The Pioneering Skill Of Online Entrepreneurship

These experiences are a comprehensive summary of the successful footprints, reflecting the laws of online entrepreneurship, but they are not the golden rule. They should be applied flexibly according to their actual conditions.

Now that we have a concept of online entrepreneurship, now let's see what specific matters we need to pay special attention to.

What needs to be emphasized is that these experiences are just a comprehensive summary of the success of every successful person, reflecting the basic law of online entrepreneurship. It is not a golden rule and can not be applied mechanically. The most important thing is to use it flexibly according to your actual situation.

The main significance of these basic experiences is to make you have the necessary understanding of the actual operating characteristics of online entrepreneurship, and to make you know what aspects of the work will be involved in online entrepreneurship.

In fact, the content of this column is mostly about the actual operation, know-how, or the latest experience of a particular problem.

OK, now let's get to the point.

One of the experiences: determine the proper scope of business.

If it is an enterprise, if it already has mature products and considerable market demand, this will not be a problem.

Shandong garlic, Shaanxi peasant painting and Beijing suburb scenery, as mentioned earlier, all have unique resources to be used, and only how to do marketing.

If the existing product or market is a problem, if you want to make adjustments by using the Internet, or if you are an individual and aspiring to use the Internet to provide business convenience and become a new entrepreneur in the Internet age, you have to go through this.

The determination of the scope of business should mainly consider giving full play to its resource advantages and expertise, and avoiding blind imitation.

Chinese people have a "rush to the mass" problem, you must be careful!

If you don't want to do anything you want to do now, you can take the lead.

The core of entrepreneurship and entrepreneurship is in the word "creation", in the spirit of innovation and entrepreneurship embodied in the word "Chuang".

Two of experience: risk psychology and minimize risk.

Innovation is always accompanied by failure, but in constant innovation and exploration, you will be successful (especially for your "customized" success!)

Closer and closer.

One door will not work and another door will open for you.

What is "heaven without people's road"?

Great principles are interlinked.

For an online entrepreneur, it is commonplace to try and fail in two or three businesses.

As you say, the goal of your business is to succeed, not fail, so every time you try, you have to find ways to minimize risks.

So you need to spend enough time researching, demonstrating, and making a safe start plan.

Three of experience: focus on marketing.

For this reason, you need to seriously consider the following questions: (1) why do we start businesses?

Understand the intention of starting an undertaking and the intention of online marketing.

What kind of industry do we create? (2)

Determine the products (or services) you want to run.

What are our characteristics? (3) what are our characteristics?

Find yourself a unique selling point different from others!

(4) what benefits can our products (or services) give to the buyers?

For example, your product is a car door lock.

When it is locked, the door will not open. People in the car need not worry about falling out.

This is the benefit that your product brings to your customers.

How can we build a good reputation? (5)

You should pay enough attention to customer relationship, establish customer contact cards, and publicize the affirmative opinions of customers.

What does the customer want to do next (6)?

Every means of marketing should have a clear objective so that customers or potential customers will know what to do next.

For example, when people come to your website, you have to clearly guide others, and what action they hope to take next is to buy your product.

For more detailed information?

Or do you subscribe to news mail?

Four of experience: sending e-mail messages regularly to your customers (and potential customers) via e-mail.

The aim is to make them think of you regularly.

You know, in the information age, they can get more and more information, and their attention resources are limited, so you should try to provide free information useful to their life or career, so as to win their attention resources and achieve the ultimate goal of purchase.

Five of experience: if your business is national or international, establishing a web site is especially necessary.

Your website is actually a store that you are not closed to. You can promote your products or services to your potential customers 24 hours a day under the premise of your website marketing efforts.

When online e-commerce is mature, it can also handle business 24 hours a day.

Only then can you realize that "even when you sleep, the bank notes are coming in."

Six of experience: always pay attention to new trends and opportunities, and keep abreast of whether there is a quicker, better or cheaper way in product production or service.

Seven of experience: try to reduce recurrent expenditure.

A good business, if the cost is high, and the lack of marketing, will eventually lead to the fate of closing down.

Eight of experience: you have to have a consultant team to advise you when necessary.

The form of this group depends on your actual situation, formal or informal, one or two people to a clear division of labor Advisory Committee, in short, some "master" is appropriate.

Just like legal counsel and family doctor can provide quality assurance for your legal and healthy life, these management staff can also escort your business success.

No matter what kind of identity they are, professors, consultants, business partners, friends and family members, etc., should have the ability and expertise in this area.

Nine of experience: take part in related training courses or lectures, read related books, one sentence: constantly "charging".

Knowledge and information about marketing and business skills are especially important.

Because in the era of buyer's market, no marketing is only a dead end.

Ten of experience: believe in yourself.

This involves whether we can correctly evaluate our problems.

In short, if you think you can do it, you can do it instead of others saying "you can".

No more jokes, "how bold and how productive the people are". Its core idea is correct.

Experience Eleven: we must have confidence in our cause. Especially in business contacts, the excitement, passion and dedication of our cause can exert a positive influence on others.

Experience twelve: who doesn't want to do business with people he likes and trusts?

This is a fact which is often overlooked by you and me.

Therefore, building a good reputation is very important, because the market of cheating and cheating is getting more and more experience thirteen: after a successful sale, remember to ask your customer for a letter that expresses satisfaction or approval for your product (or service).

Such information can be a powerful marketing tool for you, and an effective way to expand your credibility.

Experience fourteen: perseverance is the key. Do not give up easily!

Everything is difficult at the beginning. Online business is no exception. The first customer often takes months to come.

If you can make full use of these experiences, the next thing is to enjoy the reputation, wealth and sense of accomplishment brought about by entrepreneurial success.