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    Shaoxing Economic And Trade Expedition To South Korea And Japan To Inspect Textile Industry

    2010/9/30 17:48:00 84

    Shaoxing CountyKorea



     

     


      

    A few days ago, our county economic and trade expedition delegation visited South Korea and Japan.

    Textile City

    Visits to enterprises, markets and friendly exchanges have benefited a lot.


    SK's growth path


    SK group, founded in 1953, is the third largest multinational company in Korea. It has more than 60 enterprises, including energy and chemical industry.

    sweater

    , shipping, financial securities, services and other fields.

    In 1991, SK Group officially landed in China, and set up 14 offices and 53 Enterprises in 23 districts successively.


    Members of the delegation visited SK group and learned that its predecessor was a small textile mill in the 50s of last century.

    SK can have today's achievements, thanks to its "domineering spirit", enterprising and bold exploration, and gradually expanding to the related fields through the textile industry, so that enterprises can develop step by step.


    Watch the Korean wave rising.


    In Seoul, South Korea, there is a famous Asian market, the East Gate market, where more than 30 are gathered.

    Market

    More than 30 thousand stores and more than 5 manufacturers, from small accessories to fabrics, clothing, everything.


    During the visit, the delegation found that most of the local fabrics could be produced in China's Textile City, but a large number of garment designers gathered in the market were unable to match the textile city.

    Each of these designers has their own unique personality, prompting the "East Gate" to become a barometer of the Korean clothing industry and even the global "Korean wave".


    Under the background of world economy and trade, industrial pfer has become an invariable rule.

    Since the 60s of last century, Korea has undertaken the textile industry pfer from western countries.

    After more than 20 years of development, they have begun to pfer the textile industry to the outside world. However, the shift does not mean abandoning the industry, which is still at the high end of the product value chain, such as technological innovation, creative design, fashion trends and so on.


    Joint efforts to win win


    In the 90s of last century, 60% of Korean investment in China was concentrated in the textile and garment industry.

    In the eyes of many Korean designers, the Chinese market has many advantages and the potential for development is immeasurable.

    {page_break}


    At present, there are more than 1000 Korean businessmen and more than 100 permanent representative offices stationed in China Textile City.

    After the trip to South Korea, there will be 6 clothing design and brand export items to be in the textile city.

    Han said that with the cooperation of China Textile City, they will gain strong industrial cluster support, which is not only the need to expand the brand, but also the need to build the market.


    The visit of the textile and Management Department of our county has realized that the textile industry is a fashion industry. To the Textile City, it will bring more international famous brands with an open mind. It will produce "catfish effect", which will drive more local enterprises to become bigger and stronger, upgrade and pform, build a broad market network, create more textile and clothing brands, and form a fashion industry with the characteristics of China's textile city.


    Nearly ten thousand fabric suppliers have the power of pformation, everything is ready, only the talents.


    Keqiao garment leveraging Korea design


    What is the most important pformation and upgrading of fabric designers?

    At the China Textile City South Korea promotion conference held recently, there were many surprises: the first time the textile fabric merchants took the lead in Korea's famous fashion designers; signed 6 clothing design and clothing brand input items.

    Through the international cooperation, the textile manufacturers are leveraging the design of South Korea to promote the pformation and upgrading of China Textile City.


    "The three generation of our family is printing and dyeing, but always feel that the road is getting narrower and narrower, and has been trying to find new ways of development.

    Now, I have high-end fabrics, Korean designers are creative, and will win a win-win situation.

    Chen Jianding, the chairman of the Yu exhibition printing and dyeing company, said.


    China Light Textile City is the largest fabric market in the world, and its fabric sales capacity is very few. However, the downstream industry -- the clothing industry is very weak, and the local clothing enterprises rarely have the brand that can be heard, and a large number of businesses stay in the processing trade level.


    At present, the most important income of the international textile value chain is mainly from technology and brand, and the sum of both profits accounts for more than 80% of the total profit.

    But our county textile enterprise, because lacks the brand, often with "80%" brushed past.

    Therefore, extending the industrial chain, strengthening marketing through design, enhancing the added value of products and forming the core competitiveness of the brand have become the goal of many fabric suppliers' pformation and upgrading.


    Since the second half of last year, more and more textile manufacturers began to try to build an international financing, trade, technology and talent platform, intensify the operation of brand, and try to open up a "green channel" which is in line with the international market, so as to achieve pformation and upgrading.

    The development of Korean textile and garment industry is more mature than China. The fashion and personalization of clothing are closer to the international trend.

    In recent years, South Korea's investment in China is mainly concentrated in the textile and garment industry, mostly in the field of production.

    Textile manufacturers also try to cooperate with Korean designers to enhance their core competitiveness.


    Many people in the industry who joined the group believe that at least half of the nearly two registered textile operators in the textile city already have the strength to extend their clothing and other industrial chains. Once they find a viable brand and internationalization mode, they will explode amazing growth energy.


    Kong Xipeng, honorary president of the Korean Fashion Association, believes that as more and more fabric providers move to the downstream of the industrial chain through international cooperation, they will accelerate the pformation and upgrading of China's textile city with the development of terminal industry.


    He went to the United States for further education, has his own company in Shanghai, and now comes to Keqiao.


    Textile City is a fertile land of creativity.


    Recently, Korean costumes designers have been registered by Yan Lai Keqiao for registration.

    "I plan to hold a brand release show in China Fashion Week in October, and it will be called" China Textile City ".

    She said.


    Cheng Yan is a Korean fashion designer newly introduced by the textile and urban construction and Management Committee and registered in Keqiao.

    Not long ago, our county held the China Light Textile City Promotion Conference in South Korea. She used the textile city fabric to hold a special fashion show, stunning four.

    Today, the F5 creative garden of the clothing and clothing market of Yan "home" Textile City is busy for the opening of the company.


    Cheng graduated from Centre College in New York with a major in fashion design, and went to Parson design college, New York, USA. She was once a Calvin dress designer (USA).

    In 2008, she founded a company in Shanghai and won the "fashion show special award" for China International Fashion week.

    Last year, she became the first foreigner member of the China Fashion Designers Association.


    When he settled in Keqiao, he became an innovative undertaking by Yan, and made his brand stronger and bigger.

    {page_break}


    Different media


    Focus on Textile City


    China Textile City Promotion Conference was held in Seoul, South Korea shortly ago, attracting various media attention.

    Economic daily, people's daily, Xinhua News Agency reporters in Korea, as well as the local fiber daily, fiber economic news, world daily, JBS and so on, have reported the pformation and upgrading of our county's textile industry and the cooperation between the two sides.


    Our county has very close cooperation with South Korea and has more than 1000 Korean businessmen.

    What is the role of expanding Korea's foreign cooperation in the pformation and upgrading of Shaoxing's industry? What is the role of South Korean JBS journalists and fiber Daily reporters? What is the role of Korean enterprises in Shaoxing's development?


    In response, the leaders of the county replied: seeking wider international cooperation, introducing foreign technology, management and talents to enhance the economic strength of Shaoxing county is the purpose of this promotion conference.


    The Korean fiber daily reporter asked members of the delegation about the life and work of Korean businessmen in Keqiao.

    County leaders said that at present, there are many textile experts from five continents in the Textile City, many of whom are Koreans, two of whom are very familiar with it. One of them works in Zhejiang Modern Textile Industry Research Institute, and another is in a large textile dyeing and printing enterprise engaged in color separation technology after printing and dyeing process. They are very satisfied with their work and life.


    It is understood that many well-known Korean enterprises have established long-term cooperative relations with our county textile enterprises. They have established more offices in the textile city and gained more room for development.

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