Jimo Children'S Clothing Shining CHIC2017 Aims To Build A Jimo Standard For Chinese Children'S Wear

March 15, 2017 -17,

It was held at Shanghai National Convention and Exhibition Center.

Jimo, a famous city of children's wear in China, once again organized the famous clothing enterprises in the city to participate in the exhibition, and announced the new journey of Jimo's clothing industry with the brand image of the brand new children's clothing industry.

The world clothing shoes and hats net reporter interviewed director Wang Weiyu, director of the key industry development office of Jimo science and technology and Industry Information Bureau. On the basis of experiencing the excellent quality of Jimo children's clothing, she once again felt the enthusiasm and confidence of China's children's wear city Jimo to develop children's clothing industry and lead the world's children's clothing trend.

In Shandong Province

In the exhibition area, with the theme of "children's dream and children's future" as the theme, in the design of the exhibition area, based on brand positioning, the brand new image of "Jimo children's clothing" is spread. The connotation and theme of the regional brand of Jimo children's clothing around the "children's dream children's future" in the exhibition area shape, color selection and display board graphics elements collocation are taken as the "cradle" as the main creative concept of the exhibition area.

The expression of "Jimo children's clothing" is the cradle of children's "healthy growth". It is also the theme of the exhibition area to cultivate children's "cradle of a bright future", which demonstrates the brand strength of children's clothing enterprises in Jimo.

Exhibition hall

Knitted garments are the traditions of Jimo.

Qingdao is one of the ten hundred billion industrial chains that are mainly supported by the city of Jimo. Relying on the strong knitted garment production capacity, Jimo takes the knitted children's clothing as a breakthrough point, pforming from export processing to domestic sales, and makes the children's clothing industry in the province suddenly rise.

Jimo has the honorary title of "China's children's wear city" and "China's famous knitted city".

Jimo brand

Director Wang Weiyu said that the Jimo municipal government firmly grasped the strategic opportunities for the development of children's clothing industry, and adopted policies and measures of government guidance, enterprise participation and common development.

On the one hand, the Jimo municipal government issued the "Implementation Opinions on speeding up the development of children's clothing industry". The municipal finance for five years, 50 million yuan special funds each year to support children's clothing industry; on the other hand, at the beginning of 2017, Jimo children's clothing reached the strategic cooperation agreement with the world's largest Internet retailer Alibaba, working together to develop a new marketing mode of Internet + children's clothing.

In 2017, Jimo children's clothing was selected in the Alibaba's "origin selection" project, and together with the latter plan to hold the first China (Jimo) Internet + children's wear industry summit.

"Our goal is to create a Jimo standard for Chinese children's clothing, to ensure that every product from Jimo warehouse is jointly certified by the Jimo municipal government and Alibaba, giving consumers a guarantee of quality and safety."

Director Wang Weiyu expressed with great confidence that Jimo was producing products in strict accordance with national standards and formulated the entry requirements for children's clothing enterprises. The brand of Jimo children's clothing should be knocked out.

Jimo brand

The Jimo municipal government has organized local businesses to participate in the chic Exhibition for 5 years in a row. This organization has organized children's library, Lin Bei Er, Ben Ben life, Lamuda, long legged uncle, Annala, OK, Hai Lai Hayman, MJ Ming Jun Zi Er, Yi Cai Xiao Yi, Witt Carney's 11 children's wear enterprise brand exhibitors, carrying 300 kinds of latest styles of children's products to 2017CHIC exhibition.

The products mainly include maternity and infant products, baby clothing, children's clothing, children's clothing, Chinese children's clothing, dresses and so on.

Director Wang Weiyu told reporters that in addition to the Jimo life hall, there is also a brand collection shop.

It is designed to provide consumers with 0-12 year old brand names to meet different needs of consumers.

"After continuous development and research, this business mode will develop better in two years."

In the future, Jimo will build the industrial park into a children's clothing Town, supporting the children's clothing industry in Jimo, and promoting the brand construction through differentiated development with other clusters. It will strive to become the trend guide for Chinese children's wear market and the platform for the exchange and cooperation of children's clothing industrial clusters across the country.

The international fashion of Chinese clothing brand starts from children's clothing and starts from Jimo.

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