2018 Xiamen Imports And Exports 55 Million 255 Thousand Pieces Year-On-Year Increase Of 14.5%

Recently, "2019 compliance and breakthrough China (Xiamen) cross-border electricity supplier industry event" held in Xiamen, Xiamen cross-border electricity supplier Association released the Xiamen cross-border electricity supplier industry index.

Data show that last year, Xiamen's cross-border e-commerce retail import and export 55 million 255 thousand, an increase of 14.5% over the same period last year.

In 2018, the export volume of Xiamen's foreign trade enterprises amounted to 333 billion 850 million yuan, with an import volume of 266 billion 350 million yuan, of which 1-6 of cross-border e-commerce enterprises exported 6 billion 353 million yuan.

From the data statistics of various platforms, the total sales volume of each platform reached 20 billion 870 million yuan in 1-12 months.

In addition, the Xiamen cross boundary electricity supplier association also elaborated the future development direction of the cross-border electricity supplier market from three aspects: the present situation, the mode and the trend.

The status quo: cross-border electricity business agglomeration is becoming the growth pole of foreign trade.

It is reported that last year, Xiamen made a breakthrough in shipping Express to Taiwan, and introduced the orange link cross-border e-commerce logistics project, electricity construction and trade service platform project.

Today, business has spread all over the world, forming three cross border electricity supplier industrial parks, Xiangyu, Haicang and airport, attracting Amazon, Jingdong, Alibaba and other cross-border e-commerce giants, and granted the national cross-border electricity supplier comprehensive test area, which is becoming an important growth pole of Xiamen's foreign trade.

The scale of Xiamen's cross-border e-commerce market is steadily expanding, and the development trend is gathering trend.

If the community represents Haixi, there are more than 1000 active sellers.

In addition, the layout of overseas electronic business is progressing in an orderly way. Wang Ji technology, Cang search technology, post Lida Technology and hamton trade have established more than 10 overseas warehouses in the United States and Russia, laying the foundation for Xiamen enterprises to enhance efficiency, reduce costs and expand regulation.

Mode: the third party platform is the mainstream independent station is the future development direction.

From the perspective of business mode, the current third party platform sales are the mainstream, occupying 93% of cross-border electricity supplier trade volume.

Amazon ranked first in last year's cross-border e-commerce platform turnover in Xiamen.

Amazon's share of the city in Xiamen is also the highest in the province.

From the current perspective, Xiamen cross-border electricity providers prefer the direction of Amazon brand, which is the next expansion platform for the platform seller.

It is worth mentioning that the development potential of the EBAY platform in Xiamen is also improving rapidly, with an annual growth rate of 300%-400%, ahead of other platforms.

Chen Zhitie, President of the Xiamen cross border electricity supplier Association, pointed out that since last year, many independent third party organizations have been stationed in Xiamen, and have carried out brand operation and guidance to Xiamen foreign trade enterprises.

At present, the cross border operation technology in our city is maturing, which provides convenient conditions for the development of independent stations.

Insiders pointed out that the independent station platform has great potential for development, although it is not high at present, but this is the future development direction.

It is understood that the independent station has the following advantages: having an active pricing power is conducive to increasing profit points; having brand effect, is conducive to improving the rate of repeat purchase; and mastering mass data is conducive to precision marketing.

Trend: Europe and the US remain the main market, emerging markets deserve attention

On the market side, the main target of China's export cross-border e-commerce enterprises is still developed regions such as Europe and America. Latin America is the fast growing region of cross-border electricity providers in recent years, followed by Asia Pacific, Middle East and Africa.

With the popularity of the Internet, consumers in emerging markets such as the Middle East and Southeast Asia will gradually form their shopping habits and have great potential for development.

From the trend, the Southeast Asian market is worth noting, its market share grew by 136% last year, the future capacity of the India market is large, the Russian market is becoming more mature, and the global distribution is earlier, occupying the highland of the market.