C.J.YAO2017 Autumn And Winter New Product Series
China is independent of HARDcANDY, one of the global fashion companies.
Designer brand
C.J.YAO conducted its theme "One Faced Wish" series in Shanghai fashion week in AW17.
The design inspiration of C.J.YAO AW17 series comes from the traditional Dongba culture of Naxi nationality, which has been in existence for more than 1000 years.
Dongba culture advocates the spirit of all things and believes in gods and ghosts. They worship God more powerful than human beings, pray for divine protection, and depict and record the ideal world in their imagination.
The Dongba script they use is the only pictographic word in the world that is still being used; and in the modern world, people have created an ideal world for themselves through the Internet.
In this virtual world, we have absolutely unlimited freedom. By setting labels for ourselves and sharing our thoughts, we can become a brand new person and ideal self.
Designer CJ from the Naxi Dongba culture and
Traditional costumes
Inspired by the concept of "modern Internet world" and "virtual identity", I interpret the image of "I" across time and space, giving each garment vitality, representing the "I" in different periods.
"Ontology" (in the real world) is isolated and interdependent with "identity" (virtual world virtual me).
In this series, all unreasonable can be melted, an ontology can even exist multiple identities, multiple labels, showing multiple characters.
This season's costumes, colors from the Dongba frescoes, are commonly used in dark red, yellow, green, blue and black. They symbolize wood, fire, earth, gold and water in the natural elements, with strong exotic colors. Some elements are taken from the traditional clothing of the Naxi Women, such as the symbol of industrious stars, the shawls and the headwear of the wise man.
At the same time, it reinterprets it through a modernized way and redefines the "newborn" after inspiration with self mockery.
One day, you are in
Social media
The published motion is no longer concerned with the number of commentaries, no need to consider others' views on themselves, and to accept and understand themselves.
The ideal world created by Dongba culture, as an encouragement, makes the "imaginary self" in the social network become the "best me" in reality.
Do it from one expression, that is, "One faced wish".
For more information, please pay attention to the world clothing shoes and hats net report.
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