Cao Dewang: Small Things Depend On Skill, And Great Things Depend On Their Eyes

2011 the launching ceremony of the Eighth China Charity list was held on 26 at the National Convention Center, Fuyao Glass Group.

Cao Dewang was born in Fuqing, Fujian in 1946. It is Fuyao Glass Group.

He is a successful entrepreneur who is also a member of the Fujian Provincial Committee of the CPPCC, a State Council researcher of the State Council, a special economic researcher of the Fujian provincial government, the president of the China Automotive Glass Association and the executive vice president of the Fujian entrepreneur association.

He started his own business entirely from scratch.

Cao Dewang, 9, who was forced to drop out of school when he was only 14 years old, was eager to read Chinese and foreign masterpieces as much as he could. Then he went on the road of self entrepreneurship with concentration, intention and self-esteem.

Before 1983, Cao Dewang was only a salesman of Gaoshan glass factory in Fuqing City, Fujian province. His job was to sell water glass for people in this township enterprise called "mainland goods".

Cao Dewang started selling tobacco in the street since he was 16 years old. He also planted in the people's commune, earning only 10 Fen yuan a day.

"Those days are too tired. Before mom wakes me up everyday, she sits at the head of the bed and wakes me up."

Later, he served as a chef and sold fruits.

Cao Dewang did not hide the difficult and embarrassing past.

In 1976, Cao Dewang began to work as a buyer in the Fuqing high mountain irregular glass factory.

In 1983, the factory gradually lost money, and the local government could not turn it into a profit, so it asked Cao de Wang to contract the factory, and within a year, the factory was profitable.

According to Weng Zuying, general manager of Fuyao bus glass, Cao Dewang agreed to make a piece of glass for Chinese people in the early days of the contract.

At that time, the alpine plant was poor in equipment and backward in technology.

When Cao Dewang learned about the situation, he came to the workshop, and when he was still very high in the furnace, he took the lead in finding out the cause in the oven and found the reason.

His hard work, dedication, dedication and bravery moved the hearts of the staff silently.

In the era of high mountain profiled glass factory, Cao once went to the railway station on business.

A man carrying several pieces of glass shouted to the crowd, "get out of the way, be careful, break it up and you can't afford it."

Cao listened very surprised, "I am making glass, how do not know glass is so valuable?" one inquiry, we know that the passers-by brought the imported car glass, one piece would cost hundreds of yuan.

And because the import cycle is very long, customers usually have to wait for a long time to match the glass.

"Why can't we make car glass?" in the twinkling of an eye, a light crossed Cao Dewang's eyes.

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In 1983, Cao Dewang resolutely contracted the small township factory which was losing money every year, and quickly shifted its main business to automotive glass, which completely changed the history of China's auto glass market monopolized by foreign brands.

In 1987, he raised 6 million 270 thousand yuan to set up Fuyao Glass Co., Ltd.

In 1993, Fuyao Glass landed on domestic A shares.

It is the first company to introduce independent directors in China.

The only cash dividend in China's stock market is a listed company that raises funds up to 4 times.

Leading layout is the key to Cao Dewang's victory.

In 1995, when the Chinese car market had only 320 thousand cars a year, Fu Yao had begun to apply for approval of the car factory. In 1999, when the industry began to sprint in the Chinese market, Fu Yao had been leading the export market and the United States was successful.

In 2001 - 2005, Cao Dewang led the team to fight hard and lasted for several years and spent more than one hundred million yuan, successively winning the two anti-dumping cases in Canada and the United States, shocked the world.

Fuyao Glass has also become China's first Chinese enterprise that sued the US Department of Commerce and won the victory.

In 2006, when the US Secretary of Commerce came to China, he named Cao Dewang.

High quality products, leading R & D centers, perfect product lines and huge capacity determine the strong market development power of Fuyao products.

Today, the automobile glass produced by Fuyao has accounted for 71% of the market share of China's automobile glass, and has successfully entered the international automotive glass supporting market, and has taken a place in the competitive international market.

It has become an important global supplier of luxury brands such as Bentley, Mercedes Benz, BMW, Germany Audi and so on. It is the second largest automotive glass manufacturer in the world.

20 years later, Cao Dewang has become China's auto glass magnate.

Fuyao Glass, which has been growing rapidly in recent years, is not only the first listed company in Fujian, but also China's largest and fourth largest automotive glass company in the world, accounting for more than 60% of China's market share. The top eight car factories in the world are Fuyao's customers.

Simple social responsibility

In the third quarter of this year, Fuyao Glass income was 1 billion 600 million yuan, up 4% over the same period last year, but net profit reached 400 million yuan, an increase of 135% over the same period last year, compared with 237% in the second quarter.

