Clothing Shop Location Around Shop Sales

Clothing stores, whether joining or independent, need to consider a siting problem. A good location should be combined with the time and place, but also conducive to create a harmonious atmosphere. The location of the clothing store always determines the operation of the store, and it is also attracting more and more attention from investors. Open a clothing store, how to choose the site? Below, Xiaobian for you to parse one or two, I hope it will help everyone.

As a clothing store, it often sells a brand or a specific class of consumers, so it is necessary to do a good market analysis to know which plate has a future. Once the analysis fails, stores will face a drying up of customers.

The first step for people who open a clothing store is to do a good job of market analysis and make full use of the opportunity of the rapid development of China's two or three line market to play a leading role in the market segmentation. Only when we compare the market situation, can we find out its own unique situation. Only by conducting detailed market research on the problem can we draw inferences.

open Couture People must find their own way of development according to their actual situation. Blind investors will be mercilessly driven out by the market. In the market, the general roles are divided into market guides, market challengers, market followers and market vacancy. Only when a clear positioning is made, can we know which way we are most suitable to go, and then we can successfully enter the next step of analysis and operation.

The cheaper the product, the less customers want to spend time. Competitor Will you take away your business? Can you take the initiative to leave customers on the customer's walking route? A good store is like a live advertisement, not only for people to find you easily, but also for showing potential customers on the road. Next, let's take a look at how to choose a clothing store.

A breakfast shop should be opened on the way to the commuters when the office passes by. Similarly, clothing stores must learn to pick places. First of all, you can spend some time calculating the flow of people in the morning, afternoon and evening in the area of interest. Also, consider how long it takes people to get to your store.

The cheaper products. customer The less you want to spend time, for example, the convenience store defines the main business circle and coffee shop for about 5 minutes in 3 minutes. Unless you plan to sell the high priced goods such as cars, generally speaking, the customers can only tolerate 7 minutes of spanportation time farthest. The second step is to observe the surrounding environment. From the customer's point of view, will you go shopping in this place? There are some cool corners in the golden area, and there are also hot spots in the secondary business circle. The most taboo place to find is to see others succeed, so they want to replicate a shop next door.

In addition, you have to pay attention to whether competitors will take away your business? Can you take the initiative to leave customers on the customer's walking route? Third, look at the storefront with the mood of the first date. Look far, look at it, imagine the people driving it. Can pedestrians notice from the sidewalk? Good storefront is like a live advertisement, not only for people to find you conveniently, but also to show themselves to potential customers on the road. In addition, the architectural design of the clothing store is also a key point. Is the quality of the building as good as your product?

Fourth remember, good neighbors make you less. It's important to be in the same place with a similar brand, because some location strategies are "parasitic". If you can meet some quality neighbors like video rental shops or dry cleaners, that's better, because these stores have the opportunity of "two visits". If you can get their light, it will definitely be good for your business.

For more information, please pay attention to the world clothing shoes and hats and Internet cafes.