Third Quarter Earnings Report, Whether It Can Prove That The Luxury Market Has Been Warmer.

Recently, many international luxury goods and apparel groups released their financial reports in the first half of the 2017 fiscal year or the third quarter. According to the financial reports, the luxury goods industry, especially the Chinese market, has obviously recovered.

In fact, from the second half of 2016, sales of many luxury brands began to pick up.

In the third quarter of 2017, the major luxury goods groups published surprising financial results and produced strong evidence of recovery.

Hermes International SCA

Hermes Herm & amp; s group announced its third quarter results yesterday. Its sales rose 11.3% to 1 billion 337 million euros in the three months to September 30th, while sales in the first nine months rose 10% to 4 billion 50 million euros.

Sales of brands in all parts of the world grew.

Sales in the French region increased 11.8% to 189 million euros compared with the same period last year.

Sales in other parts of Europe increased by 14.1% to 269 million euros.

Sales in Japan rose 6.7% to 166 million euros compared with the same period last year.

Asia Pacific sales, including greater China, grew by 12.4% to 464 million euros over the same period last year.

US regional sales rose 8.7% to 227 million euros compared to the same period last year.

Sales in other parts of the world increased by 16.5% to 21 million 200 thousand euros.

The Asia Pacific region has become the largest market in Hermes.

CEOAxel Dumas of Hermes group said: "sales growth in mainland China is accelerating, and the overall luxury market environment is very good.

Sales in Malaysia and other Southeast Asian countries are also good.

Kai Yun group

Kering, a luxury group in France, recently released its third quarter financial data. Despite the strong euro, the outstanding performance of Gucci and Yves Saint Laurent helped open up the previous growth momentum.

In the 3 months ended September 30, 2017, the core financial data of Kai Yun were as follows: sales increased by 23.2% to 3 billion 925 million euros compared with the same period, and increased by 28.4% compared with the same period. The growth rate of the sales in the second quarter was 39.3%, and the sales of the luxury goods sector increased by 26.6% over the same period. The growth rate of the luxury goods sector increased by 32.3% over the same period. The growth rate of online sales was close to that of the 80% sports and lifestyle sectors. The sales grew at an annual rate of 11.9% over the same period.

Sales of wholesale channels also increased by 21.7%.

Its brand earnings report:

Gucci

Sales increased by 42.8% to 1 billion 553 million euros over the same period, 49.4% year-on-year at constant exchange rate, 50.9% year-on-year growth in direct store sales, 82.7% in total sales, three in online sales, 43.9% in wholesale sales, and two digit in all product categories.

Among them, the growth of clothing and footwear was strong, and the development of leather goods was equally rapid. The sales volume of direct outlets increased by 50.9% to 1 billion 280 million euros, accounting for 82.7% of the total sales of brands, and the sales of wholesale channels also recorded a notable increase of 43.9%.

Sales in the first nine months of Gucci rose 45.5% to 4 billion 386 million euros, accounting for 56.8% of total sector sales.

Bottega Veneta

Sales decreased by 4.5% to 280 million euros compared with the same period, 0.9% year-on-year at the fixed exchange rate, 2.8% in the same year, and 84.5% in the total sales volume. In the future, investment in digital marketing will continue to strengthen ties with the Millennials.

YSL

Sales increased by 17.7% to 383 million euros compared with the same period, 22.2% year-on-year at constant exchange rate, 21.1% year-on-year sales of wholesale outlets and 23.4% year-on-year growth in wholesale channel sales. Sales of other luxury brands increased 13% to 459 million euros over the same period last year. The growth rate of 17% fashion and leather goods sales increased by 19.3% over the same period, and the Balenciaga performance was excellent.

LVMH group

Recently, LVMH group's share price has hit a new high this year, at 253.95 euros per share and 130 billion in market value, which is also the highest market value since LVMH listed.

Over the past year, the market value of LVMH has increased by about 44 billion euros.

In the first nine months of fiscal year 2017, LVMH Group sales grew 14% to 30 billion 100 million euros, while sales in the third quarter increased 13.6% to 10 billion 380 million euros, higher than analysts expected.

As China's wealthy consumers start buying luxury goods again, LVMH's digital and innovative marketing has continued to pay off. The fashion leather Department of the group has recorded double-digit strong growth for three consecutive quarters.

