Global Networking Opportunities Brought By Swine Flu

Recently, people are most concerned about swine flu (SwineFlu). Television news also keeps broadcasting every country in the world every day. The number of suspected cases, the number of confirmed cases, and the number of deaths have been reported.

Every country seems to have a case, though it is shocking, but it also contains unlimited business opportunities.

This is not the opportunity to "sell the whole world through the Internet". If swine flu is really coming to the end of the day, we must shut down the country and stop the aircraft. Then we can say that all people must rely more on the Internet and global communication. This has happened several times before, but if the swine flu is the most serious in history, the global Internet opportunity is also the highest in history. In other words, the Internet is promoting something now, so long as it is swine flu, basically the whole world is your target customer.

So we must at least observe how the manufacturers, government and entrepreneurs are responding to swine flu in the two weeks since the outbreak of red swine flu. * * first, the more formal response to the Internet is Google.

The former genius has just launched a "FluTrendsforMexico" surveillance chart for the swine flu epidemic to Mexicans.

Google actually worked with the CDC disease prevention and control department in the United States last year to collaborate with a system called "FluTrends". The origin of the system is that they find that netizens like to search for health information in search engines, such as cancer symptoms, and so on. Up to 35~ 40% of Internet visits are looking for health information.

Although this ratio seems to be a bit of an exaggeration, Google will be the first to know if any local netizens suddenly start to find out a lot of cold symptoms and cold prevention methods. If Google can monitor some of the key words associated with influenza at any time, it can be reported to the government at any time when they suddenly see "something wrong".

The new tools launched by Google this week are simply to re package the system of the US government to the Mexico government.

Google found that it was true that after last week's swine flu had not been completely feared by Mexico this week, Google had already received many queries from Mexico netizens about the influenza (for example, the line that jumped up was not very scary!), if the "FluTrendsforMexico" went online earlier, maybe...

Mexico will not die so many people. In addition to Google, the large 3C blog Gizmodo has also made a simple "swine flu observation" with GoogleMaps, which can be used here to mark the current situation of all swine flu cases. Deep purple is a "suspected case". The light purple color is a "confirmed" case. The light purple or dark purple without black spots is a case of "dead". This article and the "product" get up to three thousand two hundred and twenty nine "push" on Digg.

In fact, Google and Gizmodo did not see swine flu as a business opportunity. Real businessmen saw more direct business opportunities for swine flu. Among them, the fastest running was directly related to the prevention and control of swine flu, cleaning products, respirators and so on.

Yesterday, the Wall Street Journal reported that several vendors were taking advantage of swine flu for Internet promotion. For example, Henkel, a household cleaning product company in Germany, is busy advertising its Dial brand, many of which are online advertising.

Johnson&Johnson is also changing its website for its product Purell handwashing website, adding a swine flu area to the lower left corner to link swine flu with its own products.

According to the report, another small product called HandClens went through the school access, and made a handwashing education course, called ABC:AlwaysBeClean to school, to teach children how to wash their hands clean.

Interestingly, these manufacturers are still polite. Basically, they do not mention swine flu in their ads, and do not let people feel that they are in trouble.

However, some small factories are unkind, and use the most stirring words to scare people to buy their products to overcome the flu.

As mentioned in the report, GlobalAutoclaveCompliance bought a Google keyword advertisement, selling a new bundle product called SwineFluProtectionKit toolbox, asking for $19 dollars, including masks, gloves, and cleaning supplies.

There is also a product called ArgenusAirSterilizer, which has been advertised in Google for killing a deadly swine flu virus.

Another SafetyVideosNow, now selling swine flu related teaching DVD, sells for $47. I think the most interesting thing is that Digo, an advertising agency, even jumped in to sell the new products with swine flu. They plan to produce 25 thousand textured and beautiful art masks, including a fake beard, a picture of a pig, and I do not want swine flu.

A mask will sell for $100 (NT $3000). If you sell it all, you get 2 million 500 thousand (NT $80 million) revenue. It should be considered a good disaster. Then, some speculators / hackers do a lot more than the others. They sell more than four, totally worthless East West. If the relevant units of Colorado State have issued a warning, there are usually malicious messages about swine flu recently, including a website providing 19.95 dollars of swine flu survival teaching tactics, maybe just newspaper cutting and paste to sell money, and spamemail has attracted the attention of Madonna with the title of swine flu.

In addition to all kinds of businessmen on the Internet, the government has begun to use the Internet to promote swine flu. Since the US government issued a crisis notice last Sunday, both the WHO and the US CDC have updated the information on the homepage, allowing them to be subscribed through RSS.

CDC is more update CDCEmergency in her Twitter account CDCEmergency. At present, I think it will be updated every half an hour. It's pretty fast. Its follower seems to be growing at the rate of nearly 10000 people every day. There is another HealthMap website that has been built for more than two years. The plateau is monitoring all the sources of the Internet, integrating all the information from WHO and other places into the latest news. Now it also sees the opportunity to open the swine flu area in the station. Twitter has opened an account called HealthMap to update the swine flu messages immediately.

Such a serious matter, such as business opportunities and opportunities, may even be regarded as a global opportunity. Some people may not accept it.

But we can not doubt the seriousness of swine flu. But the business opportunity we see is a business opportunity. First, global catastrophes such as swine flu can change the * * order and opportunities.

Two, businessmen are the most sophisticated soldiers in the new blue sea to build a new sand castle, the establishment of a new economic order, this is the fastest way.

Therefore, we should not be too busy at this time to mourn and keep looking back. Instead, we should allow professionals to deal with swine flu and protect ourselves. Then we should think carefully about what kind of global business opportunities we bring to our profession and what the swine flu brings to people around the world.

But if you think about it, the real swine flu is terrible because it spreads around the world, and so the business opportunity is the spread of national borders. Only the Internet can do this.

If you are kept in your home, remember to take advantage of this opportunity to become a global market, but your home will be closed, but the information superhighway will open up.

Now, the freeway has already been opened. The hottest topics (swine flu) have also been determined. How do we earn the money of the whole world during this period? Creative Internet entrepreneurs think about it and show that those who blame swine flu on over globalisation may be celebrating the birth of new human beings.

Xu Qiyun, editor in chief: