What Is The Main Contradiction In Textile And Apparel Market Development?

According to the nineteen major reports of the Communist Party of China, the contradiction between our country's main social contradictions has been pformed into the contradiction between the growing needs of the people's life and the unbalanced development.

This is a historic change related to the overall development of China's textile and garment industry, and a major political judgment related to the long-term strategic positioning and development direction of China's textile and garment market.

The historical significance of professional market in resolving traditional contradictions

China's textile and garment market has effectively met the consumption upgrading needs and industrial development needs of China's traditional two dimensional economic structure. It is an effective form of organization linking the "small household production" and "ever-changing market". It is an important achievement in the economic development since China's reform and opening up, and an important channel of circulation with Chinese characteristics.

For a long time in the past, the main contradiction of our society is the contradiction between the increasing material and cultural needs of the people and the backward social production. This is the portrayal of China's social development level and development stage.

The specialized market of textile and clothing is an important part of China's national economic commodity circulation system. The growth and progress of the professional market is closely related to the level of economic and social development and the development stage of our country, and is closely related to the main social contradictions.

Clothing, food and shelter has long been the most urgent need for the broad masses of the people in our country, and clothing from the shelter of the wind to the cold is the first to bear the brunt of life.

At the beginning of the reform and opening up, people experiencing a long period of shortage of economic problems had a growing demand for material culture.

And so on, we need to improve gradually. The costumes and costumes become the first demand and true portrayal of people's pursuit of beauty and longing for a well-off society.

However, China's traditional state owned department store business system simply can not fully meet the people's demand for clothing and clothing consumption in all aspects.

The specialized market of textile and apparel, which is supported by industrial clusters, has emerged as the times require. It has gradually grown into an important circulation channel for China's textile and garment industry. It has become a commodity distribution center and information flow channel linking the small and medium sized micro enterprises and consumers of a large number of distributors. It effectively meets the people's demand for growth of clothing and apparel products with high efficiency and high cost performance and a considerable part of the low and middle consumption demand, effectively easing and resolving the social contradictions of the serious shortage of mainstream commercial channels.

More importantly, the rise and development of textile and garment specialized market has provided effective help for the channel expansion, brand incubation and development and expansion of the small and medium enterprises in the industrial cluster. It has become the most important circulation channel and information distribution base for small and medium enterprises, and has fully resolved the contradiction between the circulation capacity of small and medium enterprises in textile and clothing.

In the course of the development and expansion of the professional market, it has also cultivated millions of market traders with strength, management and innovation, and dealers and franchisers all over the urban and rural areas. It has become the core channel and important platform to promote the employment of the people, encourage the public to start a business, and flourish the business of urban and rural areas.

After nearly forty years of pformation, upgrading and innovation, the specialized market of textile and clothing has developed into an important part of China's socialist market economy. It has become an indispensable platform for circulation and value realization of the textile and garment industry. It has become an economic carrier that highly integrates industrial value and social value. It plays an irreplaceable role in enriching commodity supply, configuring production elements, improving circulation efficiency, cultivating small and medium-sized enterprises, promoting urban and rural integration, and achieving healthy operation of the industry.

Especially in recent years, the textile and garment market in all parts of the country has continuously strengthened the comprehensive development of hardware environment, brand cultivation, commodity upgrading, channel development, e-commerce application, industrial service, public support, external communication and social responsibility. The market positioning of the place of origin, distribution and marketing type land market has been more precise and precise. Single market, comprehensive category, exhibition trade and other market patterns have been flourishing, the development mode has been constantly optimized and innovating, the comprehensive development level has been significantly improved, the consumer satisfaction has been continuously improved, and the competitiveness of China's textile and clothing business system has been gradually enhanced, which has a very important historical and practical significance for resolving the main contradiction of our society.

The change of new era contradictions in the circulation of textile and clothing

"Imbalance" and "inadequate" have become the main constraint factors to meet the growing needs of people's life. "Imbalance" refers to the inconsistency of comprehensive development level, whether there is a fast or slow pace, and a large gap between them.

