China And Europe Fashion Dream Factory Entered The First Official Docking With Keqiao Fabric Enterprises

In June 28th, the Alviero Martini brand of Italy welcomed the first launch of the Chinese market. It was also the first official docking between the brand of China and Europe's fashion dream factory and the Keqiao fabric enterprise.

Jiemali silk, pierpolan, Li Tai, Xuan Jue textile and so on.

The company takes the latest products to participate in the on-site activities. Dr. Jiang, a famous brand in Hongkong, is also looking for opportunities for cooperation.

The upstream and downstream enterprises gather together to explore the cooperation between ALV brand and local enterprises and China.

Expansion.

It is reported that Alviero Martini is the brand of COMMERCE SRL company and was founded in Milan in 1991.

Since its birth, the company has featured a map for its decoration, and has introduced a series of unique bags, accessories and costumes. It has exclusive stores in Milan and Rome, Italy.

The first Alviero Martini series is one of the leading accessories and clothing brands of the company, and has entered the high-end market in many countries, such as Europe and America.

This Alviero Martini second series is a perfect combination of fashion, creativity, exquisite workmanship and avant-garde design. It is a reflection of the latest trends in 2018 and 2019.

Lorenz, chairman of COMMERCE SRL, introduced the brand culture of the company.

He said, "ALV" is inspired by the long distance travel, the main clothing, trousers, shirts, polo shirts, shorts and T-shirts and other products. It is committed to create a more colorful world of clothing for men and women in the world.

The feature of this series is the ingenious design of multiple pockets to meet all kinds of needs in the journey.

The products are mostly cotton and linen, light and breathable, and passport printed patterns, which symbolize the countries that have been there.

During the course of the negotiation, Keqiao enterprises asked questions about the price, quality and cooperation mode of "ALV" entering the Chinese market. Brand project manager Giancarlo said that "ALV" will enter the Chinese market with high quality and close to the people, hoping to find partners who can read "ALV" brand concept and fashion language, and open up China and the international market, and share Italy's fashion with Chinese consumers.

At the same time, Keqiao, as the world's textile capital, has developed rapidly in recent years. All kinds of high-end creative fabrics emerge in an endless stream, which can fully meet the production demand of "ALV". In the future, the production end can be moved to Keqiao, so that the two sides perfectly match.

This docking activity has brought the fabric products of cotton, hemp and woolen fabrics to Keqiao, which is favored by the "ALV" brand. They said they would visit these enterprises and discuss the direction of cooperation between them.

"The high-end woollen fabric of the company has a high degree of fit with the" ALV "brand, and the opportunity for cooperation is very large.

Li Shang Yu, general manager of Shaoxing Pierre LAN Textile Co., Ltd.

This event is Keqiao.

Enterprises and Italy brands have built a bridge for face-to-face communication, creating opportunities for in-depth cooperation between the two sides.

Huang Yanting, director of the China Europe fashion dream factory, said that this is a good start. China Europe fashion dream factory will play an active role in the platform and organize more similar activities, so that Keqiao's fabric advantages will be organically combined with European brands and design advantages, and seek common development. This will help Keqiao upgrade the fabric quality and extend the industrial chain, and further accelerate pformation, upgrading and technology.

"Green" construction pace.