Yu Ximan: Weaving Beauty With Colors

Yu Ximan, a master of color

Beauty is not learned, but learning.

-- Yu Ximan

A student's learning and early work are all related to aviation, but with the good will of "let all Chinese people be beautiful", she founded the first Chinese color professional consulting organization, a beautiful woman who travels in colorful colors every day. She is known as "the beautiful woman."

Affinity: the release of nature

After graduation from China Civil Aviation College, she stayed in school, and later studied at the business research section of Waseda University in Japan. After graduation, she worked in the overseas business department of a Japanese company.

Accidental exposure to work "

Japanese women's pursuit of beauty and Chinese women's vision

At the beginning of the opening stage, because of the limited knowledge of visual image and the limited awareness of fashion industry, Xi Meng's idea of "color and visual image management" was instilled into the personal and fashion industry, and it was reoriented. The relocation of enterprises was mainly focused on personal image consultation and education in the next four years. The next three years were the main enterprises in visual merchandising, and then entered the urban color planning.

The 13 year strategy card has achieved remarkable results, and the growth process of 13 years is also a witness to China's growth.

"Although it seems unworthy for some of my classmates who are the president of the airline company, I still feel that it is good for people to find their favorite careers and work hard for them at any time. It is worthwhile to work harder and harder."

Xi Meng said.

The relationship between clothing and color: sensitive and diverse

Color is the pmission of information by vision. The first feeling in clothing is color, not clothing.

Colors affect people's feelings in different forms of clothing.

At the same time, color is a special language to create the overall artistic atmosphere and aesthetic feeling of clothing, and it is also an important means to fully reflect the personality of the wearer.

Color itself does not exist beauty and ugliness, all kinds of colors have inherent beauty.

If you are in harmony with your clothes, you will succeed, otherwise you will fail.

And the color of clothing is closely related to the fabric, accessories, and the posture, age, sex and skin color of the wearer.

The same color is applied to fabrics of different textures, and the luster will be different.

Returning to the most primitive question is whether clothes or people are dressed. Clothing can only be put into people to produce value.

This involves the problem of the wearer's own aesthetic ability, resulting in the dress image effect and the interpretation ability of the clothing color.

The designer has his own guiding ideology, and uses fabric, coloring and other expression techniques to design the theme he wants to express. After putting to the market, different wearers have different aesthetic abilities, thus bringing different dress image effects and interpreting different clothing color themes.

When the wearer himself does not have the scientific knowledge of color understanding and color harmony, he may corrupt the designer's creativity.

In fashion fashion culture, the scientific cognition of clothing color is particularly important.

Personal clothing matching: people are colored animals.

With the development of society, people's cognition of fashion has gradually awakened, and then the scientific cognition of human body has taken a step forward.

Clothes are not worn on character, nor are they worn on hobbies, nor are they worn by imposed consciousness. Clothing is actually worn on people.

Everyone has inherent color matching system.

This is because people's faces are colored. They are divided into light color system and dark color system.

The light color system on the face is expressed in human skin, lip color, red color, and whites, reflecting the degree of light color.

Everyone has a dark system, which is determined by eye color, eyebrow, eyelash color and hair color.

These two systems work on the face at the same time, forming the rule of personal collocation before people wear clothes.

This also determines the color of the human body. The body itself has a background color before painting.

Each individual individual is a specimen of animal color. The animal's color specimen is red orange yellow.

This determines that some colors of clothing or accessories are harmonious with the human body. The sense of color is comfortable, can create aesthetic feeling, coincide with scientific reason, and this brings the visual sense of beauty.

Some colors are inconsistent with the natural qualities of the human body. They do not match well, and the visual effects are not very comfortable.

A professional woman's wardrobe should be 70% black and white gray, and camel, gray, blue, dark coffee and other neutral colors; 30% is the other colors that I like, so as to scientifically and reasonably express colors.

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The development of fashion color: the operation of Commerce

Fashion color is actually a commercial operation, serving for the apparel industry and economy, but not only in commercial operation, it is still a portrayal of a development process in the whole society. It is a certain color or several colors that confirm the appearance of clothing in a certain year.

Specifically, every season sees popular colors released one or two years ahead of schedule.

Popular color experts combine colors, fabrics and styles to show in the form of clothing. They are then released to the international fashion color Committee, which is composed of more than 180 countries in the world.

Then, countries adopt and revise their own popular colors according to their own situations.

Some western countries, such as color research institutes, fashion research institutes and dyeing and finishing production groups, have jointly released popular colors. Dye manufacturers are producing dyes according to popular chromatography. Fashion designers design fashionable clothing according to popular colors, and are widely publicized and promoted by newspapers, magazines, radio and TV, and introduced to consumers.

With the realization of the goal of comprehensively entering a well-off society and the improvement of people's living standard and lifestyle, popular colors will have more impact on our design.

Designers should study more popular psychology to meet the needs of the market and expand product sales.

The development of China's garment industry: an irresistible trend

China has become the largest garment producing and consuming country in the world, and has become an emerging market and hot spot for more and more international fashion brands.

Clothing and fashion industry has an irresistible trend in China, but at present, all aspects of the problem are still very prominent.

The Chinese have been lagging behind Europe, America and Japan for thirty years in terms of dressing and color matching.

In terms of cognition of fashion and clothing culture, it has been lagging behind for nearly 60 years.

Chinese people's consumption consciousness, aesthetic power, collocation power and visual expression ability are not enough.

At present, it is an era of foreign clothing, and China has not yet retained a culture of Chinese clothing.

China should plan and structure the brand configuration in a planned way, strengthen the service concept in the whole fashion industry, strengthen the professional guidance education for sales personnel, strengthen the fashion scientific knowledge, and let science guide consumption as our guide, and at the same time enable designers to grow rapidly.

After all, China is a broad and profound country with enough totem and culture, and there are too many elements to be industrialized.

Therefore, China's fashion industry will develop at an irresistible speed, first replacing Japan, becoming the second in the world, and then catching up with the United States.

When it comes to color, Xi Mei speaks with great interest. These clothes, fashion, and profound meanings about beauty, she can always make 42 points, and let us feel the beauty of colors and let us feel the charm of a generation of masters.