How Can Entrepreneurs Go Well With Franchising?

Franchising has become the main business mode of China in twenty-first Century, especially in the two hotspots of information and service industries.

Not only small and medium-sized state-owned enterprises have a strong interest in this "fresh cheese", but many foreign businessmen are also optimistic about this entrepreneurial mode. Many of our franchising companies are starting from direct chain stores. Many entrepreneurs can get a brand and trademark immediately by joining chain operations. Through the unified planning of headquarters, the unified training of personnel technology, the decoration and layout of shops, the personal investment funds can quickly enter into operation and make profits.

This way, for entrepreneurs who do not have entrepreneurial experience, they can save some curves and curves that individuals have to go through when they start their own businesses.

Since the start-up cost of franchising is lower than that of other modes of operation, and the investment and profit can be recovered in a short time, no matter whether the entrepreneur has experience or sufficient funds, he can join a well-known and mature brand management system through the franchise chain, learn from this business model and grasp the existing business opportunities, so as to have his own company.

Such a profitable business model sounds good. When we are faced with a variety of franchise projects, we must be careful thinking and thorough examination to make sure that we must not blindly make decisions and rush to the herd.

At present, there are many kinds of franchise projects, which are everywhere. Inevitably, some franchisees are eager for quick success and instant benefits. They only want to earn the franchise fee. They only value the development quantity of franchised stores, ignore or disregard the interests of franchisees, and even set traps.

Some concession projects only raise profits, not mention risks; some even though the entry threshold is low, the service provided to the franchisees is not perfect, and its guarantee profit mechanism is also unable to withstand scrutiny.

Because of the lack of awareness of franchisee's concept and business mode, some entrepreneurs are ignorant of Franchising's action mode. Therefore, they are easily misled in analyzing and considering franchising projects.

Some affiliate chains have no obvious affiliate to the franchisees, and they do not have obvious statutes and explicit standards of joining. Even simple investment reward analysis and records are not. Their operation mode is only an abstract framework, even without training venues and plans.

Like this kind of chain joining project that is still in its experimental stage, it is impossible to impart business skills and experience to franchisees, and there will be no guarantee of profit. Some franchised chain projects have clear standards and operating skills, and detailed measures such as remuneration, profit and so on. There are even successful samples.

But its products are popular products, and their products only have 1~2 years' life expectancy, and some of them are shorter.

The operators of such projects use one or two successful cases, through the media hype, and profit makers to make a personal statement, making those who are insufficiently informed or not fully informed, making it easy to make wrong decisions in the over optimistic prospect and follow others into this industry.

Therefore, before joining franchising projects, individual entrepreneurs must keep their eyes open and cool headed, and do not believe too much in the reports, data and analysis data provided by the headquarters. Do not think that popularity will make profits and profits without loss.

If you do see someone else doing a chain project, making money or doing business well, you don't have to rush in.

As an entrepreneur, we must carefully consider our own conditions, whether we are interested in this industry, whether we have the time and ability to manage all business matters.

If you are only impulsive and unable to dedicate yourself wholeheartedly, the risk you will take is considerable.

Therefore, the choice of franchising should not only choose the items that are interested in and preferably familiar with, but also consider the strength of joining the headquarters, whether the management provided is perfect, and whether the quality of goods is cross the border.

Such factors will directly affect the success or failure of personal entrepreneurship.

No matter which industry you choose, no matter what kind of project you choose, you have to plan it in a planned way: how much money you are going to invest, how much you expect per month, how much you earn, how much you earn, how much net profit you have, and when will total investment cost be recovered?

The more detailed the plan, the better.

With a good plan, the venue selection is also a key to profitability.

Shop must be measured according to the local consumption ability and standard of the selected items or products.

The environment around the store.

Such as the number of local competitors, the competitiveness of commodities, the advantages and disadvantages compared with other stores, and whether they are saturated in the local market.

If the comparison result is not very optimistic, we should consider whether to change places or to change items or products.

As a franchisee, we must have a psychological preparation for a protracted war.

Every franchisee wants to engage in a profitable project and earn money in the long run.

In order to make money for a long time, we must operate it as an effective and honest project.

Therefore, you must try to read the various provisions, rights and obligations of the headquarters, carefully examine them one by one and ask for detailed questions.

If services and products are over standardized, chances are that they will lose their attractiveness to customers due to lack of flexibility and lack of novelty.

If we rely too much on headquarters and believe in our headquarters, individual entrepreneurs will lose their insight into the project market and personal development momentum.

Once the contract is signed, the withdrawal or pfer will be difficult due to the restriction of the contract.

Therefore, if we want to take the move of chain joining, we must be sure to see and see through it, and we must not go wrong as much as possible.