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    Cross Border E-Commerce Makes Guangdong Goods Into Russia To Build The "Digital Silk Road"

    2017/7/2 16:02:00 35

    Sino Russian Industrial CooperationCross Border Electricity SupplierDigital Silk Road

    From trade to barter trade to "three to one" production, Sino Russian economic and trade cooperation has been escalating.

    In recent years, with the further development of the "one belt and one way" initiative, China and Russia have entered a new mode of economic and Trade -- the realization of global resource allocation based on e-commerce.

    Yang Yongzhi, the chief executive of Polytron Technologies Inc Jinxing button in Humen, Dongguan, met with Grell, the boss of Russia's Grell (Russian pliteration) company last year. They went to Guangdong to purchase metal buttons produced by Jinxing company.

    Since the beginning of last year, the special metal buttons produced by Jinxing company according to Grell's craft requirements have been exported to Russia, and have been supplied to many Russian clothing manufacturers by Grell.

    A small button exported to Russia is only a microcosm of Sino Russian trade. During the Russian multi day walk, the reporter deeply appreciated the prosperity of the trade between the countries along the belt, especially the Chinese enterprises in the Russian market have stepped into an all-round and deep international industrial cooperation. Guangdong's superior capacity has benefited more Russians.

    Recently, the reporter came to the Moscow business center in the southeast of Moscow. This area covered hundreds of hectares of traffic, and goods from China, Central Asia and other places were displayed in a closely adjacent shop. The shopkeepers were bargaining with merchants from all over the place.

    The reporter learned that more than half of the 80 thousand operators in the market came from China, and 70% of the commodities were from Guangzhou, Wenzhou, Yiwu and other countries.

    In the market, we interviewed Li Jinfeng who had made shoes and clothes business for more than 10 years.

    According to him, this market is the largest private trade wholesale market in Europe and Central Asia. The commodities are mainly shoes and hats, clothing, household appliances, toys, building materials and so on. The monthly rent of a better location is $more than 10000.

    At the height of the day, hundreds of lorries are pported from all over the country to the market every day. Customers from all parts of Russia, CIS, Central Asia and other places pick up the goods in the market and charter the cars.

    It is understood that at present, China's Beijing Ya Po Road market, Guangzhou Railway Station before the market and Yiwu, Suifenhe, Xinjiang and other places, there are Chinese logistics companies open through the Moscow Trade Center freight lines.

    The reporter saw Xiao He from the Northeast in the market. According to him, he is currently in grade two in a Moscow University. He works in the market after work, and uses the advantages of Russian and Chinese to serve as a shipping clerk for a logistics company. His boss pays him ten thousand yuan a month.

    The existence of this market has also raised the rent of the market around. In the past, a house of 50 square meters had a monthly rent of about 2000 yuan, but now it is more than 6000 yuan.

    Reporters learned that most of the sales in the Russian market were low-end products in the past. With the rapid improvement of living standards in Russia and neighboring countries, many families have entered the upgrading stage of consumption structure. In addition to the traditional Chinese products, such as clothing, shoes and bags, which have been selling well, the demand for hardware, household appliances, auto parts, lighting and other products has been booming in recent years.

    China is highly complementary to Russia in terms of its industrial structure.

    Guangdong alone has a comprehensive home appliance industry chain, and many auto parts manufacturers and lighting production bases have become the main force in the Russian market.

    However, the reporter understands that compared with the past, the traditional mode of civilian trade that has surged forward is also beginning to drag on in today's Russia. Li Jinfeng left the market two years ago and became a tourist business.

    According to him, he still wants to go back to his old line, but what he wants more is to do business through the Internet.

    Li Jinfeng's pformation is also a deep reflection of Russian businessmen's business model in Russia.

    Today, with the increasing popularity of the "one belt and one road", Sino Russian economic and trade cooperation is developing step by step.

    In talks with Russians, reporters found that they did not know China's Alibaba, Jingdong and other Internet business enterprises.

