Li Ruxiong: First Of All, Bitter Sweet.

12 years ago, probably few people thought that he would achieve today's success.

But now it seems that Li Ruxiong is a success - he has succeeded in becoming the largest software circulation company in China -- Lian Bang software company.

At a recent seminar on entrepreneurship education, Li Ruxiong shared his ten entrepreneurial insights with the development of Lian Bang software, which resonated with many successful entrepreneurs here. You will also get some useful inspiration from it.

One of the insights:

The key to success is creativity, but what is more important is not the beauty and wonder of creativity itself, but also the extent to which it can not be duplicated, the market potential and the feasibility of implementing the plan.

The core of the success of Lian Bang's success is to introduce the successful business model of chain operation abroad to China's software sales industry.

Adopting chain operation to manage software circulation industry is an innovation of marketing means.

Two of perception: entrepreneurial team is the cornerstone of success.

Company management is the most taboo role conflict.

We should choose partners that are fully understood and complementary to each other.

Joint venture

Three of perception: not yet mature

When Lian Bang started business in 1994, the total installed capacity of domestic computers was about 700 thousand units, which is still in its infancy.

But the development potential is enormous, and the computer is growing at almost 30% per year.

However, it is not compatible with this development. In addition to the UFIDA financial software and Jinshan word processing system, there is hardly any genuine software market in China. At that time, many people did not sell genuine software, nor did anyone sell pirated software.

Choosing a suitable pointcut for business and choosing a non mature market will make the success of business more successful.

Sentiment four: the risk of entrepreneurial failure is huge.

Starting a business is like walking a tightrope. If you are careless in a few places, you will lose all your life and even risk your life. Controlling the risk of starting an undertaking is a skill for the entrepreneur to preserve himself.