How Long Will The Boycott Of The "Insult To China Brand" Last? Donnie Yen Also Took The Lead.
Chinese Hongkong actors
Donnie Yen
Milan fashion week in Germany
Latest fashion
The brand Philipp Plein invited to perform in the fashion show, and with the brand.
Designer
Let's call it a curtain call.
Some netizens pointed out that Philipp Plein had done insult to China. Then micro-blog studio micro-blog issued an apology statement explaining that it was unaware of the negligence investigation and stopped cooperation with the brand.
The cause of insulting China
The German brand Philipp Plein had a humiliating T-shirt, which had written a "FU*K YOU CHINA" on the clothes. It also printed an ugly figure of the Qing Dynasty, a small moustache figure. After 15 years, the brand began to enter China.
Although the brand was later interpreted as "satire for imitation", it was apologized and recovered and destroyed the product. But similar to the DG incident, it seems that it is not sincere and repentance.
Especially at the end of the public apology letter, we designed a kneeling boy with the whip of the Qing Dynasty.
It is even more disgraceful for a netizen to revise the pattern and make it very similar. It is even more disgraceful to insult and cheat consumers by the name of apology. But the social network has not been developed so well today and has not been fermented by the whole network. Until this time, Donnie Yen was invited to take the show and pose with the designer.
In the interview, the designer of Philipp Plein said he liked Donnie Yen's movie very much, or was one of the inducements of the cooperation. The two men were very happy at the meeting. He also mentioned that the other side was a hero in Asia. Later, he also looked forward to seeing the other's body in the hero series.
According to the world clothing shoes and hats net, Donnie Yen has been put into the film "Mulan" shooting. Although his team responded promptly, the contract was terminated after the completion of the contract. When the incident happened, it could only be regarded as post Zhu Geliang, which caused many netizens' dissatisfaction, and I wonder if it would affect Mulan's movie starring Liu Yifei.
In this way, the stars who were invited to show up at the Dolce&Gabbana show seemed to have escaped the "robbery". Of course, many star bloggers had explicitly refused to attend when the event happened, but the cancellation of the great show also let many teams take a sigh of relief. After all, the incident of insulting China was unbearable for the Chinese people, but the team still needed to consider the contract involved.
It seems that now celebrity bloggers choose brand is also like a brand choice spokesperson is a "venture capital", encounter unreliable brand will have suffering words.
About Philipp Plein
A lot of people were asking what Philipp Plein was in the hot search of this event. Do you want to rely on the brand name of the brand now? Compared to the luxury brand Dolce&Gabbana, the reputation of Philipp Plein is relatively small. The brand was founded in 1998 in Germany, and now it is located in the luxury lifestyle brand of Ruisi, the main rock and roll. Its main image is also a skeleton.
The brand's attention in the industry is not bad.
Because the rock and roll department is very fond of sticker printing design, its personality is more realistic. To tell the truth, there are a lot of imitation goods in the thirteen wholesale markets similar to those in the wholesale market. It can also confirm a bit of irony about the imitation of goods, but this can not be a reason to insult China.
But the funny thing is that the Philipp Plein brand has also fallen into plagiarism in 17 years. It is pointed out by Wang Daren that it is a series of copying its own family and H&M. Not only is its clothing restored to a high level, even the appearance of the field models is very similar.
And this opening model is called the most handsome criminal in the world. The man who had been accused of armed shooting, robbery and resisting arrest, conquered the world with only one photo. After being released from prison in March 2016, he got the contract of the model brokerage company. He was called "the bad old man of the United States."
I can't help thinking of the most beautiful woman who was wanted by micro-blog on the morning.
How long will the boycott of brand insult last?
As for insulting China, a lot of netizens are concerned about the fact that they want to get money in China while they insult China and apologize for not being too serious about it.
Of course, the brand can be tough, hate China, do not make money, while saying that do not follow China's production of cheap fashion trend design and disgrace the Chinese T-shirt, while opening 8 stores in the mainland, it is too fast.
The duration of the boycott of such incidents is also a high concern. Some of them have already withdrawn from China, and some are quietly coming back.
At present, it is widely known that the real cost in the Chinese market is only the Korean Lotte Mart, who had withdrawn from the Chinese market, and the last Dolce&Gabbana being sold off the platform of the e-commerce platform, and most brands boycotted easily.
It seems that Balenciaga clerks insulted the queuing Chinese; the POLA stores in Japan posted "Chinese prohibited entry" tags, and apple map and other Chinese map marks were wrong, most of which were ignored. Even Dolce&Gabbana was the final fermentation caused by multiple incidents, and offline shops were still open.
The root cause of this situation is, on the one hand, that the information age is too large and updated rapidly in the information age, and the brand image is not deep enough. The national sense of justice can not sustain the attention for so long. Moreover, it is also the main reason why Xiaobian thinks: "there is no substitute for DG like luxury brands in China's local brands", although every event is saying "get out of China" and "I don't buy it". Although the Chinese market is becoming more and more important, foreign media commented that luxury can not rely too much on the Chinese market, but we can't use the purchasing power to "threaten" the brand apology. From the apology incident mentioned in this article, it is obvious that this so-called apology is not sincere.
It is precisely because the Chinese mainland can not replace the brand, so they do not worry about no one to buy, even boycott, not long, or even boycott or buy, because there is "demand" there must be a market.
If we have excellent high-end local brands to choose from, foreign brands will not be unscrupulous at this time. We will naturally abide by our rules without our boycott.
I hope it can be realized in the future.
Why do brands frequently kill themselves? Because they do not lose much, so they are totally indifferent. In recent years, Dolce&Gabbana has paid the price in real sense.
The age is too fast is a good thing is also a bad thing, and ultimately the important thing is that only if they are really strong, will they get the respect and culture that they should have. The strong nation and the development of the local brand is the bottom line for our resolute disrespect for our brand to say "NOT ME".
More interesting reports, please pay attention to the world clothing shoes and hats net.
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