40 Years Of Reform: What Is The Market For Guangzhou Zhongda Cloth Market? New Ideas And New Models
"The spring breeze is blowing everywhere, and the Chinese people are really fighting for it!"
In 1978, the Chinese mainland began to reform, and now it is over 40th anniversary. China's economy, city appearance and people's demeanor can be changed dramatically.
From planned economy, food and clothing to the cultivation of the market, to market circulation, continuous improvement, actively joining the world trade, and maintaining China's high speed and high level development, Guangzhou can be allowed to become a city with an international trade center of over two thousand years of history and become the product of reform and opening up and commodity economy development.
With the increasing demand of the people, Guangzhou has created more than 700 specialized wholesale markets, the most specialized wholesale market in the world, especially clothing, leather and footwear.
As a member of the textile and garment industry, Xiao Bu is proud and honored to be in the largest textile and garment accessories market in Asia - the big cloth market.
In the initial stage of reform and opening up, the Pearl River Delta region started with textile and clothing, the economic take-off and the advantages of geographical location made Guangzhou's developed garment industry.
Over the past 40 years, there have been more than 130 specialized wholesale markets in Liwan District, including thirteen lines and stations west, Yuexiu District Liuhua, Tianhe Shahe and so on.
Professional aggregation and increasingly abundant demand drive the development of related industries, forming strong resources gathering ability.
Any industry will go through four stages of sprouting, growth, maturity and recession, so the market of Chinese and big cloth has been damaged for decades.
First, the market for Chinese and big cloth market is blocked, the environment is poor, hidden dangers such as security risks, public security and so on can be solved quickly through long-term governance.
Through vigorous efforts in recent years, Xiao Bu has witnessed that some problems in the market have improved greatly. Congratulations!
Two, even if the surface of the environment has been greatly improved, why the market for Chinese and big cloth is getting harder and harder?
1, lack of strategy
Although the large and medium size cloth market is large, influential, and has large industrial links, it has always been a hero of the wilderness. It has not really integrated into the urban industrial strategy and urban positioning of Guangzhou. It has not stood in a higher position, so that there is little layout and unreasonable layout.
2, lack of mechanism
There is no shortage of resources in the Zhongda cloth market, because the market demand is large and the vitality is strong.
This is the reason why private capital keeps pouring in.
But how does the market of the big and medium-sized cloth run? There has been a lack of top-level design in terms of system and mechanism.
How the government and various interest groups participate in the allocation of resources has always been a thorny issue.
3, lack of planning
Just think about how to manage the market, and even think about how to move and close completely without thinking about how to make the development better.
In this way, from the strategic development to the market layout, all levels of planning are missing, and even the relevant planning of cities, industries, and so on, is the result of long-term industrial discrimination and contempt.
In the face of many problems, where should the market of the big cloth market go?
How to pform and upgrade textile business?
1. reconfirm its functional orientation and formulate its strategic plan for development.
The clothing problem of the about 6000000000 global population is an eternal market. Since history has chosen Guangzhou to occupy the core of the industry chain, why not cherish it? Therefore, the situation of the lack of strategic and planning guidelines in the big cloth market should be ended as soon as possible. The special position and influence of the Zhongda cloth market must be re examined from a strategic height.
2., strengthen its support function in the trade hub of the national garment industry, and reconstruct the industrial and commercial chain.
Taking the publishing place of Guangzhou global fashion center as the strategic goal, the industry chain system of the big cloth market is reconstructed through the application of Internet, big data, artificial intelligence and other technologies.
In a word, we should learn to conform to the times and grasp the trend. For example, many textile enterprises choose our good cloth system team of Bo Ka clothing design to create a small program system of exclusive management and management products, and open online marketing mode.
3. to form a global fashion center to enhance the value chain of Commerce.
"Global clothing to see China, Chinese clothing to see Guangdong, Guangdong clothing to see Guangzhou", this is the buzzword of the industry.
Guangzhou has the best soil to create the global fashion center, and the market conditions are the most suitable.
Moreover, the creation of the fashion industry chain will greatly enhance the value chain of clothing and cloth market, and provide a good foundation for the integration of Commerce, tourism, culture and art.
4. speed up the separation of Commerce and logistics and reconstruct the trade supply chain.
In the past long period of time, due to the constraints of pportation, communication, mode and other factors, the logistics function of the Zhongda cloth business circle was difficult to separate and the conditions were not mature.
Then, with the rapid improvement of traffic conditions in Panyu and other areas, the wide application of new technologies such as the Internet has now fully possessed the conditions for separating business flow from logistics.
5. optimize and integrate resources and reconstruct the ecological chain.
Although the volume of the big cloth market is huge, it is urgent to optimize the integration and reconstruct the ecological chain.
Therefore, we can not rely solely on the garment industry, but also develop more other industries. By stripping traditional elements and formats, we can inject new formats and elements and reconstruct the ecological chain.
Speaking of the big environment and the big market, we need not only to borrow external force, but also to improve our internal strength.
As a member of the textile industry, how can we stand out in a difficult environment?
Borrowing new technologies such as the Internet, big data, artificial intelligence and the Internet of things has become a trend and necessity.
Therefore, we can create an online and offline experience, integrate upstream and downstream resources, enhance brand value and market coverage, so that we can remain invincible.
For example, new winter days, Baihua yuan, Tianyu, Yin Chun and so on dare to innovate the early adopters and choose the good cloth marketing management system. The good cloth marketing management system is a win-win cooperative partner recognized by the more than 100 textile enterprises of the big business circle.
We will join hands with our original design for our design, integrate upstream and downstream resources, create intelligent service management system, use data to improve quality, drive sales volume, and better feedback to the downstream garment enterprises.
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