Jiangxi Province Is Becoming More And More Famous In The Field Of Textile And Clothing

In order to implement the Circular of the State Council on a package of policies and measures to stabilize the economy, promote the implementation of the three product strategy in the textile and clothing industry, accelerate the high-end, digital and green transformation of the industry, boost confidence in the development of the industry, and promote high-quality development of the textile industry, The Ministry of Industry and Information Technology has decided to carry out "2022 Textile and Garment 'Optimizing Supply to Promote Upgrading' Series Activities" in the textile and garment industry.

The China Textile Industry Federation has selected 34 high-level and high-quality industrial activities around the theme of "optimizing supply to promote upgrading", Strive to promote high-quality development of the industry from the following five aspects: "Strengthen upstream and downstream cooperation in the industrial chain to maintain the flexibility and stability of the supply system; organize intra industry docking and exchanges to promote industrial upgrading and product upgrading; promote intelligent and green development, accelerate the application of new technologies and equipment; enhance the creative design ability of enterprises, enhance the leading role of brand consumption; carry out promotional activities for characteristic products, and expand the consumption of textiles and clothing".

This magazine specially sets up a column of "optimizing supply to promote upgrading", which will in-depth report on the relevant practices of industry enterprises, and track the positive role of these boutique activities in the textile and clothing industry "optimizing supply to promote upgrading".

With the transfer of China's textile and clothing industry from coastal areas to the central and western regions, Jiangxi Province has become more and more famous in the field of textile and clothing, and has become the second leader in the development of the same industry in China. In fact, textile and clothing has always been a traditional competitive industry in Jiangxi Province, with a good industrial foundation and complete industrial chain, and has formed a complete industrial chain from spinning, weaving, printing and dyeing to ready to wear. Today, Jiangxi Province is taking the clothing industry as the leader, and the industrial structure that drives the common development of cotton spinning, knitting, chemical fiber, home textile, industrial textiles and other industries is forming.

At this time, the Ministry of Industry and Information Technology launched a series of activities of "optimizing supply to promote upgrading" for the textile and clothing industry in Jiangxi, which injected a dose of "strong shot" into the industry to promote development through activities, not only brought about massive docking of resources outside the province and even overseas, but also pointed out a clearer direction for the future of the industry.

Catching the window period, Jiangxi has great prospects

"From January to November 2022, enterprises above designated size in Jiangxi's textile and clothing industry realized an operating income of 154.3 billion yuan, down 11.6% year on year; but the actual export reached 6.04 billion dollars, up 19% year on year." Qian Jiuqing, director of the Textile Industry Division of Jiangxi Provincial Department of Industry and Information Technology, said, "Although there will be various adverse factors in 2022, Jiangxi textile and clothing enterprises will respond calmly and speed up digital transformation and intelligent transformation. Although the overall operation will decline slightly, the export will achieve rapid growth, showing a good development resilience."

Seizing the opportunity has always been the key to the development of textile and clothing industry in Jiangxi Province. Under the situation that the epidemic situation is still fluctuating at the end of 2022, Jiangxi Province overcame the resistance and overcame the difficulties. On November 18-21, in Yudu County, Ganzhou City, Jiangxi Province, it successfully held the "2022 Jiangxi Textile and Clothing Week and Jiangxi (Ganzhou) Textile and Clothing Industry Expo" (hereinafter referred to as the Expo), which is also one of the key contents of the series of activities of the Ministry of Industry and Information Technology of the People's Republic of China (MIIT) "optimizing supply to promote upgrading".

