Jinjiang Textile Shoes And Clothing Industry To Produce The Perfect "Half Term Examination"

With the disclosure of the 2010 report of the representative enterprises of the Jinjiang plate, such as the seven wolves, Anta, etc., it has long been concerned.

Half year of profit growth

Although the global economy has gradually stepped out of the financial crisis, the overall performance of the world's major capital markets in the first half of this year is still not very satisfactory: the Shanghai Composite Index fell 26.8%, Shenzhen's index fell 31.5%, Hongkong's Hang Seng Index fell 8%, and the US Dow Jones index fell 5.3%.

The global capital market is crying.

However, even in this unfavorable environment, Jinjiang plate enterprises still give satisfactory answers.

As a landmark enterprise in the local sporting goods industry, Anta's performance in the capital market in the first half of the year is amazing.

Although faced with the attack of Nike, Adidas as the representative of the international sporting goods giant and the domestic two or three line brand, Anta still delivered a good result: in the first half, Anta's turnover amounted to RMB 3 billion 450 million yuan, an increase of 22.6% over the same period last year, and the profit attributable to shareholders was 760 million yuan, an increase of 25% over the same period last year; the basic earnings per share were 30.50 yuan, up 24.8% over the same period last year.

If the performance of Anta and the seven wolves in the first half of the year can be called good, then the performance of Phoenix Bamboo textile in the first half of the year is even more impressive.

In August 16th, Phoenix Bamboo textile released the 2010 China Daily.

According to the China Daily, the overall operation of Phoenix Bamboo textile industry is in good condition, and the main business income is 404 million 350 thousand yuan, up 28.68% over the same period last year. The operating profit is 27 million 230 thousand yuan, an increase of 1209% over the same period last year.

Among them, the net profit attributable to shareholders of listed companies was 24 million 920 thousand yuan, an increase of 294.58% over the same period last year.

After two years of recuperation, Phoenix Bamboo textile has finally eliminated the impact of the financial crisis.

Driving the environment

Different enterprises have different interpretations of the reasons for the increase in profits.

However, most enterprises attribute the main reason to the improvement of the overall economic environment.

In the first half of 2010, the domestic textile industry was affected by the improvement of the domestic overall economic situation, and the textile market demand has picked up. The overall situation of the textile industry has improved, and this has also promoted the development of Phoenix Bamboo textile in the first half of the year.

"Facing the adverse development situation since the financial crisis, the company promptly adjusted its business strategy and product mix, reduced its operating costs, adjusted its marketing strategy, and actively expanded the international market. In the past few years, the company's exports continued to grow rapidly, so that the company's exports continued to grow rapidly."

Feng Zhu textile responsible person told reporters that in order to adapt to the new economic situation, Feng Bamboo textile insisted that the product structure changed from material processing to finished cloth, which increased the added value of products. At the same time, with the economic situation turning warm as an opportunity for development, by strengthening management and optimizing structure, the company's sales and business performance increased significantly over the same period last year.

Xun Xing shares wrote the same words in the Chinese newspaper: in 2010, the domestic economic operation continued to develop towards the direction of macro regulation and control, and the structure of economic growth was improved, and consumption demand grew.

The economic situation has made the demand for garments and bags in the downstream industry showing a rigid growth trend. The zipper enterprises obviously feel that the industry is recovering. This is one of the main reasons for the growth of Xun Hing shares in the first half of the year.

"The demand for consumption has driven the rapid recovery of the textile and garment market, and the initial recovery effect of the overseas market has shown that the zipper industry's orders have increased significantly, and the scale efficiency of the company as a leading industry has been reflected."

Xun Xing shares said.

Effect of listed companies

In the eyes of Jinjiang listed companies, the bigger profit growth in the first half of the year should be attributed to the improvement of the overall economic environment.

In the eyes of experts, the listed companies in Jinjiang can go against the market. On the one hand, the listed companies in Jinjiang are better qualified and have been recognized by investors. On the other hand, they can make good use of capital market's financing and brand effect to expand again.

"From the stock market, Heng Heng's stock price reached 70 yuan, Anta's stock price was more than 15 yuan, and Li Long's 10 yuan, and the overall market performance of Jinjiang was remarkable.

I think the main reason is that the business performance of the enterprise has been greatly increased to support the good performance of the stock price.

In addition, the enterprises of Jinjiang plate have been gradually recognized by investors. Fujian enterprises' spirit of "spelling together, assembling, assembling and Qiao Pin" has conquered the investment psychology of market investors.

Ni Zhongsen, chairman of Hengrun finance, said in an interview with our reporter.

Ni Zhongsen's view coincides with Liu Xiangyang, deputy director of Jinjiang Economic Development Bureau.

Liu Xiangyang told reporters that when he went to Hongkong to attend a promotion conference in 2009, local intermediaries heard that Jinjiang's listing office was coming, and they took the initiative to contact them.

"They told me that the quality of Jinjiang listed companies in Hongkong is very good and the market performance is excellent. They hope that more enterprises like this will be listed in Hongkong."

Liu Xiangyang was quite proud of the situation at that time.

