Smoking Cessation Center &Nbsp; Good Prospects For Smoking Cessation Market.

A ban on smoking was also posted in the office, which resulted in a fine for violators.

In fact, from dad to boyfriend, many people around me smoke. I have repeatedly tried to persuade them to answer, but I can not quit.

This time I made a small fortune, and I thought of those smokers around me.

Smoking cessation industry is huge.

At present, the number of smokers worldwide is 1 billion 500 million, and the number of smokers who die from smoking has exceeded 5 million each year.

China is the largest tobacco production and consumption market in the world. In the 2003 tobacco survey report, China has consumed 1/3 cigarettes in the world. There are 60%-65% male smokers, not less than 330 million people. Young smokers are as high as 5 million. The average age of first smokers is 13-15 years old, the youngest is 5 years old, and the female smokers in China are growing fastest. At present, the number of female smokers in China has reached 20 million.

Moreover, in western countries, the number of smokers is decreasing from 1% to 2% per year, and the number of cigarettes in China has increased by 2% annually.

In addition, survey data show that 70% of men in Guangdong smoke, while the number of female smokers is more than 7%.

Another AC Nielsen Tobacco Market Research Report shows that 50%-70% smokers are interested in smoking cessation, and 17% of smokers are eager to quit smoking. In that case, about 60 million people are pressing for the lifting of their dependence on cigarettes, while nearly 250 million are in need of smoking cessation.

The cost of smoking is 500 yuan per person, but the market space for smoking cessation is almost 100 billion yuan. However, from the analysis of the current market situation, the total sum of smoking cessation and tobacco control market is only a few hundred million yuan.

With 500 billion assets and 50 million employees, contributing 1/10 revenue annually to the state.

In 2005, China formally signed the Framework Convention on tobacco control. According to the promise of signing the Convention, China will gradually increase the intensity of smoking cessation and tobacco control, which will inevitably lead to the prosperity of smoking cessation and tobacco control market.

With the encouragement of national policies and the gradual improvement of relevant legislation, there will inevitably be more and more restrictions on the development of traditional tobacco industry. The future development of smoking cessation and tobacco control industry is obvious.

And industry experts believe that the current situation of tobacco control in China is equivalent to that of developed countries such as the United Kingdom and the United States 40 years ago.

Their mature experience shows that whenever the government strengthens tobacco control measures, the smoking cessation market will grow at a rate of two digits.

According to the analysis of the industry, at present, China's smoking cessation medical care market is still a light competition market compared with the market of weight loss, cancer prevention and diabetes.

With the increasing awareness of the health care of smokers and the general public, the increasing sense of oppression in social interaction activities and the increasing publicity of tobacco control by the government, the market of smoking cessation consumption has matured and has great room for development.

My friend introduced a smoking cessation center and said that he did a good job.

This medical promotion center is set up in the South Securities Building of sports east road. The glass facade is lined with green signs. It is very concise.

The whole smoking cessation center is mainly divided into two areas, the spacious consultation and treatment area plus two independent treatment rooms.

The dangers of smoking are being displayed on the wall LCD screen, and the information on smoking and health can be accessed at random.

The reporter chose to visit at noon. The business of the smoking cessation center was not too busy. Miss Lu, the shop manager, took time to chat with reporters.

Lu shopkeeper told reporters that her smoking cessation center is a China tobacco promotion center.

China Medical Promotion Association smoking cessation center is the most authoritative institution for smoking cessation and tobacco poisoning in China. At present, there are more than 10 chain offices in Guangzhou, Shenzhen, Dongguan, Huizhou and Foshan, which have helped thousands of smokers to eliminate their dependence on cigarettes and reduce the harm of tobacco poisoning to the body.

The smoking cessation centre opened last year and has now been on track.

{page_break}

Smoking cessation and clearing away poison

It is understood that smokers in the center, in addition to hoping to treat detoxification, but also hope that through smoking cessation treatment to exclude body smoke.

The biggest danger of smoking is not the habit of smoking, but the physical harm caused by smoking.

There are many reports on this aspect, including lung cancer and other cancers, heart diseases and lung diseases, which are related to smoking. Smoking cessation can prevent these diseases or reduce the risk of these diseases.

There are many wives in our center who give cards to their husbands to quit smoking. At the beginning, they did not say that they should give up smoking.

When the prescribed course of treatment is finished, he himself is unwilling to smoke again.