On the day of the event, Ren Zhufeng, member of the Standing Committee of the CPC Jiangxi Provincial Committee and vice governor of Jiangxi Province, announced the opening. Cao Xuejun, the first level inspector of the Consumer Goods Department of the Ministry of Industry and Information Technology, Sun Ruizhe, president of the China Textile Industry Federation, Chen Dapeng, vice president and other leaders attended the event. A total of more than 150 enterprises, including winners, ducks, pulse, and daily broadcast, participated in the exhibition, and more than 100 leading enterprises, including 361 degrees, Bosideng, Seven Wolves, Hailan Home, and Love, participated in the exhibition, demonstrating the highest level of textile industry in Jiangxi Province and even in China. The event also attracted more than 30 overseas textile and clothing purchasers in China, and its influence extends far overseas. In terms of industrial cooperation, 11 order projects were signed, with a contract amount of 5.125 billion yuan; There are 32 investment promotion projects, with a contract amount of 20.055 billion yuan.

"As a local exhibitor in Jiangxi, we are all business cards representing Jiangxi's textile and clothing industry. The success of this Expo has laid a good foundation for attracting investment outside the province, so that enterprises can use the Expo to achieve the planning goals faster." said Li Yiru, general manager of Ganzhou Hexin Garment Co., Ltd., an exhibitor.

Hexin Garment Co., Ltd. was founded in Sidu in 2016, and in 2019, the company founded its own brand "Laisu", focusing on product research and development and product quality. Li Yi said: "With the strong support of the government, this Expo has attracted many foreign exhibitors and buyers to participate. On the one hand, it has helped enterprises effectively improve brand exposure through catwalk, and on the other hand, it has achieved better sales performance through booth sales."

Jiangxi Zaiyiku Clothing Co., Ltd. is a national high-tech enterprise focusing on scientific and technological jeans, Xiao Rihui, chairman of the company, said: "After attending the Expo, my most intuitive feeling is that the investment environment of Yudu and even the whole Jiangxi clothing industry is getting better and better, and the Expo is also gradually realizing internationalization. This Expo has also given great publicity to the company's own brand," ZaiYi Warehouse ". The brand's new high-tech functional jeans are loved by professional audiences, making the company reach a new level. At the same time At the foreign trade docking meeting, we also met many interested purchasers, and future orders are expected. "

Optimize supply to promote upgrading,

Boost the upgrading of local industries

As the host of this Expo, Yudu County is one of the representative areas in Jiangxi Province to develop the textile and clothing industry. In recent years, around the goal of "1+2+N" industrial multiplication and upgrading, Yudu County has always insisted on the first industry of textile and clothing and promoted high-quality development of the industry. The leader of the relevant department of Yudu County said: "Up to now, there are 184 enterprises above the industrial scale in Yudu, including 121 enterprises above the textile and clothing scale, and more than 3000 textile and clothing enterprises of all kinds in the county. The output value of the whole industry has exceeded 80 billion yuan, and it is running towards a hundred billion yuan industrial cluster."

In the view of the leaders of relevant departments in Duxian County, this Expo, as one of the key projects of the activity of "optimizing supply to promote upgrading", has played at least three roles in promoting the development of local textile and clothing industry. "The first is to be able to play the role of a banner, so that well-known international and domestic industrial clusters, leading enterprises and other relevant parties can understand Yudu, and be confident to enter, invest in and invest in Ganzhou; the second is to be able to accelerate industrial upgrading, which can play a role in promoting the landing of various industry resources and industrial chain elements in Ganzhou and settling in the capital, so that resource elements can be more concentrated To promote high-quality industrial development; The third is to promote industrial integration. The Expo is a big platform with strong inclusiveness, which can enable the textile and clothing industry to follow the comprehensive integration and development of Yudu's red culture and tourism, rural revitalization, and common prosperity, and achieve leapfrog development during the 14th Five Year Plan period. "