The quality of the listed entities is only one of the reasons why the listed companies perform well in the capital market. In Ni Zhongsen's view, another main reason is that after the listing of Jinjiang enterprises, with the help of the capital market platform, mergers and acquisitions, equipment upgrading, technological upgrading, channel construction and the introduction of senior talents have been successfully completed, and low-cost rapid expansion has been achieved.

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"After the company's listing, the proportion of OEM decreased, expanding the sales of its own brands, especially in the domestic market, making use of the financial crisis, reducing the cost of storefront and increasing the number of stores. At the same time, enterprises actively optimize the sales channel management system, and strengthen close cooperation with distributors to monitor and enhance the operation efficiency and profitability of the stores, and improve the supply chain management.

For example, Anta is deeply aware of the importance of product differentiation and cost-effectiveness in market competition. It has made continuous improvement and improvement in R & D, product design, quality control, supply chain and operation management, manufacturing and so on.

This is very useful for the long-term development of an enterprise. "

Ni Zhongsen said.

List of new listed companies in Jinjiang in 2010

Listing time of shares

Merck international February 1, 2010 Hongkong, China

Qing Mei shoe material March 17, 2010 Singapore

Flying sports March 29, 2010 Hongkong, China

East Asian sports April 23, 2010 Korea

Yuyuan international, Hongkong, China, May 27, 2010

Haidong Qing, Hongkong, China, June 21, 2010

News interpretation

Six months to increase 6 listed companies Jinjiang plate has new breakthroughs.

In the first half of 2010, the Jinjiang sector of the capital market has made remarkable achievements. On the one hand, enterprises in the sector have achieved good returns in the capital market, and on the other hand, the strength of the Jinjiang market in the capital market has grown again in the past six months, and 6 new listed companies have been added in half a year.

According to Liu Xiangyang, deputy director of Jinjiang Economic Development Bureau and deputy director of the listing office, there are many reasons for adding 6 new listed companies in half a year, including the guidance of government policies, the emergence of the window period of capital market, and the efforts of enterprises themselves.

"It is very important for enterprises to increase their awareness of the capital market."

Half a year added 6 listed companies

In February 1, 2010, Merck international listed in Hongkong, which also opened the curtain on the intensive listing of Jinjiang enterprises in the past six months.

From the date of Merck's listing and the end of the listing of Haidong in June 21st, Jinjiang has added 6 listed companies in less than six months.

For half a year, Jinjiang's newly listed companies appear so densely, Liu Xiangyang even thought, "basically it is a month, and the number of Listed Companies in six months is comparable to the number of years in some places."

In Liu Xiangyang's eyes, there are many reasons for the intensive listing of Jin and Jin enterprises in the past six months.

"First of all, during the financial crisis, some of our listed companies did not suspend the listing process. Instead, they did the preparatory work before the listing in accordance with the established pace, and even some of the enterprises were more calm to settle the foundation of the enterprise, for example, some problems left over from history, such as the clear land, the clear property rights, and the introduction of talents.

Therefore, when the financial crisis is over and the window period of capital market is obvious, these enterprises who have done the basic work of listed companies spontaneously and water to the canal have succeeded in listing.

On the other hand, Jinjiang's listed reserve companies are well stocked with resources.

Liu Xiangyang told reporters that only last year, they carried out two rolling management of the Jinjiang listed reserve enterprise resource pool, eliminated some unqualified listed reserve enterprises, and added some fresh blood in.

In addition to the above reasons, Liu Xiangyang believes that another important reason is: in the past year, the two levels of local governments in Quanzhou and Jinjiang have introduced some policies to promote the listing of enterprises.

"Due to historical reasons, the problems that Jinjiang enterprises need to deal with in the process of listing is much more than that in other places, and the listing cycle is relatively long, which brings more time and tax costs to listed companies.

Last year, for a number of specific issues, Quanzhou, Jinjiang, two levels of places have issued a series of policies, such as the identification of joint-stock company years, the return of new income tax, and so on, clearing the way for the listing of enterprises.

Liu Xiangyang said.

There will be new breakthroughs in the second half of the year.

For the second half of the development prospects of the Jinjiang plate, Liu is optimistic about the anode.

He disclosed that if everything is normal, there will be at least 4 new listed companies in Jinjiang in the second half of the year, of which at least 1 enterprises will be listed in China, which will also break the silence after the 2007 plum umbrella Market.

Because of the sample effect, historical legacy and other reasons, Jinjiang enterprises prefer Hongkong, Singapore and other places when they choose to go public.

Over the past two years, as the CSRC has accelerated the process of listing and auditing, as well as the understanding and tolerance of the problems left over by private enterprises, more and more private enterprises have placed the listed places in the territory.

Among the listed companies in Jinjiang, apart from Phoenix Bamboo textile, seven wolves, xunxing shares and plum umbrellas, the rest of the enterprises have placed the listed places outside the country without exception.

Liu Xiangyang believes that this situation will soon be broken.

"In the future, the listing of local enterprises will present a scene of flowering both inside and outside the country.

At present, 8 enterprises in Quanzhou have reported to the SFC and are ready to go public.

In the next two years, Quanzhou enterprises will have a domestic listing fever.

After all, listing in China can get a higher price earnings ratio, which can reflect the financing effect of the capital market very well.

Liu Xiangyang told reporters.