Analysis Of The Common Incorrectness Of Children'S Wear

One of the common mental attitudes of children's franchisees: "the owners always make my money".

For example, some children's franchisees in the process of building a single store, always have a high degree of "vigilance" mentality about the materials, equipment and software systems recommended by the allies, and think that the allies must "earn" a lot of money from these franchisees.

In fact, there are some allies, but mainly those who are fake, unqualified and irregular, who are making money in the name of "distribution".

However, according to the rules of the franchise system, if the price of the items that the franchisee is assigned to the franchisee is lower than the price that the franchisee buys separately from the market, the franchisee should actively accept the distribution, rather than the "Refusal" mentality with "vigilance".

Because of the advantages of scale purchase, the strategic suppliers generated by many years of operation, and the more professional reasons in the procurement process, the distribution or unification of the standardized owners is often much better than the franchisee's own procurement alone in terms of quality and price.

A large number of facts have shown that if franchisees go to the market alone to purchase them, then, because of the lack of professional knowledge of procurement, lack of historical proof of business integrity, and corruption of personnel, they may result in high and low prices of goods purchased, and there will also be a series of problems, such as shortening the payment time and checking the failure of inspection.

Moreover, doing so will directly damage the unity of the franchise system.

I am very impressed by the story of one of the franchisees in Beijing's "Ren Ren Ju chafing dish" chain.

The franchisee initially refused to provide the catering management software system provided by headquarters, and insisted on purchasing the market itself, because they thought that the software system provided by the headquarter was 20 thousand yuan on average, and a set of catering software system in the market was only a few thousand yuan.

After repeatedly insisting on null and void headquarters, the franchisee bought PC and a set of thousands of MIS systems, worth about 10000 yuan.

However, the nightmare of the franchisee's software system has started. The whole system has been reloaded three times in a few days. When the busiest business occurs, the system is stuck and unstable. In short, the failure of the system has occurred repeatedly, which has seriously affected the normal business operation of the franchisee. The bad situation almost let the franchisee go mad.

Finally, in desperation, the franchisee had no choice but to appeal to headquarters for the installation and use of the system of the headquarters.

Anyway, fortunately, the franchisee took a detour, but finally returned to follow the guidance of headquarters.

In fact, there is a misunderstanding among franchisees in this process. The misunderstanding is that he thinks that he has earned his money for his software system, and he thinks he can buy the same thing at a lower price in the market.

But the fact shows that the set of food and beverage management software developed and researched and used for more than ten years by the friends of renju headquarters is absolutely not the same as the popular and cheap software systems in the market. Moreover, the price of the system offered by the friends of Renren headquarters to the franchisee is far below the market price.

If I had listened to the suggestion of the staff of Hun Jen Ju headquarters, how could this franchisee have the loss of buying the system alone?

After experiencing the event of the software system, the franchisee fully realized the necessity of accepting the unified arrangement and distribution at headquarters, because their self assertion in other aspects soon appeared more or less trouble in their future operation.

I remember that on the eve of its opening up, the franchisee who always liked to insist on his own opinion told me heartily that "before listening to headquarters, I always felt that I had bought a good one. Now it seems that there is a problem. I will listen to the arrangement of headquarters in earnest."

It is gratifying to congratulate, although the cost has been paid, the franchisee finally used the cost of injustice to deeply understand why "distribution" and "unification".