Semir Apparel 2018 Revenue 15 Billion 716 Million French Subsidiary Into Performance

In February 27th, Semir apparel (002563) released its 2018 performance bulletin.

The announcement shows that in 2018, Semir's apparel revenue reached 15 billion 716 million yuan, an increase of 30.68% over the same period last year, and net profit attributable to shareholders of listed companies was 1 billion 690 million yuan, an increase of 48.74% over the same period last year. The basic earnings per share were 0.63 yuan, 0.42 yuan a year earlier.

At the end of the reporting period, Semir said its total assets of Semir were 16 billion 714 million yuan, an increase of 22.51% over the current reporting period, and the equity attributable to shareholders of listed companies was 11 billion 152 million yuan, an increase of 10.4% over the same period last year, with a low asset liability ratio.

The announcement points out that there are two main reasons for the growth of the company's revenue: first, the resumption of growth in leisure wear business, the steady growth of children's business and the rapid development of online sales have contributed to the company's revenue growth; two, the company's acquisition of French SofizaSAS company in the current period, bringing its fourth quarter business income into a merger in 2018, has led to revenue growth.

The main reason for the company's operating profit, gross profit and attributable to the net profit growth of shareholders of listed companies is the increase of company's operating income and the increase of gross profit margin.

According to "Lian Shang net", Semir clothing is a virtual enterprise with the characteristics of casual wear, children's clothing as the leading product group, and was listed in 2011. It owns the two major brand clusters: the adult casual wear represented by Semir brand and the children's clothing represented by the Barbara brand.

Among them, the Semir brand was founded in 1996, positioning young, fashionable, dynamic, cost-effective public casual wear, products are mainly oriented to 16-30 year old fashion trends, young people. Founded in 2002, the Barbara brand has advocated professionalism, fashion and vitality, and has become a major contributor to the performance of Semir group, facing the consumer group of 0-14 years old. Author: Pan Shuaini