Online Children'S Wear Shop Owner: Pformation From A Senior White-Collar Female Boss
According to a paction website survey, the proportion of women in online sellers increased by an average of more than 36.6% in 2005, and this proportion is still rising.
Online shop has attracted the attention of many knowledge women because of its low cost, easy access, low risk and no time and space constraints.
Through the introduction of friends, the reporter interviewed a successful online shop owner of children's clothing. She displayed many unknown aspects of the online shop in front of reporters.
The 30 year old woman, who is called the water elves, was the editor of Sina Web page three years ago. She found that the hits on children's news or pictures were quite high.
After being a mother, she was very busy at work. She had little time to accompany her son, so she resigned from her post and opened an online mother and baby shop with several friends.
Later, she was independent, specialized in running her own water fairy foreign trade children's clothing, from the senior white-collar workers successfully pformed into a free female boss.
First, we need to understand the network spirit. We should first understand the Internet.
Because of the low cost of opening a website, the water elves said that several of their partners chose to make children's clothing more prosperous than ever before. This website, no matter how many businesses you do, will pay 800 yuan a year, plus 900 yuan a year, and the cost of Internet will be 1700 yuan a year.
They design their own web pages to purchase and deliver goods separately.
The water elves say that because online pactions are not easy to make clear to customers and manufacturers, they choose to pay first and then deliver later.
The main way of payment is bank pfer, and some of them are directly paid online. However, online payment is long, so there are not many people to use.
Because she mainly sells children's clothing wholesale, she will meet with larger orders. She will ask the manufacturers to deliver the goods directly to their customers in their own name, so as to reduce the cost of warehousing and pportation.
For some smaller retailers, she will bring the goods in first and then go to the shipping company to deliver the goods.
Some freight companies that have long cooperation and good credit will also collect money for her.
For online retailing, she will entrust express company to deliver goods. The general delivery fee of a dress is 10 yuan, which is borne by the buyer.
Two, we must carefully select the goods, "she said," children's clothing business is a comparative test, if the eye is not allowed, the goods will be pressed into their own hands, and now she will enter about twenty thousand yuan per month, she thought it is worth buying.
She said that a 17 square meter balcony at home had been completely pformed into a warehouse.
But sometimes, don't mind too much pressure, because the trend is always changing.
Last year, she entered a batch of goods, at that time, she walked very little, but it was completely cleared by customers in the spring of this year.
So she said, "I don't worry much about pressing goods. I can't do that. I can also find a trade fair to throw the goods away.
Do not sell children's clothing wholesale goods on hand.
She said that if you want to open a shop online, you must choose a good trading website, such as Taobao, which is more suitable for retail sales. Besides, sellers should not choose shops that are completely unnamed because they are cheap. Some websites charge higher, but the benefits are great fame and high click rate.
There are many advantages to open shop on the Internet.
The water elves said that for a while, he wanted to steal some laziness and asked someone else to help him. But the result of the helper was not good, so she had to take care of it by herself. She laughs that she is now a family supervisor + a shop supervisor + a storehouse.
They check their products, then photograph them and put them on the Internet, then carry out Internet marketing, customer service, delivery and so on. All of them do not have to look at other people's faces.
At last, the three partners finally opened their own shop.
Over the past two years, three people have been doing a good job. One has become a diamond seller on Taobao, and the other has set a daily profit of 400 yuan.
The water ELF's monthly turnover began to break through fifty thousand yuan.
She said that now more and more fixed customers, business is doing better and better, and the scope of the paction is also growing: the farthest customer is Singapore, the largest number of customers are from Taiwan.
This is the advantage of setting up shop online: customers are completely free from geographical and temporal restrictions - when you sleep, orders are passed over the Internet.
She said, now, when the son is sent to the kindergarten at 8 a.m. every morning, he will turn on the computer to see if there is any order. If there is any, he will further decide the details of the products through MSN or QQ. If there is no update on the store, he will turn on until 5 p.m. to pick up his son, and then stay online for one or two hours at night, but make sure he goes to bed with his son at 9.
It can't be done on the website, she said. She often works overtime on the website, and has to work overtime on weekends. She doesn't meet her son for more than two hours every day.
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