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    Great Power Craftsman Made By China, Bosideng Was "The Leader Of China'S Down Industry". Gao Dekang Was "The Leader Of China'S Down Industry".

    2018/10/22 9:14:00 85

    BosidengGao DekangDown JacketForum

    In October 17th, the summit forum of China's down industry market development was successfully held in Changshu, Jiangsu.

    The theme of the forum is "building the best quality of domestic products and establishing confidence in domestic products", aiming at promoting the upgrading of China's down industry consumption and promoting the image of domestic down products.

    Gao Dekang, chairman and President of Bosideng group's board of directors, attended the forum and launched a summit dialogue with all the big coffee companies.

    This forum has commended the "big country craftsman brand" and the leading brand and leading enterprisers in China's down industry. Bosideng brand has won the "leading brand of China's down industry", and Gao Dekang has won the "leader of China's down industry".

    The group's snow flying and ice cream have won the "China's feather industry giant craftsman brand".

    Bosideng brand won the "leading brand of China's down industry".


    Gao Dekang won the "leader of China's down industry"


    Snow flying, ice cream won the "China's feather industry giant craftsman brand"

    Since its start up in 1976, Bosideng has been growing along with the tide of reform and opening up, along with the vigorous development of China's down industry.

    In 1995, Bosideng took the lead in the industry to increase the cashmere content of down garments to 90%, leading the upgrading of the quality of the industry and the pformation of fashion.

    In 2009, the concept of light down jacket was put forward, which made the season and scope of the down garment rapidly expand and extend, expanding the market space of the whole industry, and cultivating a new consumption growth point.

    To this year, Bosideng brand down jacket has been leading the country for 23 consecutive years. Its products sell well in 72 countries such as the United States, France and Italy. In the hearts of Chinese consumers, the brand of Bosideng has been equated with "down jacket".

    Gao Dekang said that over the years, Bosideng and all the brothers in the industry have made joint efforts to make unremitting efforts for the healthy development of the whole industry, making the down jacket the most competitive clothing category in China.

    In the future, Bosideng will become the global consumer's first choice down clothing brand.


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