Flourishing Differentiation Is Obvious. Why Are These Industrial Textile Entrepreneurs 2019 Confident?

In 2018, China's industrial textiles industry will continue to develop steadily. In 2019, the industry will continue to rely on the huge domestic market and actively explore the international market, especially the "along the road" along the market, enhance the competitiveness of the industry through technological innovation and meticulous management, and resolve the risks brought by the uncertainty of the macro environment, so as to ensure the smooth and healthy development of the industry.

In the new stage of development, the industry textile industry should continue to enhance its capability of independent innovation, enhance the connotation of the efficiency of science and technology innovation in the industry, focus on the major common key technologies and applied basic research of the industry, accelerate the pformation and application of scientific and technological achievements, strive to make substantive breakthroughs in common key technologies, and realize the comprehensive upgrading of textile technology and equipment, independent innovation, product development level and capability.

In 2018, although China's industrial textiles industry is facing a relatively complex development environment, the demand for the main markets is relatively stable. Policies on supporting the development of the real economy have been gradually introduced and gradually playing a role. The overall operation of the industry is good, production and sales are growing steadily, and the decline in profit growth has been preliminarily curbed.

According to the National Bureau of statistics, in 2018 1~11, the growth rate of industrial added value of the industrial textiles industry was 8.4%, higher than that of the manufacturing industry, and was also at the leading level in the textile industry.

According to the data released by China Industrial Textile Industry Association, the production of nonwoven fabrics of Enterprises above Designated Size in 2018 1~11 increased by 9.67%, an increase of 9 percentage points over the same period of the same period last year. The annual demand for domestic and export markets of nonwovens remained relatively strong. The output of tire fabrics was 589 thousand tons, an increase of 2.08% over the same period last year, and the growth rate basically remained unchanged from 2017. The decline in automobile production and sales had a certain impact on the upstream cord fabric market.

In 2018 1~11, the main business income and profit of China's industrial textiles industry totaled 231 billion 600 million yuan and 12 billion 40 million yuan respectively, up 8.45% and 3.76% respectively from the same period last year. The growth rate increased by 2 percentage points and 4 percentage points respectively compared with the same period in 2017. The total profit volume gradually decreased from a small decrease in 2017 to a medium low speed growth in the second half of 2018.

In 2018 1~11, the average profit rate of Enterprises above designated size was 5.20%, but it was still 0.24 percentage points lower than that of the same period last year.

The main reason for the decline in the profitability of the industry is the rise in costs caused by fluctuations in the prices of raw materials, and the fierce competition in some areas leads to the difficulty in synchronizing the selling price of products with the cost.

The division of business between enterprises has also led to a decline in the overall profitability of the industry. In 2018 1~11, the deficit of Enterprises above Designated Size reached 12.51%, an increase of 3.4 percentage points over the same period in 2017 and a 43.6% increase in losses for deficit companies.

Under the influence of market competition, small enterprises and enterprises with a single product structure, at the end of product lifecycle, and slow innovation speed are facing greater difficulties, declining profits or even losing money. Large enterprises, because of their strong technological innovation capability, have a high degree of differentiation of products, fine management and effective bargaining power with upstream and downstream enterprises, so they continue to maintain a good momentum of development.

In the first three quarters of 2018, the total revenue and profit of the 15 listed companies increased by 12.26% and 35.69% respectively, with an average profit margin of 16.27%.

On the whole, despite the relatively complicated domestic and international environment, the main application markets of China's industrial textiles industry are concentrated in the fields of environmental protection, infrastructure construction, medical and health care, and their demand has shown some rigidity, and the market is more diversified. The market risk of the industry is relatively strong. In 2018, China's industrial textiles industry has been running well, maintaining stable operation, and the industry scale, business income and economic efficiency are still in the growth stage.

According to the statistics of China Industrial Textiles Association, the performance level of nonwoven fabrics has improved significantly.

In 2018 1~11, the gross revenue and gross profit of non-woven Enterprises above designated size increased by 8.86% and 1.49% respectively. According to export data, the average price of nonwoven fabrics increased slightly. The total revenue and profit of other industrial textiles (including filtration, geotechnical, protective, pportation and composite materials) increased by 10.84% and 17.81% respectively, with an average profit margin of 5.96%, an increase of 0.35 percentage points compared with the same period last year, leading to a leading level in the whole textile industry.

The main business income of rope, cable and cable increased by 4.94%, but the total profit decreased by 6.69%.

In terms of exports, the export delivery value of Enterprises above designated size increased by 5.34% in the month of 2018 1~11.

According to the data released by China Customs, in 2018 1~11, China exported 832 thousand tons of nonwoven fabrics, and the export amount reached 2 billion 580 million US dollars, up 2.5% and 8.7% respectively compared with the same period last year, and the export price of nonwoven fabrics increased by 6%.

In the first three quarters of 2018, the United States imported 255 million dollars of nonwovens from China, and the share of Chinese nonwovens in the US market rose slightly.

According to Japanese customs data, in 2018, Japan imported 229 thousand tons of nonwovens, valued at 86 billion 590 million yen, down 4.64% and 5.07% respectively compared with 2017, and 37 billion 880 million yen from China's imports, down 12.5% from the same period last year.

Industry experts said that in 2018, China's industrial textiles industry was greatly affected by the rising price of raw materials and the Sino US trade war, which caused some problems to the development of the industry. But through the positive response of the competent departments and relevant industries, the quality and efficiency of the industry were fully improved, and the overall competitiveness of the industry was enhanced, so that exports remained steady and steady, and exports were expected to continue to stabilize in 2019.

