• <abbr id="ck0wi"><source id="ck0wi"></source></abbr>
    <li id="ck0wi"></li>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li><button id="ck0wi"><input id="ck0wi"></input></button>
  • <abbr id="ck0wi"></abbr>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li>
  • Home >

    India Online Shoppers: 30% Of The Initial Online Shoppers Started With Shoes And Hat Clothes.

    2017/7/20 15:40:00 50

    Electricity Supplier IndustryFashionPayment Means

    According to the world clothing and shoe net, thanks to the popularity of smart phones, the improvement of infrastructure, the maturity of online payment and the increasing acceptance of online shopping, India's fashion e-commerce market has been greatly developed.

    Facebook and Boston consulting released a report in March this year, which is very optimistic about India's fashion.

    Electricity supplier industry

    According to the report, the market size of the whole fashion industry in India is 70 billion US dollars. The proportion of fashion industry in the whole industry is 5%, about 4 billion US dollars.

    In 2020, the scale of India's fashion business is expected to rise to 120-140 billion US dollars. The fashion business will affect the fashion market with a total value of $30 billion.

    By then, the number of India fashion business users will rise from 5500-6000 this year to 130 million. The fashion business will occupy 11-12% of India fashion industry's market share.

    Umang Bedi, head of Facebook India, said: "in India Facebook, fashion is one of the hottest categories.

    The top ten hot topics are all about fashion.

    Not only Facebook, but also in Instagram, one of every two Instagram users is interested in fashion. "

    Although fashion topics are so popular in Facebook, Facebook is very clear about its positioning.

    Umang Bedi said that the role of Facebook is to link fashion brands with users.

    Facebook will help brands and advertisers connect users and share content with partners rather than competitors.

    According to the analysis of Rohit Ramesh, head of Boston consulting, by 2020, the fashion industry in India will usher in tremendous changes.

    Nowadays, the buyers of fashion business in India are very labelled, that is, young men living in big cities.

    3 years later, nearly half of the buyers of fashion business are women, more than 50% of buyers are from two or three tier cities, and 37% of buyers are over 35 years old.

    Based on this change, Rohit recommends that e-commerce sellers should adjust their business strategies timely, such as product categories, quotations, discounts, express delivery and return policies.

    Rohit emphasized: "by 2020, 33% of the urban fashion buyers will go shopping online, which means that in the mobile Internet era, people will witness the peak period of mobile shopping in India.

    Mobile terminals have become not only the center of brand marketing and sales, but also the core of behavior from product social interaction, market planning to user interaction.

    Mobile Internet takes priority in mobile era.

    Today, 73% of urban Internet users in India and 87% of rural Internet users surf the Internet through mobile devices (mobile phones or tablet computers), and 85% of the fashion buyers are shopping through mobile phones, and only 15% of the PC machine is used.

    Another 80% of users prefer to purchase with mobile phone APP.

    fashion

    Products, not mobile web pages.

    This poses a challenge to the new e-commerce platform. The mobile phone users in India generally have low cell phone memory. How can they enable users to add new APP to their limited memory cell phones?

    On average, each user will save 3-4 shopping APP in his cell phone, and how to become one of them is difficult.

    Many India online shoppers start with fashion products.

    30% of the initial online shopping users began with shoes and hat clothing.

    In the experienced online shoppers, 70-75% will buy clothes, shoes and hats and accessories on the Internet.

    Discount and advertising are important ways to attract India netizens to shop online.

    The lack of knowledge about mobile APP and return policy is the most worrying factor in their online shopping, so they tend to buy less expensive products when they buy online.

    Therefore, flexible payment options and effective ways of return and customer complaints are effective ways to win customers' trust.

    The development of India's fashion business market depends on 3 factors.

    First of all, the number of Internet users in India will increase by 2-2.5 times in the next 4 years.

    The popularity of smart phones and the drop in the cost of mobile charges will make 70% of urban residents become net names.

    Secondly, with infrastructure and

    Means of payment

    In the future, netizens in urban areas will receive a large number of online shopping (30-40%).

    In the next 3 years, 75 million new fashion business users will be added. The scale of the market will increase by 50-60 billion dollars on the basis of the current situation.

    Third, with the increase of income, 53% of the mature online shopping families plan to increase investment in online shopping, and it is expected to increase the market size by an additional 30-40 billion US dollars.

    By 2020, the number of buyers of fashion electronics in India will double.

    The number of female buyers will increase by 2.5 times, and the number of older users will increase by 3 times.

    With the improvement of online shopping conditions, online shopping will develop rapidly in small and medium-sized cities.

    In 2020, the number of buyers in the 234 tier cities will account for half of the total buyers.

    For more information, please pay attention to the world clothing shoes and hats net.


    • Related reading

    Shishi, A Famous Clothing City, Has A New Way To "Cut Out" A New Future.

    Local hotspot
    |
    2017/7/19 23:26:00
    66

    Shishi Textile And Garment Industry Has Actively Promoted The Proportion Of Middle And High-End Production Capacity And Modern Service Industry.

    Local hotspot
    |
    2017/7/19 22:50:00
    42

    Hongkong Garment Institute Shenzhen City 2017 Garment Industry Shortage Talent Training Project Successfully Concluded.

    Local hotspot
    |
    2017/7/4 10:23:00
    106

    Tongxiang'S Product Quality Is Moving Forward From Low To High End.

    Local hotspot
    |
    2017/7/1 18:27:00
    49

    Hongkong Does A Good Job Of "Super Contacts" Along The Way To Expand Development Space.

    Local hotspot
    |
    2017/7/1 15:19:00
    48
    Read the next article

    Global Retail President Nicola Brandolese Joins The World'S Largest Luxury Group

    Luxottica Group SpA (MTA:LUX) Nicola Brandolese, the former global retail president of Luxun group, joined the world's largest luxury group.

    主站蜘蛛池模板: 中文字幕亚洲欧美| 国产中文字幕在线视频| 亚洲女初尝黑人巨高清| 4hu四虎永久免在线视| 欧美疯狂ⅹbbbb另类| 在线观看成人免费| 亚洲精品tv久久久久久久久| 99久久亚洲综合精品成人网| 欲乱美女诗涵番外5| 国产色产综合色产在线观看视频 | 国产一级二级在线| 久久久久免费看成人影片| 蒂法3d同人全肉动漫在线播放| 无翼乌全彩我被闺蜜男口工全彩| 国产一级高清免费观看| 中文字幕丰满乱孑伦无码专区| 美女免费视频一区二区三区| 小猪视频app下载版最新忘忧草b站| 免费在线观看污网站| 99久久综合精品五月天| 欧美日本免费一区二区三区| 国产福利久久青青草原下载| 久久精品国产99精品国产亚洲性色| 里番acg里番本子全彩| 我的3个美艳馊子白莹小说 | 天天做天天添婷婷我也去| 亚洲精品永久www忘忧草| 5g影院欧美成人免费| 最近中文字幕国语免费高清6| 国产免费变态视频网址网站| 中文字幕久久久| 火影忍者narutofootjob| 国产精品特黄毛片| 久久狠狠高潮亚洲精品| 色噜噜在线观看| 天天看天天摸色天天综合网| 亚洲天堂中文字幕在线| 高校饥渴男女教室野战| 局长的又长又粗慧芳| 亚洲欧美日韩一级特黄在线| 97一区二区三区四区久久|