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    Jiangsu Broad-Minded: Automobile Interior Fabrics Become Rich

    2010/11/23 13:35:00 53

    Jiangsu Broadway Automobile

    1, the automotive interior fabric industry leading company, which is fully integrated in the industry chain, is committed to the R & D and production of automotive seat fabrics and automotive interior fabrics. It is the only one in China that has the production of "interior colored fabrics, colored silk, differentiated polyester yarn" - weaving, dyeing, finishing, compound cutting, automotive interior fabrics, and so on.

    industry chain

    Enterprises, from the end of raw materials to control product quality, so that all production standards unified, greatly improved.

    Product quality

    And management efficiency, internal and external synergy is obvious.

    In 2007, -2009 occupied the first place in the domestic market share, with a market share of 29.3%.


    2, the market of automobile interior fabrics is vast. The distance between China's automobile owners and the world average is large, and the capacity of the automobile market is greatly improved. It is estimated that the annual compound growth rate of automobile output will be 15% in the next 5 years, and the demand for automotive interior textiles will continue to grow steadily.

    With its flame retardant, breathable, anti-aging and low cost advantages, textile fabrics occupy a high proportion in the European and American markets, and will become the primary choice of automotive interior materials in the future.


    3, to join hands with well-known automobile manufacturers, the industry position is strong, the company relies on independent design, R & D, rapid response and

    Scale

    Production capacity has established long-term and stable cooperation relationship with FAW Volkswagen, Shanghai Volkswagen, SAIC GM Wuling, Geely Automobile [4.37 -0.23%] and most other domestic and foreign auto manufacturers, and has become a major supplier of these manufacturers.

    Due to the higher barriers to entry and the longer certification time, there will not be a large number of enterprises entering the market in the near future. Meanwhile, with the continuous accumulation of quality customers, the leading position of the company will be consolidated and the ability to resist risks will be strengthened.


    4, the steady growth of income and the high level of gross margin. During the reporting period, the annual compound growth rate of the main business revenue of the company was 11.6%, and the gross margin level remained above 33%. Although the overall selling price of the company showed a downward trend, it still maintained a relatively stable gross margin level by virtue of its industry status and cost control capability, and was much higher than the gross margin level of the textile industry.

    The average price of automobile interior textile fabrics is only 0.4% of the total price of the vehicle. The price sensitivity of the manufacturer to the interior products is not high, but the quality requirements for the products are very high. Therefore, the price and importance of the product itself determine the gross profit margin of the company's products.


    Risk factors: the decline of automobile market demand and the risk of raw material price fluctuation.

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