Shenyang Market Children'S Shoes Size &Nbsp; Parents Buy Shoelace Tape

Recently, the reporter visited the infant products market and learned that children's shoes with different styles were confused by the lack of mandatory standards, and the sizes of shoes were confused.

Survey: the same number is one centimeter long.

"I bought shoes for children in shopping malls, the same number 160 shoes, with a finger missing."

Recently, Ms. Xu told the newspaper that the size of children's shoes is not very accurate.

After several days of investigation, the reporter learned that the confusion of children's shoes size marking has become a common disease in the industry, especially in children's sports shoes and sandals products.

Reporters visited the five love market, South Tower shoe city and some infant supplies shop found that more than 100 children's shoes are rich in brand styles, and the sizes of labels are even more varied. US code (American code), JP code (Japanese code), EUR code (European Code) and CHN (Chinese code) all have everything, and different brands of shoes have bigger size discrepancies.

Take "160" (Chinese code) children's shoes as an example. During the visit, the reporters randomly selected children's shoes with the same shoe number and 10 brands. The businessmen used the ruler to measure only two children's shoes with the same size and the biggest difference was nearly one centimeter. The children's shoes with the same shoe size were generally larger than those of sports shoes.

"The size of children's shoes is just the same as that of a manufacturer. If they are afraid of inappropriate products, they can only take their children in pairs."

Shenhe District, an infant supplies shop responsible for Ms. Gao said.

According to a number of children's shoe dealers, the size marking methods used by different manufacturers are different. Most children's shoes are made out of foreign models, and most of the children's shoes produced are the same as those of these countries. The shoes produced by different manufacturers are different from those of the shoes.

In addition, the reporter interviewed found that many salesmen who sell children's shoes will ask the children's age beforehand, and then recommend the size of shoes according to their age. Generally speaking, customers are advised to buy a larger size of shoes. Although some businesses have posted a size comparison table in the shop, the complicated conversion process still makes parents feel uncomfortable for buying children's shoes, sometimes even the salesmen will mix up different standard sizes.

It is not accurate to estimate the size of shoes according to the age of a child, because the development condition of each child is different, a person in charge of a children's shoe sales area in a shopping mall in Shenyang said.

Parents: to buy shoes for children need tape tape.

When reporters visited the market, they randomly interviewed 30 parents who bought shoes for their children. Many parents had the same feelings as Ms. Xu when they bought their shoes for their children.

Most parents say that it is very troublesome to watch the code and choose the shoes inaccurately.

"Now the children's feet are wearing" 150MM 1 "shoes, the size is just right, but according to this number to buy other brands of shoes, size is not big or small, it is difficult to find the right.

Ms. Zhang said.

Ms. Wang complained that the child was too young to enter the shopping mall to cry and keep crying. In order not to let the child suffer, she could only measure the feet of the child at home and then take the tape to select the shoes.

In addition, many parents say that nowadays children's shoes tend to be adult design, and the children's shoes teams are full of enchanting "slope heels", and the slippers with sharp toe and narrow shoes are decorated with beads and metal buttons, which are very easy to be swallowed by children.

Industry: they are concentrated version of "adult shoes".

"Children's sports shoes and sandals two mainstream shoes so far no national standard, enterprise production can only take adult shoes standards reference!"

Yesterday, Mr. Cai, director of product quality department of a children's shoes manufacturer in China, said.

According to its disclosure, on the technical requirements of children's shoes, there is only one recommendation shoe number standard for enterprises in China. According to this standard, the shoe number should be marked in millimeter. If the shoe number is marked "160", it indicates that the length of the shoe is 160 millimeters.

However, at present, there are not many employees in the research and development of children's shoes and comfort, and they are not enough to invest, nor are they professional enough. Many children's shoe models are simply reduced to adult shoe models, and the production of products is not standardized. Recommendation standards are not binding on enterprises, so children's shoes can be of the same number and size.

At present, there are mainly three production bases for children's shoes in China: Quanzhou, Guangzhou and Wenzhou.

According to the relevant person in charge of the footwear industry association of Fujian Province, only in Quanzhou, there are more than 1000 children's shoes factories, because there are no national standards for children's sports shoes and children's sandals at present. Many small and medium-sized enterprises simply "reproduce" adult shoes to produce children's shoes.

"Although these children's shoes are" qualified products ", but children are not comfortable to wear, but babies can not express the real situation in words.

The person in charge said.

According to Mr. Liu, the responsible person of a children's shoes manufacturer in Fujian, if children's sports shoes and sneakers are simply set according to the standards of adult travel shoes, the quality of children's shoes is too stiff, and the shock absorption and comfort of shoes will be affected.

"Children's physiological and psychological characteristics are different from adults. It is indeed necessary to introduce children's sandals and children's sports shoes."

Mr. Liu said.

Yesterday, reporters from the national footwear Standardization Technical Committee learned that some children's shoes due to lack of standards caused by a series of problems have caused concern of relevant departments. At present, the National Standardization Committee is working with domestic children's shoes manufacturers to draw up "children's sports shoes" and "children's sandals" two national standards, two standards are expected to be released before the end of this year.

Expert opinion standards lack children's shoes enterprises or lose "money Cheng"

The lack of brand and the control of high-end products by foreign brands have become a top priority for China's children's shoes industry.

Yesterday, reporters learned from the China leather and footwear industry research institute, at present, most of the domestic children's shoes production enterprises are not large, the business mode is mainly based on the authorized brand wholesale business, and the vast majority of domestic children's shoes products are in the middle and low market.

According to market researchers from China leather and footwear industry research institute, the children's shoes market has always been one of the most potential markets in the footwear industry. Children's shoes have annual market capacity of nearly 30 billion yuan, and children's shoes will become the starting point for the next competition for finished shoes.

However, the lack of national standards may cause children's shoes enterprises to ruin the "Qian Cheng".

He said that even according to the domestic recommended footwear standards to mark the number of children's shoes, there are also some defects, the Chinese code has a relatively large span, for example: 160 yards, 170 yards and 180 yards, and the difference between adjacent numbers is 10 millimeters.

"Children wear" 160 "squeeze feet, change" 170 "is also big, so the shoe number standard should be improved."

The source said.

Recently, according to a survey conducted by the Chinese Medical Association, more than 60% of the 1000 children surveyed had foot problems, of which nearly 70% had flat feet, 30% had hallux valgus, while 70% parents had insufficient knowledge of flat feet.

Health experts say that these children's foot problems are mainly due to the lack of uniform standards for children's shoes except for some heredity and body fat.

    　資料鏈接：

1.UK code = British code. Some brands from Europe usually use British codes.

2.US code = US code. Some American brands usually use us codes.

3.CN (millimeter) = foot length. In China, our leather shoes are usually labeled with CN to fit these shoes for long feet (such as 255 = 255 mm for shoes).

4.EUR = Euclidean. In China, we usually use European code to illustrate the length of our feet (such as 40 yards, 41 yards, etc.).

5.JP code = Japanese code

The same number of shoes, different manufacturers of children's shoes, the length of the difference of one centimeter.