"Sports And Leisure Wind" Is Becoming Increasingly Hot. Global Resources Reveal The Future Wind Direction.

According to the latest data from Euromonitor, a market research firm, the global sportswear market in 2017 increased by 6.8% to $300 billion.

The study also shows that consumers not only wear sportswear for fitness activities, consumers also wear their daily routines (40%), shop (42%), work near home (39%), eat or watch movies (33%).

It can be seen that sportswear has affected our daily wear.

In pursuit of healthy life, people have been pursuing fashion. Sports and leisure styles are becoming more and more popular and they are increasingly popular in the market.

Industry trends: what will happen in the future?

China's market is growing rapidly.

Sports wind has gradually become the leading fashion style and has been well received by the market.

In China and other markets, the market has begun to show stronger and stronger growth trend.

According to the forecast of Ou Rui International, in recent years, China's sportswear market will increase by two digits per year, and it is expected to exceed US $40 billion in 2020.

China sports apparel market size forecast data source: Euromonitor

Cross border cooperation between fashion and sports brand

Sports and leisure wind not only entered our daily life, but also swept the fashion industry.

Designers of fashion brands and entertainment stars join hands in sports brands.

For example, Wang Daren and Adidas Originals have launched the Drop 3 modeling series. Singer Beyonce and Topshop have launched the Ivy Park cooperation brand. They have brought surprises for fashion circles and sports circles, and have also promoted the sports and leisure style to the trend of fashion and trend.

From fashion to lifestyle

Euromonitor also believes that with regard to sports and leisure styles, consumers have changed from fashion to healthy lifestyle.

In particular, the millennial generation emphasized the concept of a reasonable diet and exercise. This trend indicates that more and more consumers recognize that "health is a new wealth and a new way of life".

More recommended: Sports Fashion & sports leisure products special exhibition area

Grasp the trend of the trend, keep the market competitive and purchase hot products. We must not miss the Hongkong global resources fashion products exhibition held on 27-30 October. The special sports and leisure products exhibition will bring together 450 new sports fashion and leisure products. The products will also include fashionable bags, fashion fabrics and accessories, shoes and shoes to meet your purchasing needs.

Highlights of more exhibitions:

Fashion technology area: fashion products focusing on exhibitors integrating innovation and technology

New designer area: bringing together start-ups and design stars in many parts of Asia

Trend trend area: highlights from Fashion Snoops and Pantone

Symposium: converging distinguished speakers and industry authority to analyze future trends

Fashion show: fashion models deduce the popular design of exhibitors and new designers

Hongkong has always been a gathering place of fashion and creativity. Fashion and fashion have long been integrated into the city.

Here, the global resources Lifestyle exhibition will be unveiled at the Hongkong Asia International Expo in a completely new fashion and fashion show. At the same time, we will be looking for innovative gifts, gifts and household items.

Immediately scan code, pre registration, an admission ticket can participate in two phases of the exhibition, wonderful not to miss!