It'S Very Important To Set Up Shop And Attract People.
Color is another "shortcut" to achieve quick matching. The main color of a display design theme is determined by cutting the Gordian knot, while others follow the rule of color matching principle.
First, give consumers guidance.
Clothing collocation should not only convey brand culture, but also provide guidance for consumers. This is also a need of consumers.
brand
Needs.
The most important part of the rapid formation of collocation is the handling of details, whether it is the position of the model, or the accessories that match the clothing: glasses, watches, scarves, hats, shoes, all kinds of bags.
And even other clothing that leads to consumption.
The most direct effect brought by successful collocation is sales. People agree with the brand style when they identify with the brand style, and promote the sales of the band in the sense of identity that has already formed.
Each model shows different status of young men and women, and the position is set at cross stations, each model in its own series.
But in
Accessories
And the color details should be coordinated. Men and women wear red as a coordinating element to form the overall collocation effect.
Consumers can reproduce directly according to the collocation of models, thus narrowing the distance from consumers and directly promoting consumption.
Two, atmosphere creation, emphasize narration.
To achieve quick matching, we also need to create narrative conflicts for windows.
model
The atmosphere between the model and the clothing can create a relationship between the models, so that the relationship between the models will not be loosened. The relationship between them should be described in the details of clothing, such as the echo of some accessories, the connection of a pattern, the setting of the action between models, and the sense of tacit agreement between models.
Three, store display and clothing matching
The way of display is closely related to sales. A series of clothing display modes in the subregion provide consumers with the most intuitive collocation effect. The overall style is unified and coordinated, and the large color blocks are randomly distributed to facilitate consumers' choice and promote joint sales.
This is what every qualified display designer knows, but how to quickly realize the division of the store space, the collocation of clothing and the color distribution? This is what a high-end display designer needs to master.
One of the solutions is actually very simple: echo with the window. By copying the way of clothing in the window, the store is divided into different areas, as well as different wall and hang displays, supplemented by other replacement products that can be matched with them. A quick and simple display will be completed.
Through the ingenious design of the collocation and display of clothing shops, the clothing store can convey the cultural connotation of its brand to the greatest extent to the customers, and also fully display the aesthetic feeling of the clothing. While creating a comfortable shopping environment, it also unwittingly improves the performance of the clothing store.
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