Good News: Xue Zhong Fei Is Awarded The Brand Of "China'S Down Industry Giant Craftsman" Brand.

In October 17th, "big power craftsman made in China" -- China feather industry market development summit forum will be held in Crowne Plaza Hotel, Zhongjiang, Changshu.

The conference was hosted by the China feather and down industry association and the National Federation of textile and apparel industries, and attended by government departments, industry experts and brand representatives.

As one of the inviting brands of this conference, Xue Zhong Fei has won the "China craftsman craftsman" award with the high standard product quality and the coexistence of fashion and quality. It shows the high recognition of the brand in the industry and consumers.

Innovation drive activates brand dynamics

Xue Zhong Fei brand was founded in 1999 for sixteen consecutive years.

Sales of second, positioning young, dynamic, fashion, sports.

Since its appearance,

Persisting in keeping pace with the times and innovating, striving to go along with the young consumers in the forefront of the down jacket fashion, leading the young energetic sports lifestyle in the new era, and making Chinese young people full of love and freedom.

Users first enhance brand value

Xue Zhong Fei insists on the user first, creating greater value for users, and continuously innovating, networking, data intelligence and excellent operation to create four high quality products and service users.

Product research and development, adhere to

Coexisting with practicality, based on brand positioning and young people's play / material / intelligence / four life styles, combined with the current trend, we build interactive communication with consumers through different colors, patterns and styles, and interpret the self-confidence and vitality of young people.

Focusing on quality, innovation, brand and "craftsman spirit", we will add automation, intelligent production and testing equipment, improve production technology, promote standardized application, improve production efficiency, improve product quality, and show new charm of Chinese manufacturing.

In the retail mode, global marketing is embraced by users, and SPA+'s all channel advanced retail mode is used to achieve snow direct flight from brand dealers to retail terminals.

At the same time, we should actively join the new retail force to share commodities and share members.

Promotion and sharing will eventually provide consumers with an online, offline and integrated consumption experience.

Four new target to achieve brand spanning

In the future, Xue Zhong Fei is committed to becoming the leading brand of China's energy sports clothing through the four new strategic goals of "new dream, new brand, new retail and new team".

On the road of new products + new retail + new mode, we can truly realize the "great feather carving Exhibition" and "make China's own products strong and make China".