The Online Canton Fair Is Officially On The Curtain, And The Textile And Garment Exhibition Area Has Become The Focus.
The 127th Canton Fair was officially opened yesterday (June 15th). This is the first time China's first exhibition has been put on the cloud. As the "barometer" and "wind vane" of China's foreign trade, since the establishment of the Canton Fair in 1957, it has gone through 63 years of changes in wind and rain, and has accumulated rich market experience for the vast number of enterprises. This Canton Fair has been moved to the Internet because of the impact of the epidemic. It is doomed to be a "special period, special significance, special measures, especially brilliant" exhibition.
Every year, the textile and clothing exhibition area of Guangzhou Fair will be the focus. A large number of textile and garment enterprises have been participating in the exhibition, so will there be any new changes in this year's online events? According to official website, there are 4479 exhibitors participating in the textile and clothing exhibition area of the online fair. The exhibition covers a dozen categories of men's and women's wear, children's wear, underwear, sportswear / casual wear, household textiles, textile raw materials, and so on, with a total of 309824 exhibits. Insiders analyzed that, since the outbreak of overseas epidemic, foreign trade orders have been greatly reduced. So far, although domestic consumption has gradually recovered, high order yarn and export orders are still few. The Canton Fair has become an excellent opportunity for these companies to retrieve orders in autumn and winter.
From the perspective of participating enterprises, enterprises such as Shandong, Hebei, Jiangsu and Zhejiang have all taken part in the enterprises. Some of them did not participate in textile enterprises in the past years. During the annual exhibition, some enterprises will exhibit new products. Similarly, this year's exhibition will hold about 60 online new product launches, focusing on the latest products of quality enterprises, and new textile and apparel products will be on the stage. The development of the Canton Fair has provided a broad exchange platform for Chinese enterprises, and is also an important window for the world to understand China's advanced level of textile and clothing. In the past year's statistics, the number of overseas buyers can reach 200 thousand, which is an important channel for domestic and foreign enterprises to get to know their customers and expand the international market.
Before the epidemic has been fully controlled, new initiatives such as online consultation and docking will provide more convenient and efficient support for purchasers and exhibitors. At the same time, it can provide online procurement opportunities for local buyers and one-stop contact with high-quality exhibitors worldwide. The Canton Fair will provide opportunities and lessons for enterprises to go out in the later stage, and will also have a certain impact on domestic consumption in the second half of the year.
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