "Baotuan" and joined the exhibition in overseas emerging markets in the name of "Shishi Legion", and achieved remarkable results.

Take Shishi clothing city as an example, last year's export structure, the Middle East, Russia,

These emerging markets accounted for nearly 50% of the total export sales, up 15 percentage points from the previous year.

The rapid development of cross-border electricity providers has accelerated the upgrading of the cross border e-commerce of Shishi and even traditional industries, stimulated the process of cross-border e-commerce start-ups, and formed a "stone lion" sales force for overseas lions in Shishi.

At present, the annual output value of Shishi textile and garment industry has exceeded 50 billion yuan, and a number of famous clothing brands such as rich birds, CABBEEN, AI Deng Bao, and Emperor brand have been growing and growing. Shishi has become a famous Chinese leisure clothing city and a famous Chinese leisure fabric trade city.

However, with the rapid growth of the domestic textile and garment industry and the overcapacity of the whole industry, the pressure of Shishi textile and garment enterprises is doubled.

Faced with the test, some Shishi textile and garment enterprises began to seek "sea" to resolve excess capacity.

"Shishi textile and garment exporting countries continue to increase, which is the result of enterprises' difficulties in opening up territory and opening up territory". It is also a local government's policy to encourage and support enterprises to accelerate the "sea going out" policy under the "one belt and one road" initiative.

Shishi Business Bureau responsible person said.

At the same time, some leading enterprises are stepping up product research and development and production, and actively optimize the export structure of their products.

According to reports, in view of the demand for high-end products in the European and American markets, since last year, Shishi textile and garment industry has developed a batch of new products, such as corn fabrics, carbon fiber fabrics, Tai Chi stone fabrics and nano chemical fiber fabrics, which are greatly welcomed by the international market.

Statistics show that in October of last year,

Clothing export price less than 100 yuan of clothing, has dropped from three years ago to 65% of the current 40%; exports of high-end clothing fabric share, from three years ago, less than 20% to 40%.

"In the past, textile and clothing products were concentrated in low-end areas, and our sales were difficult to enter the developed countries and regions such as Europe, the United States and Japan.

At present, with the upgrading of the proportion of high-end products, this situation has obviously reversed. "

Tian Qiming, President of Shishi textile and Garment Association, said.

Industry insiders revealed that after 15 years of continuous growth in the export of Shishi's foreign trade, it was the first decline in 2015, but after continuous adjustment, the stone lion enterprise was in the market.

The pformation and upgrading and the optimization of product export structure have made gradual recovery since 2016.

In recent years, Shishi has adhered to the principle of "going out" and "coming in", and actively promoted exchanges and exchanges with all countries and regions along the HAES along the lines of economic and trade, culture and other fields, strengthened the market development of the countries and regions along haze, and enhanced the awareness and influence of Shishi brand in the countries and regions along haze.

At the same time, the government guides and entrepreneurs take the initiative to participate in the preparatory and replacement activities of local overseas Chinese communities along the "one belt and one road" area, and continuously enhance bilateral exchanges and create opportunities for economic and trade cooperation.

The development of the "one belt and one way" market has also spawned a new electricity supplier mode.

Many Shishi traditional manufacturing enterprises no longer abide by the past single export mode relying on order export, and turned to Alibaba's "international version of Taobao" - fast selling.

The cross-border e-commerce platform connects every country, every enterprise and every logistics warehouse with the network, helping small businesses and people easily buy and sell products, and fully enjoy the convenience of e-commerce, network financing, data technology, cross-border pactions and logistics system.

For more information, please pay attention to the world clothing shoes and hats net report.