Qian Jiuqing also said: "In recent years, Jiangxi Province has also held Jiangxi Textile and Garment Week, Jiangxi International Hemp Textile Expo, Gongqing Down Garment Week, China (Ganzhou) A series of activities such as the textile and clothing industry exposition, on the one hand, are to implement the work deployment of the Jiangxi provincial government on industrial chain length, create an exchange and cooperation platform, integrate the supply chain, extend the industrial chain, enhance the value chain, and accelerate the advancement of the industrial foundation and modernization of the industrial chain. On the other hand, it is also to accurately grasp the development direction of the textile and clothing industry in the post epidemic era, display the development achievements of Jiangxi textile and clothing industry, enhance the popularity and recognition of Jiangxi textile and clothing brands, and boost consumer confidence. These activities are logically interlinked with the Ministry of Industry and Information Technology's "optimizing supply to promote upgrading" activity, which is to promote the healthy and stable development of the industry by building a stable industrial chain, providing high-quality supply, boosting consumer demand and consumer confidence. "

The series of activities of "optimizing supply to promote upgrading" are projects with a long-term mechanism. They will expand ideas and promote development through activities, and will also play an important role in the future. In view of the significance of the series of activities of "optimizing supply and promoting upgrading" for the development of the industry and local areas, Qian Jiuqing analyzed that: "First of all, I think this series of activities is highly targeted. At present, the textile and clothing industry is mainly faced with problems such as declining demand, unstable supply chain, and lack of confidence in development. The Ministry of Industry and Information Technology proposed to lead and create demand with high-quality supply, which boosted confidence in industry development, improved the resilience of the supply system, and effectively achieved the right medicine. Second, this activity is also very grounded , operational. Since the launch of the event, various regions have responded one after another and held a series of high-level and high-quality industrial activities, of which the Expo has achieved good results. Third, the event proposed the development goals of the textile industry, namely stable supply chain, intelligent, digital, green development, and brand led consumption, which pointed out the direction for the development of the industry and had a strong guiding significance. "

Looking to the future,

Put the spirit of activities into practice

In the new era of the Internet, the clothing manufacturing end is not only the source of energy for product innovation, flexible supply, and support for terminal brands, but also helps the industry to transform into a service form in terms of actively adapting to the consumer market and business logic. The leaders of relevant departments in Yudu County said that this requires the local clothing industry to have a deep understanding of "optimizing supply to promote upgrading". In the future, it will truly realize the deep integration of informatization and intelligence with the clothing industry, profoundly change the manufacturing paradigm of clothing enterprises, and promote the continuous emergence of new models in the information age.

Qian Jiuqing said that, with a view to the future, in order to implement the deployment of the Ministry of Industry and Information Technology's "optimizing supply to promote upgrading" activity in the textile and clothing industry, Jiangxi Provincial Department of Industry and Information Technology will take the spirit of the Twentieth National Congress of the Communist Party of China as the guide, focus on high-quality development, focus on the work of industrial chain management, and focus on the following aspects:

First, we will deepen the implementation of the industrial chain length system. Various forms of talent docking, technology docking, production and marketing docking, industry and finance docking and other activities were held to further integrate the supply chain, extend the industrial chain, enhance the value chain, and promote the upgrading of the industrial base and the modernization of the industrial chain.

Second, deepen transformation and upgrading. Promote the deep integration of new generation information technology and industry, further play the role of enterprise technology center, industrial design center, creative design park, key laboratory and other platforms, and improve the innovation and value-added capacity of all links of the industrial chain.

Third, we will deepen brand building. Focusing on the "three products" strategy, we will strengthen creative design, promote the construction of manufacturing enterprise brands, designer brands and regional brands, and enhance the connotation and value of Jiangxi textile and clothing brands. And through exhibition arrangement, promotion meeting and other forms of publicity, the brand of "New Jiangxi ? New Fashion" is sung.

In the new era and new requirements, in the new journey of comprehensively building a modern socialist country and marching towards the second centennial goal, the textile and clothing industry will still make great achievements, boost confidence in the development of the whole industry, promote the smooth operation and high-quality development of the industry, and the series of activities of "optimizing supply to promote upgrading" will also continue to go deep into the industry and everywhere, Effectively promote each activity to achieve due results.