In the third quarter, sales in the sector rose 13% to 3 billion 940 million euros from the same period last year, while sales in the first nine months rose 21% to 10 billion 838 million euros.

Moncler

The latest three quarter financial data released by Moncler in the 2017 fiscal year show that sales have continued the previous growth momentum, and the growth rate has reached two digits again.

In the first three quarters of September 30th, the key financial data were as follows: sales volume was 737 million euros, up 15% year-on-year; retail sales 478 million euro, up 19%; wholesale sales 259 million euros, up 8% over the same period; sales in the international market were 623 million euro, 18% growth.

So far, Moncler has recorded double-digit growth for 15 consecutive quarters.

Asian market is bright

It is noteworthy that good performance especially benefited from Moncler's good performance in the Asian market, including Japan, China and Hongkong and South Korea, and Hongkong's sales also benefited from the relocation of local stores.

In addition, in addition to the 4% increase in Italy, all other regions recorded double-digit growth.

Before, Moncler has adjusted the price gap between China and Europe, and the person in charge has said: "we are always monitoring the price, reducing the difference between the two markets to less than 50%."

Global luxury sales are booming, and Chinese consumers have made contributions.

According to the information released by consulting giant Bain&Company, the global sales growth of luxury handbags, shoes and jewellery in 2017 is higher than expected, mainly thanks to the needs of consumers in China and younger generation.

In recent years, Europe is facing a series of security threats, which has led to a decrease in local tourist expenditure. Meanwhile, the slowdown in China has shaken the luxury sector.

But the consumption of visitors to Europe is now blowout again, and the demand for China's middle class has rebounded, helping to offset the slant impact of the American market.

Bain said retailers have tried to narrow the distance between luxury goods and younger groups, and have made a return in Europe and bridging Asia with higher prices.

In the luxury market in 2017, China accounted for 32% of shoppers, more than any other country, thanks to their rising domestic and foreign purchases.

Bain predicts that with the steady growth of online sales, the entire luxury industry will probably grow 4%-5% every year by 2020.

In order to reflect the high-end brand, online sales in the past played a marginal role in sales. By 2025, the proportion of online sales in all sales is expected to rise from 9% to 25%.

The millennial contribution can not be ignored.

Gucci's "turning over" started with the introduction of the new creative director, Alessandro Michele, in early 2015.

After he took office, he made a series of modifications to the design aesthetics of the products. The new Gucci attracted a large number of young customers, and created a number of explosions, such as Dionysus bags, ribbon bags, GG Marmont bags,

Lok Fu shoes and so on.

Francois-HenriPinault, chief executive of Kai Yun group, said in an interview with the media that 50% of the sales of Gucci now come from young consumers under 35 years old, and that another brand YSL has 65% of its sales from that age group.

In order to aim at the millennial generation, Dolce&Gabbana invited the two generation of the stars and the rich two generation to take the show and shoot the advertising blockbuster in the latest series. In 2016, they still won brilliant results.

Among them, Wang Junkai and Di Ali Gerba are invited to China's stars.

Italy, Italy, according to Pambianco News

Dolce&Gabbana last year's performance data showed that in the 12 months ended March 31, 2017, its total sales rose 9.6% to 1 billion 296 million euros compared with the same period last year, while net profit soared 346% to 80 million euros. The profit margin before tax and depreciation and amortization increased 1.5 to 12.7% over the previous year, but lower than other luxury brands.

Dolce&Gabbana's retail sales rose 7.1% to 796 million euros compared with the same period last year, while wholesale sales increased 8.7% to 438 million euros compared with the same period last year, while the sales volume of the third party licensing channels decreased 9.2% to 61 million 200 thousand euros compared with the same period last year.

LOUIS VUITTON is officially launched around the world with the launch of the joint venture Fragment Street launched by the trend godfather of Japan, Teng Yuan Hao, Fragment.

In July, with the current red to purple New York tide brand Supreme cooperation, after the two joint series press conference, the brand store door appeared all kinds of fashionable people queuing up.

It is said that this has brought a lot of new customers to the LOUIS VUITTON network. They are all rushing to tide cards.

How to seize the millennial generation has long been a major problem for luxury goods.

More exciting information concerns

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