The main contradiction of society is the reflection of the fundamental problem of economic and social development.

After nearly seventy years of development, China's economic and social society has basically bid farewell to poverty, and is about to achieve a well-off society in an all-round way. The level of social productivity has also undergone fundamental changes. Economic and social development has entered a new era in an all-round way. The major social contradictions have also undergone corresponding pformation, which is the result of the resultant forces of economic and social development.

We must see that

As a kind of business form which originated in the West and flourish in China, it is compatible with the development level of the small and medium enterprises in the industrial clusters in the past forty years, and is compatible with the consumption level of the middle and low end consumers. In the process of constant pformation and upgrading, there are still a series of problems in the areas of hardware pformation, management level, comprehensive service and mode innovation, etc. there are many imbalances in the market structure and so on, and there are many deficiencies in the level of development, which become part of the social contradictions in the new era and practitioners of the solution.

The "people's growing needs for better life" is reflected in the field of textile and clothing specialized market, that is, safer and more comfortable site environment, more fashionable and higher quality commodity supply, more convenient and intelligent technology application, and more high-quality and more humanized service experience.

With the upgrading of consumption and the rapid development of modern information technology, the people's fine life needs to be greatly improved and the connotation is deeply developed. The richness and diversity of consumers' choice of clothing and clothing products have raised new and higher requirements for commodity price performance, cultural attributes and spiritual inclusion, comfort and experience for shopping environment, convenience and technology application of shopping mode, complete facilities and intimate service.

The development of "unbalanced development" in the field of textile and garment specialized market mainly includes unbalanced main body structure, unbalanced regional structure, unbalanced supply and demand structure and unbalanced function structure.

The main structure is unbalanced, which mainly includes the incompatibility of producer structure, consumer structure and channel business structure.

The unbalanced regional structure mainly refers to the specialized markets in the East and the central and western regions, and the gap between the producer market and the distribution market is quite large in terms of the distribution of resources, the industrial foundation and the competitiveness.

The imbalance of supply and demand structure mainly refers to the imbalance between the supply and demand structure of products and the structure of product supply and demand. It also includes the application of high-end production factors such as specialized market, modern technology, information and so on, and the shortage of top management talents, market expanding talents and information technology talents.

The imbalance of functional structure is mainly reflected in the imbalance and imbalance between the expansion of market scale and the cultivation of brands, the enhancement of professional standards, the fulfillment of social responsibilities and the promotion of external cooperation and exchanges.

The development of "inadequate development" in the textile and garment market is mainly reflected in the following aspects: inadequate development mode, inadequate management services, inadequate commodity operation, inadequate innovation and application, inadequate green development and credit system construction, and inadequate outward oriented development.

The inadequate development mode mainly refers to the unreasonable market size, the structure of merchants, the efficiency of resource operation, such as the lack of leading single specialized market; the low level of corporatization of firms; the conservative way of market operation; the lack of linkage development between specialized markets and industrial clusters, and the lack of close connection; the efficiency of professional market allocation and the low efficiency of operation.

Management services are inadequate, which means that the professional market is faced with the diversified and multi-level needs of the people, and the professional, precise and meticulous management services are not high enough. The traditional thinking such as "leasing and selling property, planning and operating services" has always existed, such as the lack of planning guidance, the weak combination of parking, catering, leisure and other commercial services, and the potential risks of fire safety in some markets; the awareness of brand and the awareness of customer service need to be improved; the application rate and conversion rate of public service platforms are not high enough to meet the needs of shopping experience; the level of market environment and urban coordinated development is not enough.

Inadequate commodity operation refers to the homogenization of commodities in professional markets and merchants, and the improvement of commodity quality and the lack of brand building.

The lack of innovative applications includes the lack of modern information technology applications in the whole process of equipment and facilities, marketing, internal management, customer service and so on. The slow pace of online and offline integration has not yet played the role of big data, artificial intelligence, Internet and smart mall in shaping new advantages, creating new models and improving the quality and efficiency of market operation.

