Taiwan Network Entrepreneur Yang Junxiong'S Yiwu Venture
Among the many Internet traders in Yiwu, there is a Taiwanese and a lot of people who are bored with money.
Network business
Different, he was high-profile, active and active, and was eager to be in the beginning.
Entrepreneurship
Experience and experience in e-commerce are written in blogs, shared with many people, and have strong awareness of building personal brands.
More specifically, he called himself "Ai Wu Cheng Chi", and taught in Yiwu free style Chen Style Taijiquan, such as "flashing and moving, jumping up and jumping, rigid and gentle, loose and flexible".
Yang Junxiong and his "guide"
The businessman is called Yang Junxiong.
In June 2007, he resigned from BenQ's top 500 executives and chose to start his own business in Yiwu.
Network business
。
This jewelry wholesale network started from the Alibaba integrity platform, and then independently operated the website. In just one year, it became one of the most eye-catching "stars" of the Internet accessories wholesale, and also interviewed with "successful network merchants" in Ali studio, and served as a lecturer in integrity and Ari college.
When Yang Junxiong was in the running of the "adorn decoration net", there were 16 Yiwu ornaments factories supplying him, and 300 new products were put on shelves every week.
What does "guide" do? Yang Junxiong said, the location of the website is the owner of the shop, but many shop owners do not play computer, so how can these shopkeepers know his jewelry net? This requires someone to pull the strings, and such a person is "guide", "guide" is the first to be raised by Yang Junxiong in China.
Yang Junxiong recruited 82 guides from all over the country through the Internet. Yang Junxiong did not spend a cent on advertising and travel expenses. He absorbed and organized 13500 retailers to register and purchase his jewelry online through the "guide". The wholesale volume of the website was about 300000 yuan a day.
Yang Junxiong and his blog
Yang Junxiong often goes back to Taiwan, where friends and clients always bring him food and skin care products in Taiwan.
Why not make good use of the geopolitical advantages and advantages of Taiwanese businessmen? In early 2009, Yang Junxiong decided to shrink the operation of jewelry wholesale website. Last year, simply shut down the website, but began to investigate Taiwan's food and skincare products.
Why did he choose to give up all this seemingly wholesaler wholesale website? Yang Junxiong said that the jewelry industry was not very interested in him, but a phased "practice" project in his online venture.
He said that as a Taiwanese who loves eating, it has an advantage in Taiwan Cuisine: Taiwanese sell Taiwan goods. What is more convincing than this? With the development of the economy, food is bound to be a blowout industry in the future.
In December 2009, Yang Junxiong's "Taiwan thorough Taobao shop" started.
On Taobao, there are more than ten thousand shops selling Taiwan food, and how to stand out as a latecomer? At this time, his blog worked.
Yang Junxiong usually likes to make some comments on his entrepreneurial experience and online entrepreneurship on his blog. He was once rated by Alibaba as the ten largest blogger and ten original writers in 2008, with about 3000000 fans.
"Taiwan man Yang Junxiong" is the name of his micro-blog (now changed to 7toutou Yang Junxiong), he also founded the B2C e-commerce exchange group, to the famous e-commerce forum post "brick."
This brought him increasingly large fans and more and more attention.
A lot of "fans" have become customers of Taiwan.
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Yang Junxiong did two things at the very beginning: first, let all customers know that "Taiwan is very thorough" and sell only Taiwan products as far as possible, and that it is absolutely authentic; two, as far as possible, let the buyers understand the taste and appeal of the Taiwan products at the glance of the product page.
Now, "Taiwan is very thorough" in the absence of shortage of goods, one day deal 150~200 single.
If it is out of stock, it may only deal with 70~90 per day.
A promotion was made before the Spring Festival, and more than 3800 pactions were made in 5 days.
So far, the results are: 3 and a half months 1 crown, 8 months 2 crown, 14 months 3 crown.
Related links
Yang Junxiong's goal
Next month, two independent wholesale websites and Taobao mall stores of Taiwan's food and skincare products will be launched.
In the middle of this year, Yang Junxiong plans to join the real estate store, and the channel is his expertise.
His goal is to make Taiwan thoroughly understood through 5 years' efforts. When people think of eating Taiwan cuisine, they will think of buying Taiwan thoroughly.
He said, at present, in the progress of entrepreneurship, everything is growing slowly according to plan.
Now it's time to enter Taobao.
Many friends asked me, "is it too late to enter Taobao now?" another interpretation of this problem is that there are so many sellers and big sellers in Taobao now.
Now let me ask one question: "can you tell which of the projects that are currently available in the world for sale?"
If so, it is not a project that you can touch with your existing capabilities and resources.
What I want to tell you is that it is the right time to enter Taobao.
Because the number of online shopping has just begun to take off, the Taobao platform has just been "feeding" to complete, and when the flow of people has just entered to allow you to play, the express logistics system has gradually improved.
Now, why is it not the right time? Why is it too late?
It is often seen that some people complain that the big sellers on Taobao account for the absolute resources and ranking advantages, and there is no room for small sellers to enter.
This is a fair argument, but it is unfair.
A few years ago, Taobao could do it. No one knows.
And now these big sellers are the ones who resolutely put themselves in danger.
Without these big sellers, their predecessors put into operation and maintained Taobao in good faith. Now, where do you want to go to Taobao to open a shop or buy something?
No mistake. There are a lot of sellers on Taobao now.
However, the number of people has increased tens of thousands of times.
And we can see that there are millions of sellers on Taobao's surface, but the sellers who are actually effective and diligently manage will not exceed 1/10. What are you worried about if you manage with your heart? How can they get into the wrong time now? Friends, if you don't do it today, you will still say the same thing tomorrow.
If you want to do it, this is the best time.
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