    Over the past two years, Chinese Internet giants including Alibaba and Jingdong have entered the Russian market. A large number of cheap and good Chinese products have entered the tens of thousands of households in Russia and neighboring countries through the Internet.

    according to

    Russian Electronic Commerce Association

    (AITC) the Russian electricity market survey conducted with the Russian post office showed that China's online stores accounted for 52% of the total cross-border online trade in Russia in 2016.

    Among them, the most popular Russian online store in 2016 was Ali speed express, which has more than 20 million of Russian consumers. It is Russia's top e-commerce platform.

    In the view of Russian users, China has a wide variety of products, especially small appliances and local brands.

    Compared with the Russian local market, Chinese products are abundant and cheap.

    In order to explore the virtual reality, we opened a Russian local computer, found the platform of Ali fast selling online, entered the "traffic recorder", a product named Jun Chan, its sales ranking and evaluation were better, and the origin of its company came from Shenzhen.

    Reporters in Ali speed sell platform to check auto parts manufacturers, found that most of the goods came from Guangdong.

    According to Dr. Wu Fei of Moscow State University, most Russian cars come from Japan and Europe. Because there are no manufacturers in the region, the price of auto parts is more expensive.

    In Guangdong, there are many Japanese and European auto manufacturers. The price of auto parts is low. Through the Internet, many Russians buy auto parts in Guangdong.

    However, what is interesting is that most businessmen in Guangdong do not know that their products are exported to Russia, which is thousands of miles away, because the Russians place their orders through Ali fast sell Hangzhou headquarters, while Guangdong merchants only know that they send their goods to Hangzhou, and others are not known. However, it is through the efforts of cross-border electricity providers that China and Russia have completed the international production cooperation of "one belt and one road" trade and commerce.

    about

    Jin Feng Li

    For us, the strangeness between the two industries and consumers is their huge business opportunities, and the bridge is the Internet.

    Reporters learned that a few years ago, when fast selling in Russia was developing rapidly and orders increased gradually, Russian logistics, as an electricity supplier developing infrastructure, has been stagnant.

    In March 2013, there were 170 thousand packages of express mail, which had only 30 thousand processing capacity.

    In Russia, there is a real "piece": a Russian bought a thin down jacket on the Internet, and when he received it, it was already snowing heavily, because it had been 60 days since he placed the order.

    This is the dilemma of fast selling just entering Russia.

      

    logistics

    The obstacles seized the throat of the fast track development. In 2016, the Russian government was found to be quick to sell, and the Russian postal logistics was proposed to be rebuilt.

    The information minister immediately said that the guarantee could improve the efficiency of package processing.

    Over the next three years, Russia post fulfilled its promise to improve its internal processes by laying off staff and setting up IT departments.

    By 2016, Russian postal services had been reinvented, and the annual cross-border package increased from 30 million three years ago to 230 million, of which 80% came from speed sell, and the domestic market share increased from 33% to 63%.

    In April 13th this year, the last charter flight from Hongkong to Moscow landed in Russia. This is the first time that rookie logistics has been trying to speed up charter flights in Ali, and more than half of the goods have been sent directly to Russia through charter flights, which has doubled the receiving time of users in the country, and the fastest package can be delivered in 4 days.

    Taking advantage of the Internet and big data, we will help create a "digital silk road" to open up every corner of the globe and facilitate the participation of global SMEs in international trade services and sharing the dividends of globalization.

    Liang Haiming, President of the Silk Road Research Institute of Chi Valley, believes that both market commodity sales, Internet business and development of the logistics industry show that China is taking the initiative of "one belt and one road", learning from each other, and mutual benefit, openness and inclusiveness with all countries and countries around the world. It is a form of economic cooperation that is everywhere and everywhere. It proposes China's plan for the global economic development and social progress, and contributes to China's wisdom, so as to create a community of human destiny.

    For more information, please pay attention to the world clothing shoes and hats and Internet cafes.


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