How To Make The First Step In Entrepreneurship?
It is a dream for many people to break out of the sky of a career alone, or to rally the power of 35 friends to create a great event.
However, many factors such as lack of funds, lack of experience and lack of social relations often cause many entrepreneurs to stagnant.
In fact, they have overlooked one of the most critical problems. There are many ways of starting an undertaking. They can accurately judge their strengths and weaknesses, and many unfavorable factors can be resolved.
Choosing the best way to start your own business is the key to success.
How can we find the direction before starting a business?
How should we take the first step in starting a business?
For the first time entrepreneurs, they seem to be looking at their own depressions, such as lack of business experience, lack of funds and limited connections.
In fact, we should take a look back and look down at what is our own highland. Starting from the existing resources and strengths, it is a shortcut to embark on the road of entrepreneurship.
The first principle of choosing a project is to "do well without doing anything". Choose an industry that is familiar with this business, fail in business development and operation, and avoid any unnecessary pitfalls.
In the second place, you can choose a business you love very much.
To start a business, you must have strong will and hard work. Only when you combine your interests with your career can you have enthusiasm.
Only with almost crazy enthusiasm and devotion can we inspire our faith in order to inspire the team and meet difficulties.
On the Internet, there is a popular saying of Ma Yun: today is very painful, tomorrow is still pain, and the day after tomorrow is happy.
Interest can be a boost to a step away from success.
Xia Niyan, a girl from Jiangxi, likes stuffed toys from childhood. When most of her peers do not know what plush toys are, she and her younger sister already have a whole house of stuffed toys. The obsession with toys finally gives her the chance to start a business with toys.
At first, she and her sister opened a plush toy store in Shenzhen. It was also one of the earliest high-grade plush toy stores in Shenzhen.
Although two people have never had any experience in business or logistics management, this fairy tale entrepreneurial attempt has only achieved a profit by unique positioning, and then rapidly expanded to four stores at the rate of half a year's new store.
Then the two sisters' businesses began to march to a higher level - opening a toy design studio with Xia Niyan's favorite teddy bear as the design goal.
After designing the first teddy bear wearing a wedding dress, they achieved initial success through internet promotion.
At that time, the hit of a TV play palace gave them an opportunity to expand their careers.
The main props in the palace play are all kinds of teddy bears. The publishers of the TV Series hope that they can undertake the design and production of related TV drama derivatives after seeing the two sisters' works.
At first, such an opportunity was rejected by the two sisters, because the size required by the issuer could not be realized in the process.
Although it did not take orders from the other side, the inspiration from the two sisters was caught by the two sisters. After the overcoming of the expensive raw materials and complex technological difficulties, the two palace teddy bears appeared on the Internet and jumped rapidly. Then even the publishers of the TV series approved the changes in the product specifications of the two sisters.
Now the two sisters are doing business at home and abroad. Apart from the more than 100 image of the teddy bear family, there are endless orders for souvenirs from some famous enterprises. Their success can be regarded as a model of interest entrepreneurs.
Many of the first entrepreneurs have many years of management or technical experience. Before starting the blueprint, they think they have made enough preparations, but after they really start their business, they will find that all kinds of problems are endless, and they will be "hit the rocks" if they are careless. Therefore, they should do their best and plan carefully before embarking on the business road.
It is a guarantee for success to succeed.
The so-called "capital small business, big business big business", in order to operate in the process of no cash shortage consequences.
Among them, there should be a gap between capital and business, that is to say, there should be sufficient reserves. Otherwise, once receivables can not be collected, payables can not be paid, and they can only be closed down.
Even if the funds are sufficient, a comprehensive plan for reasonable payment must be worked out to avoid possible cash shortages.
The ancient people said that "no win ahead, first failure", fine planning is often aimed at the possible predicament in the entrepreneurial process, and thus successfully evade these potential risks.
When identity changes from employee to entrepreneur, family life, social affairs and money payment are much more complicated than before.
Entrepreneurs are responsible for the operation of enterprises and the life of employees.
Entrepreneurs should guard against fraud, theft and natural disasters, and strive to be proficient in business management.
Therefore, as an entrepreneur, we should carefully calculate whether we can cope with various situations with our physical strength, knowledge, ability and experience.
All these mistakes may be defeated.
When Yin Qiang first started his own business, he looked at everything too simply. In his own words, "because the preparation process is too smooth, we can hardly find north."
Before starting a business, Yin Qiang worked in the marketing department of the work study center for two years. He not only accumulated rich experience, but also established certain connections with his clients' ongoing negotiations.
He was lucky enough to get a boss's appreciation when he was busy looking for a job.
In fact, Yin Qiang was not fully prepared mentally and lacked enough market research. He decided to devote himself to the increasingly fierce competition in the catering market around the school.
"Mainly because there are too few places to rest around the school.
But soon after opening a shop, I found fault in decision making. Students didn't buy this kind of refreshment only.
At the same time, I also overestimated the consumption power of students. Many students never came after the opening period.
Yin Qiang is also facing another problem when he is spending money on leisure days. He has not yet signed any legal documents to stipulate and constrain the time and mode of capital injection and divestment of investors. The two sides have reached an oral agreement only.
After a field trip, the investors are not optimistic about the development prospects of the leisure bar, not only do they not invest in the follow-up funds, but also suddenly demand the withdrawal.
There is no stable and reliable source of funds and no accurate investigation of the market. The outcome of such entrepreneurial projects can be imagined. His entertainment business has been aborted in less than two months.
Risk prevention is more important than making money. Everyone has the dream of starting a business, but not everyone can enjoy the fruits of entrepreneurship.
Passion is always the driving force of entrepreneurship. Less passion, that is, lack of motivation.
But passion is not the same as impulse. If we want to succeed in business, we must step by step and rationally manage to improve the chances of success.
The reason why they want to emphasize rationality is that the risk of initial venture is much higher than that of the two venture.
Because the two venture is for enterprises to find new market opportunities and economic growth points, and enterprises have (initially) completed the primitive accumulation of capital and the accumulation of resources.
The first venture is likely to be inadequate and inadequate in resources. This greatly reduces the "immunity" of the first venture, and the risk of business is easy to find.
Two is the risk of decision making, the different decision making plan has different opportunity cost. The initial entrepreneur's lack of grasp of the market and the lack of experience are easy to enlarge the risk. The three is market risk, which is the core risk factor, such as the emergence of more competitive competitors, the aggravation of market competition, and the change of market situation. Four is the expansion risk. If expansion is blind, it can not be in harmony with the ability of enterprises and market demand. It is extremely dangerous. Five is personnel risk. In fact, personnel risk is not only reflected in the failure of normal operation of enterprise organization, but also in the "corner" of entrepreneurial enterprises when competitors can not be used by entrepreneurial enterprises. Generally speaking, there are five main characteristics of venture capital: first, policy risk, especially temporary and emergent policies and regulations.
In order to avoid these risks, entrepreneurs only rely on human rationality. In general, the following measures can effectively help entrepreneurs to restore or enhance Rationality: a professional entrepreneurial advisory body, an objective and reasonable business plan, a stable fund that can support more than 6 months of operation, and try to avoid the management of other employees, and of course, the most essential thing is to face the courage of failure correctly.
With these conditions, the success of entrepreneurship should be in the near future.
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