Entrepreneurship: We Must Understand The Rules Of The Game.

Do you want to start a business? If you have a project, are you looking for support for business expansion? Then, do you know how to choose overseas venture capital and domestic venture capital? What are the chances of takeover and acquisition of venture capital?

People from internationally renowned venture capitalists and famous venture capital institutions in China introduce "game rules" in their respective fields to "returnees".

Overseas venture capital: the 5 principle screening project: "overseas venture capital investment in China generally choose to enter the middle and later stages of enterprises."

Fan Ruoyu, vice president of handing Asia Pacific Co.

He said frankly, "the characteristic of venture capital is to make profits.

Generally speaking, overseas venture capital focuses on high returns and short periods.

The amount, stage and scope of investment shall be determined by fund investors. "

If you want to attract overseas investment, you should first understand the trend of foreign venture capital.

These trends are: demand holding or relative holding; tend to invest in larger projects; prefer to invest in enterprises of a certain scale; require investment enterprises to have business income or profits; investment period tends to grow, expand and mature.

For the returnees who are most concerned about the topic of "attracting foreign capital", fan Ruo throws out 5 principles of foreign capital selection.

1. high returns.

This requires that the enterprises chosen should be high speed growth type, and the growth rate of teenagers should be over 10%.

For example, foreign venture capital does not choose the clothing industry.

Therefore, if we want to attract overseas venture capital, we should choose the development area.

2. products and services are unique.

Does your company have unique advantages? These advantages are embodied in technology, brand, cost and so on. And how long these advantages can last for a long time is also one of the important factors for investors to decide whether to invest or not.

For example, cost advantage, before the United States most of the bags are produced in Thailand, and now the United States is basically the production of travel bags in China, because China's lower cost.

This cost advantage can help enterprises attract overseas venture capital.

The 3. business model and the profit model are feasible.

The business mode is how to produce goods, how to provide services and market planning, and so on. The profit mode is how to make money and how to pform products and services into profits.

The feasibility of business mode and profit mode is reflected in the execution of enterprises.

4. risk investment is all about profit.

Therefore, generally speaking, venture capital chooses competitive enterprises and leaders in the industry.

Therefore, in order to attract investment, the plan should specify the scale, plan and development of the enterprise.

The 5. team is honest and complementary.

Human factor is often regarded as an important factor in the success of an enterprise.

A person's integrity and honesty will always be the first. How to behave as a person is reflected in how to run an enterprise.

At the same time, complementarity among team members is also a factor in the success of an enterprise.

Therefore, people are also valued by venture capital.

The risk investment in the sea is different from that of overseas venture capital. "We are willing to participate in the early stage of entry, investigate and analyze together with the enterprise, increase investment every year in its growth process, we have our own industry experience, so we only invest in IT industry."

Li Jia Qing, senior vice president of Lenovo investment, made a couple of remarks.

How can we choose to invest? Li Jiaqing said: "we need to see whether the industry is high growth, whether we can seize the hot spots and whether the management team is stable."

Just like you rent a house, clean the house, do not let renters come in and clean up. "

Is it appropriate for you to start a business? It's good to have an ambition to start a business. But don't rush ahead and see if you are suitable for starting a business. Is your plan practical?

Do you have a clear idea of starting a business? If you want to start a business, you must have a clear idea.

If you can't express your ideas clearly in succinct language, you have not yet cleared your mind.

Think again.

Do people use this method? Generally speaking, those companies that run a prosperous company are more realistic and maneuverable than special ideas.

Of course, do not exclude your idea is more unique, others did not think of.

Do you really understand your industry? Many industries require people who have been in the industry, because they know everything about the industry.

Otherwise, you will have to spend a lot of time and experience to understand, investigate and be familiar with.

Do you plan to devote yourself to the implementation of your plan in the next 5 years, 10 years or more? Is the network ready? The process of entrepreneurship is actually a process of organization, such as suppliers, information consultants, employees, etc.

For this reason, you should have a network of relationships that can provide you with good service.

You can't be impulsive.

We need to analyze whether we are competitive enough.

Not only should we take full account of the market and economic capacity, but also take into account family factors.

If you think about all of these above, you will have a great chance of starting a business.

Xu Qiyun, editor in chief: