Luxury Underwear Brand La Perla Or Will Be Acquired By Escada

According to the world clothing shoes and hats net, German fashion.

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The owner of India Megha Mittal, a female investor in Italy, expressed the intention to acquire La Perla, the top underwear brand in the country.

Megha is the daughter-in-law of the CEO Lakshmi Mittal, the global steel giant ArcelorMittal ArcelorMittal group. According to American mergers and acquisitions, private equity financing and IPO information provider Mergermarket news, after rumors in recent months, after considering the selection of several intentional financial and industrial projects, La Perla is a top lady from Italy.

The brand was finally included in the "wish list" of India female entrepreneurs.

However, at present, the acquisition intention remains to be the owner of La Perla brand, and is also the founder of Silvio broadband Scaglia of Italy broadband service provider, Silvio Scaglia.

Since the acquisition of La Perla in 2013, Silvio Scaglia has not been willing to give up its control over La Perla.

In fact, there is news that the women's clothing brand Calzedonia from Italy, mainly engaged in underwear, swimsuit and socks, has offered a bid of 100 million euros to Scaglia, but Silvio Scaglia denied that he had negotiated with Calzedonia on that occasion.

Now, in the face of the olive branch stretched out by Megha Mittal, La Perla group and Scaglia have been silent.

It is also rumoured that Goldman Sachs Goldman, an investment bank from the US, has accepted Megha Mittal's entrustment to take part in the takeover operation.

So will La Perla really move towards equity restructuring? Silvio Scaglia pferred the 82.4% stake in FASTWEB xunnet Telecom to Swisscom at the price of 30 billion in 2007, and opened a new chapter in its life after the Swiss Telecom.

The huge amount of money sold for the sale of FASTWEB was invested in new fields by Scaglia, including fashion and luxury goods. He bought the luxury women's underwear brand La Perla in Italy and the world-class model broker company Elite from France.

Scaglia's acquisition of La Perla in 2013 was also a twists and turns. The competition was fierce at that time, but Scaglia finally defeated Calzedonia in the auction auction of bankrupt enterprises organized by the Bologna civil court, and the La Perla was sold in 69 million euros.

La Perla is the top women's underwear brand in Italy founded by Ada Masotti in 1954. Its headquarters is located in Bologna.

Under the leadership of the Macotti family, La Perla has gone through the golden age. Its products not only sell well in Italy but also in the world, but after the decline of the market share, the old lingerie enterprise finally went bankrupt until it was bought by silvio Scaglia.

Silvio Scaglia has invested hundreds of millions of euros to adjust and expand its brand store network in recent years after acquiring La Perla.

However, a lot of cost investment has brought a lot of pressure to the Scaglia holding company, but fortunately, Pacific Barbieri, an investment company led by Paolo Barbieri, has extended its help through the Sms Finance of its subsidiary company.

In 2009, Megha Mittal bought the German fashion women's brand Escada, which was in liquidation at 30 million euros.

Megha Mittal said that if the acquisition of La Perla was successful, she would promote cooperation between Escada and La Perla to achieve better synergy.

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