Since 2018, China's industrial textiles industry has overcome various unfavorable factors by means of meticulous management, improving operational efficiency, increasing investment and technological innovation, and opening up new product application fields and markets. It has maintained a relatively high growth rate and continued to improve its economic efficiency. Enterprises in the industry have also taken the initiative to respond to market changes, strengthen technological innovation and management innovation, actively develop new products, improve product quality and expand sales channels, forming innovative development models with their own characteristics.

Reporters from China textile daily interviewed several enterprises in the industry. In the interview, they also found that a number of enterprises interviewed were mostly satisfied with the operation of last year and were confident in the development of the industry this year.

Hu Junjie, general manager of Shanghai Ying Zi nonwovens Co., Ltd., interviewed by China textile daily, said that the sales volume of Shanghai Ying Zi nonwovens Co., Ltd. in 2018 amounted to about 80000000 yuan, twice as much as that in 2017. The same period, the order also increased by 60%, and basically completed the annual sales target.

Since last year, the company has made great efforts in improving the capacity, market expansion and scientific innovation in three aspects.

In terms of improving production capacity, the company imported the French French andriz company's 3.75 meter high speed hot-air non-woven carding line in the second half of the year to start production formally, adding more than 300 tons of hot air non-woven production capacity every month. The new five punch and embossing post processing line production capacity tends to be stable, contributing to 100 tons of customized products per month.

In terms of market development, the company has expanded Japan, Korea and Indonesia market on the basis of continuing to cultivate large domestic customers, and opened up a new market access in the situation of RMB depreciation and high raw material costs.

In terms of scientific innovation, as a vice president of the Zhejiang hygienic products business association, the company has held the first symposium on non-woven fabrics industry in Zhejiang, and has achieved very good results. The company and the Textile Institute of Tianjin University of Technology have jointly built a graduate student laboratory to jointly study various difficulties faced by the hot air nonwoven industry. The company and Henan Institute of Engineering have jointly built a production learning research platform, and the two sides have realized the pmission and training of talents, and jointly promoted the industrialization and substantialization of the new projects. The company has held the Eighth National College textile professional ability competition.

The above academic exchanges have contributed a lot of direction and theory to the new products of Ying Zi, and have improved the relevant operation rules, which has injected innovative genes into the growth of the company.

Turning to expectations for 2019, Hu Junjie said that this year will be the worst 1 years in the past 10 years, and will be the best 1 years in the next 10 years.

For the health products industry, this year will be a year of integration for the whole industry chain, because in the past few years, the capital for hot air industry overheating expectations, 2016~2017 has a lot of new line investment, resulting in the end of 2018, the overall capacity of hot air non-woven has excess signs.

Micro businesses, purchasing agents and so on have also caused a considerable impact on the traditional offline retail and online business platform. There are also three kinds of poor diapers and sanitary napkin products on the part of the network platform, which make the sanitary products manufacturers facing the industry integration period.

The e-commerce law implemented at the beginning of this year will curtail the marketing methods of such rapid spread. At least there will not be so many Shanzhai and poor products growing unscrupulously and savagely.

Hu Junjie believes that enterprises will pay more and more attention to their brands, because this year will be the pattern of stronger and weaker ones, and the market shuffle is inevitable. Mergers and acquisitions will appear more than in 2018.

In the face of these problems and challenges, the company will insist on taking innovation as the leading factor, taking into account domestic demand and external demand market, walking on two legs, continuing to cooperate with Japan's top fiber materials manufacturers, and continuously improving product stability, optimizing production capacity and cost.

With the demand for diaper manufacturers to speed up the production line, the relevant supporting equipment is also upgrading.

Last year, Quanzhou new Japan hot melt adhesive equipment Co., Ltd. launched the new quality series hot melt adhesive machine, solved the problem of sealing ring replacement, and upgraded the equipment previously sold, so as to avoid customers' worries and make them adapt to the current high speed production line, improve the production rate and reduce the consumption of raw materials.

Thanks to its excellent products and services, the performance of the new Japanese company has increased by more than 20% in the first quarter of last year, and the annual performance of the index has been better.

Ceng Huazu, general manager of the new Japanese general office, said that according to the market performance of the nonwoven industry this year, the baby diapers will enter the bottleneck stage, and the next competition will be very cruel. Although the absolute value of the adult diaper line is still very small, it will perform well from the speed of growth, mainly because many manufacturers who are optimistic about this market begin to make advance layout, so as to prepare for the outbreak of the adult diaper Market in the future.

In the face of these new situations, domestic hot melt adhesive equipment needs to shorten the gap with foreign high-end equipment through technological innovation, such as increasing line speed.

New Japan is working in this direction, constantly improving the stability of the lance and prolonging the service life of the seals.

With the continuous development of the global nonwovens industry, Berri International Group has been expanding its investment. In February 2018, it acquired Clopay Plastic Products, and announced the acquisition of Laddawn company in August, which enhanced the leadership position of Berri group in the medical and health market.

In addition, Berri group is also confident of the Asian market. Whether it is the first Asian RF5 production line that previously targeted the health and medical high-end market, or the Investment announced at the end of last year, the newly announced melt blown filter material production line has fully demonstrated its strong confidence in the growth potential of the Asian market.

Cui Yanzhao, executive vice president and general manager of Berry HH&S Asia, said that the melt blown filter material production line is dedicated to serving the Asian market. This production line is an important step in the strategic layout of Berri's global filtering business, showing the company's strong confidence in the growth potential of the Asian market.

The market growth rate of air filtration and liquid filtration in Asian markets, especially in China, is very high. The company will continue to expand its capacity to adapt to the growing market and customer demand.

In 2019, with the commercialized production of the new melted production line and the smooth implementation of the related market expansion plan, the company is confident that the company will continue to grow rapidly in the market full of opportunities.