She said that after the treatment of light pulse, the morning sickness, cough and asthma of smokers will be improved.

As for the effect of smoking cessation, Lu shop chief said that people who have relapse in two years can receive free treatment as long as the prescribed course of treatment is prescribed.

Word of mouth should also be emphasized.

Lu Dian Chang said that the beginning of smoking cessation center was once worried about whether there were customers.

Because, after all, the laser treatment technology adopted by the CDC has only been promoted to the market last year.

Although there are state-level technological backgrounds, there is still concern about market awareness.

Fortunately, headquarters has a relatively mature publicity system for promoting smoking cessation.

For example, the headquarters of the joint smoking cessation center, regularly carry out some public welfare publicity activities, in-depth community, hospitals, schools to carry out publicity activities.

While promoting the smoking cessation center, it also attracted smokers who came to quit smoking.

In the near future, they also plan to choose smoking teachers for free smoking service on Teachers' day this year.

In addition, the smoking cessation center will take some preferential measures to promote smoking cessation work, mainly by adopting membership system and giving cash coupons.

In this regard, reporters expressed puzzled, all quit smoking successfully, that cash coupons and so on will not be useless? The shop manager explained that smokers and wine people alike love to pile up, there is always a lot of fellow travelers around a smoker.

The key is not only to let one person quit smoking, but also to attract smokers around him.

But because smoking cessation is different from health care programs such as weight loss, in addition to the smoking cessation of the effect of smoking cessation, it is also necessary to attract more smokers through other benefits.

Those who quit smoking at the smoking cessation center can recommend friends and family members to quit smoking and enjoy a certain discount.

In addition, they can also give cash coupons to friends and family members, so that smokers around them will try to quit smoking.

Investment income analysis

Early investment ---

Machine cost: 40000 yuan / Taiwan

Shop decoration costs: 10000 yuan

Franchise fee: 50000 yuan.

Total: 100 thousand yuan.

Daily input (month) -

Rent: 4000 yuan (30-40 square meters).

Artificial: 1000 yuan / person * 2=2000 yuan.

Industrial and commercial tax expenses: 1000 yuan.

Water and electricity miscellaneous expenses: 500 yuan

Total: 7500 yuan.

Business Tips

Credit guarantee {page_break}

The smoking cessation market is a sunrise industry. It also faces certain risks when its profit is high.

Among them, reputation is the main problem.

Although nearly 17% of the smokers in China consider smoking cessation, the number of people who really quit smoking is only 2%.

And some of these people start smoking again due to various environmental impacts such as life, work and so on. The habit and addiction of smoking result in little achievement in smoking cessation.

In the past, the products and methods of smoking cessation also brought some credibility problems to the smoking cessation market.

Therefore, experts recommend that before joining the smoking cessation center, the market condition should be investigated before choosing, and a credit guarantee institution must be chosen.

Professional training

Lu also said that because it is to use laser instruments to give up smoking cessation treatment, so, all of the smoking cessation consultants in the store can be trained after professional training.

And the technical support of CDC's smoking cessation center is a national platform of China Medical Promotion Association expert group.

Therefore, during the time of joining, the national expert training group will provide professional training for the technical staff of the smoking cessation centers.

Qualified personnel can receive the certificate of acupuncture physiotherapist issued by the Ministry of health.

Lu shopkeeper believes that customers are very concerned about the qualification of smoking cessation agencies in addition to their concerns about smoking cessation.

Therefore, compared to other smoking cessation agencies, staff have professional skills certificate, which is easier for customers to rest assured.

Course system ensures profitability

At present, the cost of smoking cessation treatment is 300 yuan.

If you only have one machine, you will be able to break even if you complete more than 25 treatments a month.

Each instrument can treat two customers at the same time, and can treat 10 people per day (90 minutes per time).

According to the reporters, customers who come to quit smoking should first have a professional consultant to determine the smoking cessation course according to their smoking situation.

At present, the age of smoking cessation centers is 35-40 years old, most of them are over 10 years old, and no less than 20 cigarettes per day.

If you want to quit smoking completely, you need to accept at least B type smoking cessation service at a price of around 1980 yuan /6 times.

At present, the cost of smoking cessation centers is better controlled than the cost of treatment.

The price of smoking cessation offered by the CDC smoking cessation center ranges from 490 yuan to 9800 yuan.

Take the smoking cessation center of Lu Dian as an example, the turnover can reach 8 to 100 thousand yuan per month.