The lack of green development and credit system construction includes the lack of strong awareness of green development in the textile and garment market, lack of publicity and promotion, and actual investment in energy conservation and emission reduction. The environment and atmosphere for initiatively fulfilling social responsibilities need to be strengthened. The integrity of professional market, the imperfect credit system of merchants and purchasers, the existence of fake and shoddy behavior in some markets and businesses, and the destruction of the overall image of the region; and some professional markets have not yet established and perfected fair competition, intellectual property protection and other related mechanisms.

The lack of outward development includes the low degree of integration of the domestic and foreign trade in the specialized market, and there is still much room for improvement in cross-border e-commerce. The strategic opportunities brought about by the "one belt and one way" initiative still need to be excavated.

The breakthrough of resolving the main contradiction lies in alleviating "inadequate".

The two aspects of contradiction are close connection and unity of opposites. The solution to the problem of unbalanced imbalances must be measured as a yardstick for satisfying the growing needs of the people.

The textile and garment market needs to solve two major contradictions. We must focus on meeting the growing needs of the people to solve the problem of imbalances in the development process.

The satisfaction of the textile and garment market to the growing needs of the people is not only reflected in the satisfaction of the professional market function, but also an objective and gradual upgrading of "hard demand". More importantly, people need to bring more satisfaction and sense of fulfillment to people in terms of status symbol, quality symbol, status symbol, value added service and so on. This is a subjective "soft need" and an important emotional link between the strong professional market and the city, industry, purchasers and consumers. It is a fundamental need and realistic goal for the professional market to move towards a new era and achieve new targets.

The imbalance and incompletion of the specialized market of textile and clothing are interrelated and mutually integrated.

The unbalanced development of the specialized market of textile and clothing has the difference of natural resources endowment, the growth pattern and the division of labor. It is the embodiment of the maximization of the efficiency of the social business system.

The imbalance is generated on the basis of "inadequate". "Inadequate" is the key cause of unbalanced development. "Imbalance" will aggravate "inadequate".

To solve the main contradiction of textile and garment market, especially to solve the problem of imbalance, the key point is to solve the problem of inadequate development.

The development of textile and garment specialized market is inadequate in six aspects, which essentially corresponds to the shortage of comprehensive development level such as intensification, specialization, branding, intellectualization, greening, internationalization and so on. The specialized market should focus on promoting the construction of quality and benefit oriented development mode, promoting the modern management service level by specialization, promoting the operation of goods by brand, promoting the application of innovation with intelligence, promoting the green development and credit system construction by green, and promoting the outward oriented development by internationalization.

Therefore, in order to solve the problem of insufficient development of specialized markets and realize the "six" development, it is essential to satisfy the comprehensive new needs of specialized markets through technological pformation, consumption upgrading, industrial progress and circulation innovation.

The main contradiction of textile and garment market development does not mean that the main contradiction of the textile and garment market is completely absent. The old contradiction is integrated into the new major contradiction in a higher demand and new form, and will be changed from the contradiction of the lower level and the "quantity shortage" to the contradiction between the middle and high level and the "quality shortage type".

The specialized market of textile and clothing will still be targeted at the medium and low end consumer groups, small and medium sized agents, small and medium enterprises and family workshops in China. At the same time, in the new era, the specialized market of textile and clothing needs to constantly meet the increasing consumption demand, gradually expand the coverage and service level of the high-end consumers, continue to optimize and expand the core competitive edge of the professional market, deepen the connection between the professional market and the industrial cluster, and build the specialized market into an integrated platform linking small and medium micro production enterprises, small and medium micro businesses, small and medium micro dealers, and all kinds of consumers, so as to meet the needs of various personalized and diversified consumption needs.

All things in the world, changing, and contradictions become the source and motive force of the development of things.

The pformation of the major social contradictions has highly summed up the historical inevitability, the reasonable development and the future direction of China's textile and garment market.

The specialized market of textile and clothing is the embodiment of the major contradictions in the new era, the participants of reform actions and the facilitators of practice. The solution to the major social contradictions is the historical value and future space of the professional market. Here, there will be a batch of backbone forces and leaders in the new era.

We expect new textile and garment market in the new era.

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