Zhang Jian Cup: Opening Ceremony Of Nantong International Home Textile Fashion Week

　　 Reporter Xu Yao

　　 "Zhang Jian spirit" continues to carry forward, and fashion cursor reappears on the Bank of Zilang lake! On October 18, the award ceremony of Zhangjian cup · 2021 China international home textile product design competition and the first Nantong International Home Textile Fashion Week kicked off in Nantong International Conference Center.

　　 This "Fashion Week" is the first home textile event with the theme of fashion held in Nantong. It focuses on design and is close to fashion. It aims to highlight the driving force of creative design on the high-quality development of home textile, deepen innovation and lead, highlight fashion empowerment, and jointly explore the new direction and trend of home textile industry development, so as to present a new and vigorous fashion home textile industry.

　　 Zhang Jian cup · 2021 China International Home Textile Product Design Competition Award Ceremony and the opening ceremony of the first Nantong international home textile fashion week were jointly sponsored by China Household Textile Industry Association, textile industry branch of China Council for the promotion of international trade, Frankfurt Exhibition (Hong Kong) Co., Ltd. and Nantong Municipal People's government Jiangsu Nantong International Home Textile Industrial Park, Nantong Tongzhou District People's government, Nantong Haimen District People's government, Nantong market supervision and Administration Bureau, the bed products professional committee of China Household Textile Industry Association, the cloth art professional committee of China Household Textile Industry Association, towel Professional Committee of China Household Textile Industry Association, were organized by Jiangsu Nantong International Home Textile Industry Park, Nantong City Tongzhou District People's government, Nantong Haimen District People's government and Nantong Market Supervision Administration Bureau It is co organized by the distributor Professional Committee of China Household Textile Industry Association.

　　 Leaders and guests attending the event included Gao Yong, Secretary General of the Party committee and Secretary General of China Textile Industry Federation; Yang Zhaohua, vice president of China Textile Industry Federation and President of China Household Textile Industry Association; Li Xuanqing, deputy director of the Quality Development Bureau of the State Administration of market supervision and administration; Yuan Hongping, Deputy Secretary General of China Textile Industry Federation, director of Foreign Affairs Office and director of China Textile International Exchange Center; Zhu Xiaohong, vice president of China Household Textile Industry Association; Wang Yi, vice president of China Household Textile Industry Association; Feng Xinnan, first level inspector of Jiangsu provincial market supervision and Administration Bureau; Yu Binghua, director of consumer goods industry department of Jiangsu Provincial Department of industry and information technology; Xiao guitao, director of intellectual property protection department of Jiangsu Intellectual Property Office; Guan Xulin, deputy director of the quality development department (in charge of the work) of Jiangsu provincial market supervision and Administration Bureau; Han Ping, President of Jiangsu Textile Industry Association; Wang Zhijie, Secretary General of Jiangsu textile engineering society; Wu Xinming, deputy secretary of Nantong municipal Party committee and acting mayor of Nantong municipal government; Zhuang Zhongqiu, executive deputy director of the Standing Committee of Nantong Municipal People's Congress and Deputy Secretary of the Party group; Pan Jianhua, vice mayor of Nantong Municipal People's government and Secretary of the Party Working Committee of Nantong International Home Textile Industrial Park; Liu Hong, vice chairman of Nantong CPPCC; Wang Xiaorong, director of the office of Nantong Municipal People's government; Chen Jianfeng, Deputy Secretary General of Nantong Municipal People's government; Wang Shaoyong, deputy secretary and chief of Tongzhou District Committee of Nantong City, deputy secretary of Party Working Committee and director of Management Committee of Nantong high tech Zone; Qian SUOMEI, deputy secretary of the Party Working Committee and director of the Management Committee of Nantong International Home Textile Industrial Park; Qin Yanqiu, Secretary of the Party group and director of Nantong market supervision and Administration Bureau.

　　 In his speech, Wu Xinming, deputy secretary of Nantong municipal Party committee and acting mayor of Nantong municipal government, said in his speech that the textile industry is the most iconic pillar industry in Nantong as a well-known "textile town". In recent years, with the goal of "building a world-class advanced textile industry zone", Nantong City has promoted the integrated development of Dieshiqiao and Zhihao home textile markets, and established Nantong International Home Textile Industrial Park in Jiangsu Province. Last year, the market trading volume exceeded 230 billion yuan, occupying half of the national home textile market. It has become the largest distribution and circulation center of home textile products in China.

