Yalu'S "Golden Fly" Settled In Dream Ballet
Recently, Dongyang, Zhejiang
夢芭蕾服飾有限公司隆重推出“金絨飛”全新保暖內(nèi)衣美體內(nèi)衣系列,并正式啟動國內(nèi)招商。
"Jin Fei Fei" is the brand of Yalu group. Yalu group is located in Taicang City, Jiangsu province. After nearly 40 years of development and innovation, it has become a large garment enterprise in China. Yalu brand has become a truly Chinese brand.
In the past 5 years, the famous movie stars Zhao Wei and Chen Kun have spoken for love, making Yalu brand known and loved and trusted by consumers.
In recent years, Yalu's brand has also been splendor. "Jin Fei Fei" is one of the strong brands of Yalu company. Jin Rong Fei has entered the market for many years, and has a high reputation and good product stele among consumers.
In order to implement the strategy of brand expansion, the Yalu group has put "Jin Fei Fei" in the key cultivation plan. The underwear, socks industry, knitted trousers and the new down garment project were fully launched in 2010.
In the choice of partners, Yalu adhere to the principle of "excellent and medium selection", with good product quality and strong enterprise strength as the first condition.
Last October,
Yalu
After discussing the cooperation with dream ballet, Ms. Li, who is responsible for brand management of Yalu company, came to Dongyang, inspected the production and sale of the dream ballet company, and gave full recognition to the unique design and excellent quality of her product.
She and Chen Xiaokang, chairman of the company, immediately reached a cooperation intention. The dream ballet company is fully responsible for the design, development, production and sales of the "Jin Fei Fei" underwear series products as a manufacturer, while Yalu provides sufficient support for brand management, market regulation and product quality standards.
This combination of advantages has undoubtedly dropped a blockbuster in the underwear industry.
Yalu in Taicang, Jiangsu, why Zhejiang Dongyang to choose underwear partners? Ms. Li said: "Yalu is a professional production of down garment enterprises, local enterprises are mostly products and casual wear products, underwear production is not dominant.
Thermal underwear, especially the body underwear, has a very strong resource advantage in Dongyang. The dream ballet company is the leader in the manufacture of underwear. At the same time, it also has many years' experience of running the dream ballet brand, so we have confidence in this cooperation.
It is understood that "
Dream flower
In the big underwear industry, it is a famous brand. It is a well-known trademark in China. It has many unique ideas in the past three years.
He believes that the development and training of brands is the key to the long-term and stable development of enterprises. Enterprises that survive for a long time and grow rapidly depend on the strength of brands. Therefore, he asked the Chinese national gymnastics team to speak for their "dream ballet" brand, and the result was a shot.
In order to meet the needs of the development of enterprises, Chen has carried out a large-scale expansion of the plant area in 2009, making the production capacity from 200 million in 2008 to 400 million in 2010.
The Golden Lotus flying brand of Yalu is bound to dream of ballet, which will bring greater opportunities to the company, so as to achieve mutual benefit and win-win cooperation.
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