Born C Bit Number Seven Legend, C Luo Served As A New Brand Spokesman.

In April 3rd, the leading brand of China's clothing industry, Qipai, held a grand signing ceremony in Turin, Italy, formally announcing the appointment of the international football superstar Cristiano Ronaldo (hereinafter referred to as "C Luo").

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Earlier, Qipai has released this news through the official social platform, and immediately detonated public concern. Fans are expecting the C card, which has the charm of China and the king's style.

Hong Zhaoshe, chairman of Qipai, and C, a new spokesperson for Qipai.

The signing ceremony also indicates a better future. Hong Zhaoshe, chairman of Fujian Qipai fashion Polytron Technologies Inc (hereinafter referred to as "Qipai"), said: "as the first men's clothing brand to sign the international football superstar in China, Qiqi and C Luo will deduce the new fashion style, interpret the brand value proposition and highlight the Chinese fashion force through more diversified cooperation."

"7" represents luck, persistence, challenges and kings. It contains people's optimistic attitude and unremitting pursuit of a better life.

In today's football world, "7" has become the symbol of C Luo. The past street boy has endowed 7 brilliant legend with her brilliant achievements. She won 29 titles in 17 years of her career, won 5 gold medal in FIFA, 4 gold medal in gold medal, 3 times in world football, 7 in the Champions League, and kept many records.

Similarly, the 40 year old Qipai, founded by western style clothes, has become famous as a Chinese leader. It has developed from a pair of scissors and a sewing machine workshop to a large garment enterprise that adheres to Chinese culture and constantly breaks through innovation.

In the continuous exploration, Qipai always adheres to the idea of "innovation and fashion", focusing on the development strategy of "multi brand, multi series and strong single products", and constantly carries out the mission of "creating a Chinese fashion and interpreting a better life".

In the 40 year, seven cards were well known. Among them, the Qipai Chinese collar was selected as the flag raising hand dress for the 2008 Beijing Olympic Games and Paralympic Games. The official costume was designated at the APEC summit of China in 2014; the only designated investment expert dress for the eighteenth China International Investment and trade fair in 2014; in 2017, the leaders of the BRICs countries met in Xiamen to designate concierge clothes.

With its unique charm of fashion language, Qipai has been praised repeatedly in international conferences and activities, displaying the demeanor of big brands in the world.

Hong Zhaoshe, chairman of Qipai

Hong Zhaoshe, chairman of Qipao, said that C's success was not only attributed to his extraordinary talent, but also from continuous self breakthrough and pursuit of the ultimate attitude towards life, which coincided with the brand spirit of Qipai's self-confidence and daring.

Because of the similar growth experience and common value pursuit, Qipai and C Luo's hand in hand can be strongly combined. Hong Zhaoshe is convinced that cooperation with C will speed up the internationalization of Qipai and realize the all-round upgrading of the brand.

At the same time, he also hopes to inspire Chinese men to advance bravely on the road of life with the help of C's example.

Seven card chairman Hong Zhaoshe and spokesperson C Luo show attorney's authorization letter

Speaking of cooperation with Qipai, C Luo said that this is the first time he endorsed Chinese men's wear brand. He was very honored to participate in the pformation and development of Qipai's innovation and fashion as a spokesperson in the 40th anniversary creation of Qipai.

He appreciates the innovative spirit advocated by Qipai and believes that persistence and struggle are the most important qualities of both players and managers.

At the same time, the unique Chinese aesthetics presented by Qipai is also one of the important reasons for attracting him.

He believes that cooperation with Qipai will be a collision and integration of eastern and Western cultures. He is very eager to see Chinese fashion bloom as a participant.

The trend of innovation and fashion

As we all know, C Luo is not only the king who dominates the football world, but also a fashionable man in the field.

Handsome appearance, bodybuilding and distinctive style of dress make him always lead the international fashion trend and become the object of imitation by fans all over the world.

At the signing ceremony, C Luo changed his style of dress in the past.

It is understood that at the beginning of the cooperation between the two sides, Qipai Chinese collar has attracted the attention of C Luo for its unique design, exquisite workmanship and fashion innovation of Chinese elements. He said that the Chinese collar and western suit have oriental flavor and high recognition, which can meet the dressing requirements of different occasions.

The subsequent fashion blockbuster will also be a very unique Chinese fashion trip for him.

Mr. hung introduced the design concept to C lo.

As the pioneer of Chinese fashion, the Qipai Chinese collar was born in 2003. With the unique design and exquisite workmanship, the Chinese man's elegant and resolute image and temperament are perfectly presented, becoming the first choice for Chinese men's dress.

To achieve fission of style, create style subdivision based on different dressing scenes, and gradually form a business fashion with light luxury quality and exquisite details, create a smart, confident and extraordinary style of business; advocate green, environmental protection, sustainable development, open up a green fashion with new and low carbon trends; inherit 5000 years of Chinese culture, create a new Chinese lifestyle with rich Chinese elements and spiritual connotations; explore unknown, fearless challenges, change the future smart fashion with technology; dare to love and dare to do; be different; take the international vision and forward-looking insight to remold the fashion trend of new fashion benchmarks; beauty can not be seen, originality can be seen, and create Oriental fashion of benchmarking Oriental aesthetic living space. In the process of upgrading and remodeling, Qipai creatively put forward the idea of "innovation and fashion" to meet differentiated needs.

Qipai hopes to enrich the product latitude through more stylized innovative design, stimulate brand vitality, create a unique fashion experience for Chinese men, and create a new style of life.

Innovation, upgrading and sustainable development

Qipai always firmly believes that only innovation can drive the future, can we truly realize the quality of big countries and the brands of big countries.

After years of deep tillage development, Qipai has formed a multi brand development pattern based on intelligent fashion ecosystem (intelligent products, intelligent retail, intelligent logistics, intelligent manufacturing, intelligent office), and has made all-around changes and innovations in products, management, technology, culture and services.

In recent years, Qipai has carried out many valuable and deep exploration in brand upgrading: join hands with many stars in China to open the "Earth Hour" public welfare activities, vigorously advocate the concept of green fashion; join hands with Hollywood's popular IP "justice alliance" to spread the spirit of justice; carry the Chinese National Museum "wear the national treasures on the body" and fashion the expression of cultural self-confidence; join hands with Tsinghua Academy of fine arts, take the "one belt and one road" as the main line, explore the beauty of China through 10 years of uninterrupted research and protection; and join hands with CCTV-1's "big country brand", with a new perspective.

The growing brand story and innovation philosophy convey the brand spirit of "seven cards" to "win the future by innovation".

Insisting on cultural inheritance and fashion innovation, let seven cards go all the way, and now, Qipai takes the innovative attitude to open up the way of brand upgrading. The cooperation with C Luo will bring more fresh and international elements to the seven cards. The seven cards will be developed in depth, and the fashion will be developed in an all-round way. This will help to create a product quality, internationalization and a full range of fashion products to meet the needs of multi-dimensional, deep and personalized fashion consumption, and achieve the internationalization of the brand and lead China continuously.

Development.