After more than half a year's adjustment, Cao Dewang finally led Fuyao Glass through "the most difficult period".

In 2008, the financial crisis swept the globe, and Fuyao Glass was also affected.

In 2008, Fuyao Glass income was 5 billion 700 million yuan, an increase of 10% over 2007, but its net profit was only 200 million yuan, down 73.17% from 2007.

Faced with the crisis, Cao Dewang began a series of adjustments in Fuyao.

First of all, Cao Dewang adjusted the production line, closed or sold the building float glass production line, instead increased the investment in higher profit auto glass, because Cao de Wang had not been optimistic about the real estate industry for a long time.

In the enterprise, Cao Dewang implemented technical pformation and process adjustment measures to improve Fuyao's business efficiency and reduce costs.

In addition, Cao Dewang actively expanded the market in Europe, North America and South America, and excavated potential market opportunities.

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In Cao Dewang's view, the most important and simple social responsibility of enterprises is to achieve "profit". As one of the responsibilities of entrepreneurs, they learn to save themselves in times of crisis, and ensure that enterprises are not eliminated by the market, and do not burden the society, but provide impetus for social development.

Cao Dewang is very proud of one thing: Fuyao is not the top 500 Chinese enterprise, but it is the top 500 Chinese tax enterprise. "Ranking in the 319 place", Cao Dewang is very concerned about this ranking.

Because it is not China tobacco, but also Sinopec and Baosteel.

Career development, busy, he also does not forget as an employer's responsibility and righteousness in Cao Dewang's view, the most important and simple social responsibility of enterprises is to achieve "profit", and as one of the responsibilities of entrepreneurs is to learn to save themselves in times of crisis, to ensure that enterprises are not eliminated by the market, not to bring the burden to society, but to provide impetus for social development.

Cao Dewang is very proud of one thing: Fuyao is not the top 500 Chinese enterprise, but it is the top 500 Chinese tax enterprise. "Ranking in the 319 place", Cao Dewang is very concerned about this ranking.

Because it is not China tobacco, but also Sinopec and Baosteel.

Career development, busy, he also does not forget as an employer's responsibilities and obligations, the success of the enterprise - employees are the key factors.

Not only did he set up Fuyao Management School in the company, he sent technicians to overseas excellent enterprises for further study, and hired famous foreign training institutions to train employees and improve their comprehensive quality.

Cao Dewang quality.

At the same time, the chairman of the group, "the chairman of the company", is talking about his perception of business management and conduct.

This is the way to drive and influence people around us with practical actions.

As long as he is free, he will find books to read. No matter at all times or in all countries, he can read everything.

Combined with the comparison of life itself, draw inferences from others and draw inferences about each other.

Gradually, he became a wise and sophisticated "heterozygologist".

He summed up a set of "successful 5 character classics" combining traditional Confucianism with benevolence, righteousness, propriety, wisdom and courage.

"Benevolence is benevolent and kind, is a healthy and inclusive mentality; righteousness is moral responsibility, is the courage to bear the courage to bear the burden of mind; courtesy, etiquette, human conduct and respect for human things; wisdom is wisdom, vision and see things must be penetrating and forward-looking; courage is the courage to challenge the future, challenge their limits."

"The cause of an entrepreneur is a risky business. It is a very troublesome undertaking.

But the entrepreneurial spirit does not advocate adventure, "challenge yourself, challenge the limits, seek development, and be good at the world". These four sentences have been with me for the past more than 20 years.

Business success is the key factor for employees.

Not only did he set up Fuyao Management School in the company, he sent technicians to overseas excellent enterprises for further study, and hired famous foreign training institutions to train employees and improve their comprehensive quality.

Cao Dewang quality.

At the same time, the chairman of the group, "the chairman of the company", is talking about his perception of business management and conduct.

This is the way to drive and influence people around us with practical actions.

As long as he is free, he will find books to read. No matter at all times or in all countries, he can read everything.

Combined with the comparison of life itself, draw inferences from others and draw inferences about each other.

Gradually, he became a wise and sophisticated "heterozygologist".

He summed up a set of "successful 5 character classics" combining traditional Confucianism with benevolence, righteousness, propriety, wisdom and courage.

"Benevolence is benevolent and kind, is a healthy and inclusive mentality; righteousness is moral responsibility, is the courage to bear the courage to bear the burden of mind; courtesy, etiquette, human conduct and respect for human things; wisdom is wisdom, vision and see things must be penetrating and forward-looking; courage is the courage to challenge the future, challenge their limits."

"The cause of an entrepreneur is a risky business. It is a very troublesome undertaking.

But the entrepreneurial spirit does not advocate adventure, "challenge yourself, challenge the limits, seek development, and be good at the world". These four sentences have been with me for the past more than 20 years.