2010 Valentine'S Day Spring Festival Clothing Business To Sell What?
Valentine's Day is a must for young romantic pursuits.
But Valentine's day in 2010 was a bit of a headache, because it happened to be on New Year's day in February 14th.
When romantic festivals meet traditional Chinese new year, businesses are even more difficult.
Shopping malls on New Year's day are usually cold and cheerless, but Valentine's Day is a sales peak. How to arrange the sales promotion rhythm is a bit difficult.
Which section to go, businesses are entangled.
Valentine's Day is usually not a big promotion, but the mall will pay great attention to the creation of romantic atmosphere.
"Valentine's day in 2010 is a bit tangled."
Hangzhou Tower responsible person said yesterday.
At present, the promotion of shopping malls is mainly driven by the sales before the Spring Festival. From this week, Hangzhou Tower will launch a new spring shopping plan to give back to VIP customers.
But the mall is not yet ready to launch a Valentine's Day campaign.
The head of the planning department of Yintai Wulin store said that so far, no activity has been finalized on Valentine's day.
"There may be some small interactive activities in the mall."
The official said, it is best to find a point to integrate family and love together so that no longer has to choose which festival to go.
The sales summit broke out ahead of schedule.
Unlike other festivals, many people choose to buy gifts on Valentine's day, so Valentine's Day sales climax is usually on the same day, but there may be new developments in 2010.
People in the market predict that because of this year's particularity, many people are likely to get their gifts ready ahead of schedule. This year's sales peak for Valentine's day will also appear before the lunar new year.
It has happened before that Valentine's day and Lantern Festival are rolling together.
"Valentine's Day is dominated by young people. Some students will buy gifts before they leave."
Yintai relevant responsible person said.
It is understood that 100 will launch a week ahead of Valentine's Day promotion, ready for sale.
Valentine's Day gift with "year flavor"
Jewelry, cosmetics and clothing are often the most popular gifts on Valentine's day.
I found in Hangzhou shopping malls, perhaps for fish and bear's paw, many brands launched this year's Valentine's Day gifts are very "year flavor", both Valentine's Day elements, but also the characteristics of the Chinese year.
I found a pair of pure gold Zodiac ornaments at the Lufu jewelry counter, which was designed as a cartoon character. The smile of Han Han is obviously very popular with girls, and the wealth of hand represents the auspicious meaning of the traditional Chinese year.
Romantic Valentine's day presents with a strong Chinese year flavor.
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