　　 "Zhangjian Cup" home textile design competition, founded in 2006, is the most authoritative, professional and influential home textile product design competition in China. This year, nearly 700 entries have been submitted, with the number and level reaching a record high. Today, the first Nantong International Home Textile Fashion Week officially opened, which will provide a better platform for the cooperation and exchange of enterprises in the field of home textile, product display and promotion, and talent introduction and training. At present, with the deep implementation of the Yangtze River Delta integration and cross river integrated development strategy, the "good communication" pattern of "eight dragons crossing the river" in Nantong is speeding up. Nantong is setting off a new round of development boom, and the home textile industry will also usher in greater opportunities.

　　 Gao Yong, party secretary and Secretary General of the China Textile Industry Federation, said in his speech that at present, China has turned to a new stage of high-quality development, and the economy has been improving for a long time. On the basis of building a moderately prosperous society in an all-round way, the people's demand for a better life has been continuously released, and the cultural self-confidence and cultural consciousness of consumers have been continuously strengthened, Independent home textile brands will have the ability to lead the global fashion trend. The government, industry associations, institutions, enterprises and other resources should seize the opportunity of the times to carry out the exploration of home textile fashion. Through exhibition, fashion week and design competition, the exchange and exhibition platform should be built to speed up the construction of high-quality home textile industry fashion ecology with Chinese characteristics, world influence and era characteristics, and vigorously promote the development of home textile industry fashion ecology based on cultural value, aesthetic value, and design competition Industrial revival and fashion innovation of technical value and commercial value will enhance the influence of Chinese home textile fashion.

　　 With the opportunity of Zhang Jian cup, the first Nantong International Home Textile Fashion Week series activities, taking the event as the media, coordinated fashion design elements, combined with lecture forum, painting fair, roving exhibition, new product release and other forms, gave full play to the role of platform communication and leading, broke through the barriers of industry and design, and brought more outstanding award-winning works to the market, At the same time, it also promotes the cultivation of Nantong home textile design talents, and realizes the virtuous double cycle of talents and industry inside and outside.

Gao Yong, Yang Zhaohua, Li Xuanqing, Feng Xinnan, Zhuang Zhongqiu, pan Jianhua and Liu Hong jointly press the "Fashion Week" opening start button

　　 Witnessed by the guests, the first Nantong international home textile fashion week was officially launched on the Bank of Zilang lake. A shining tour integrating home textile culture and fashion design has officially opened.

　　 Moment of honor, design and navigation

　　 The award ceremony of "Zhangjian cup · 2021 China International Home Textile Product Design Competition" pushed the atmosphere to a climax. This "Zhangjian Cup" competition focuses on social facts and concerns about the challenges facing the world under the epidemic situation. It not only promotes the continuation and promotion of Zhang Jian's spirit, but also strengthens the soft power of the development of home textile industry. It also continuously cultivates and introduces many home textile design talents, which effectively enhances the fashion discourse power of home textile industry, and makes new contributions to promoting the high-quality development of home textile industry.

　　 The language of art has no national boundaries. Zhang Jian cup design competition builds a bridge between designers with lines, blocks and colors. At the scene of the event, representatives of the design industry from South Korea, Turkey, Japan, India, the United States and other countries sent messages in succession.

　　 Gao Yong, party secretary and Secretary General of China Textile Industry Federation, Li Xuanqing, deputy director of Quality Development Bureau of State Administration of market supervision and administration, and Zhuang Zhongqiu, executive deputy director of the Standing Committee of Nantong Municipal People's Congress and Deputy Secretary of the Party group, presented awards to the winners of "Zhang Jian cup · 2021 China international home textile product design competition brand trend fashion award"

　　 Yang Zhaohua, vice president of China Textile Industry Federation and President of China Home Textile Association, Feng Xinnan, first-class inspector of Jiangsu provincial market supervision and Administration Bureau, and pan Jianhua, vice mayor of Nantong Municipal People's government and Secretary of the Party Working Committee of Nantong International Home Textile Industrial Park, presented awards to the winners of "Zhang Jian cup · 2021 China International Home Textile Product Design Competition Gold Award"

　　 Yuan Hongping, Deputy Secretary General of China Textile Industry Federation, director of Foreign Affairs Office and director of China Textile International Exchange Center, Liu Hong, vice chairman of Nantong CPPCC, Han Ping, President of Jiangsu textile industry association, and Wang Zhijie, Secretary General of Jiangsu textile engineering society, presented awards to the winners of "Zhang Jian cup · 2021 China International Home Textile Product Design Competition Silver Award"

　　 Zhu Xiaohong, vice president of China Household Textile Industry Association; Wang Yi, vice president of China Household Textile Industry Association; Chen Jianfeng, Deputy Secretary General of Nantong Municipal People's government; Yu Binghua, director of consumer goods industry department of Jiangsu Provincial Department of industry and information technology; Xiao guitao, director of intellectual property protection Department of Jiangsu Intellectual Property Office; and Quality Development Department of Jiangsu market supervision and Administration Bureau (in charge of the work) Deputy director general Guan Xulin presented awards to the winners of "Zhangjian cup · 2021 China International Home Textile Product Design Competition - Bronze Award"

　　 Wu Yongxi, Secretary General of China Household Textile Industry Association, Qian SUOMEI, deputy secretary of the Party Working Committee and director of the Management Committee of Nantong International Home Textile Industrial Park, and Qin Yanqiu, Secretary of the Party group and director of Nantong market supervision administration, presented awards to the winners of "Zhang Jian cup · 2021 China International Home Textile Product Design Competition - future designer star"

　　 Fashion gathering, school enterprise linkage

　　 In order to further integrate fashion resources and gather design talents, the "centralized signing ceremony of school enterprise design and research cooperation projects" of the first Nantong international home textile fashion week was carried out smoothly. Nantong International Home Textile Industrial Park will give full play to its own advantages, tap university resources and build a new chapter of school enterprise cooperation. This signing will bring more cooperation and more momentum to Nantong home textile design industry.

　　 Zhang Ruiping of Nantong University, Zhang ruiyin of Donghua University, Yu Kaisong of Jiangsu Haoshen Home Textile Technology Co., Ltd., Wang Haifeng of Nantong University, Yu Jianhui of Jiangsu lansiyu Household Textile Co., Ltd., Xu ruipeng of Kaisheng Home Textile Co., Ltd., Jia Jingsheng of Tsinghua Academy of fine arts, pan Weigang of Nantong University, Guo Jiansheng of Donghua University, and Zhang Chong of Jiangsu fuzhidao MeiAn Textile Technology Co., Ltd, The contract was signed by Wang Jiannan of Suzhou University, Lu Weiguo of Jiangsu Baoman Home Textile Technology Co., Ltd., Liu Jinkang of Jiangsu violet Home Textile Co., Ltd., Wang Shen of Tianjin Academy of fine arts, Li Xiaosheng of Xi'an Engineering University, Liu Xiaoping of Beijing Institute of fashion, and Shen Jiandong of Jiangsu Golden sun Textile Technology Co., Ltd

　　 The trend leads to the rebirth of illusion

　　 In order to further promote the transformation of Nantong home textile from "home" to "fashion", jointly explore the new direction and trend of home textile industry development, and continuously enhance the global influence of Nantong home textile brand. The "2022 Chinese bedding fashion trend" jointly launched by China Household Textile Industry Association and Jiangsu Nantong International Home Textile Industrial Park was officially released in this "Fashion Week". "2022 Chinese bedding fashion trend" shapes fashion language with four themes of "essence of reality", "Vientiane Mori language", "phantom of cybergame" and "cool Splendor", which encourages the industry to rise strongly under new opportunities and challenges, and "magic color reborn"!

　　 It is worth mentioning that the fashion trend is dynamically displayed in the form of "show". The clothing materials are all from Nantong home textile fabric accessories market and finished products enterprises. By combining bed product design with stage show, relying on the unique temperament and flexible space of models, and adopting a more acceptable way for consumers, the fashion trend of Chinese bedding products in 2022 is deduced, Show the unique charm of bedding.

　　 This "Fashion Week" is sponsored by Nantong Municipal People's government and China Household Textile Industry Association, and jointly organized by Jiangsu Nantong International Home Textile Industrial Park, Nantong Tongzhou District People's government, Nantong Haimen District People's government and Nantong market supervision and Administration Bureau. The activity time is from October 18 to 22.

　　 It is understood that this "Fashion Week" is composed of many professional activities. In addition to the above activities, it will also include the China home textile quality conference; Zhang Jian Cup Design Award: outstanding works + static exhibition of popular trends; The 14th China (Chuanjiang) home textile design fair and Nantong home textile design Carnival and Nantong first international home textile design forum. At the same time, it will also hold new products invitation exhibition and fashion design series lectures in enterprises and universities.

　　 This "Fashion Week" anchor home textile "fashion" goal in various forms; Boost the high-quality development of the industry; Insight into the needs of industrial innovation; On the design trend of Dao home textile; We will jointly promote industrial and commercial iteration. In Nantong home textile to create a world-class industrial cluster layout to add a shining fashion cursor.