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    Marceau Massed Huge Sums Of Money To Start Online Shuffle Men'S "Shuffle War"

    2011/7/12 15:59:00 43

    Shuffle WarMarceauHuge Money

    Men's online shopping "shuffle war" started. In China High-end Marceau, the online shopping menswear brand, revealed today that the biggest feedback from the company since its establishment in July 12th.


    Masa Marceau CEO Sun Hong said: "in the past 3 years, the Masa Marceau brand has been fully affirmed by consumers all over the country. We have always been highly concerned about the actual needs of consumers, and are committed to providing customers with higher value products. This 3rd anniversary celebration has introduced a larger profit margin policy than ever before, with various forms of promotion, and the purpose is to give more benefits to consumers.


    The strongest offensive


    Martha Marceau announced today that from July 12th, the largest online shopping campaign will be launched. It is understood that the activities will continue for thirty days, invested tens of millions of resources, is expected to further expand its market share in the high-end men's clothing online shopping.


    "Taking feedback as an opportunity, Masa Marceau has advocated the life of the clothing brand of the" exorbitant profits ", bringing the real value and cost-effective products to consumers. Sun Hong declared that this activity is "a decision that has been brewing for a long time". This will be the largest scale, the largest investment and the most abundant form of activity since the establishment of Marceau. It can be said that in the middle of the year started the shuffle war of clothing online shopping.


    Martha Marceau revealed that tens of millions of resources invested in the event will be used for stocking and feedback activities. Men's and women's wear will cover thousands of styles this summer and early autumn. The overall profit margin will reach 30%, or even a single, half or half discount. The intensity of its efforts will overturn the price system of the clothing brand of profiteering.


    Beijing is the first battleground of the event. World Trade Organization Tian Jie physical store will carry out activities such as free first class image packaging service, fun match, fun quiz and other interactive games. Customers will feel the full service of masa Marceau.


    Shuffle is around the corner.


    The fundamental purpose of this event is to subvert the price pattern of profiteering clothing brands. Sun Hong said, "on the one hand, let experience customers do not have to go to department stores, directly on the Masa Marceau website can choose desirable commodities; on the other hand, it is intended to expose some of the profits of the brink of price."


    There have been many media reports that China has been labeled with foreign labels and international brands have been accused of using domestic OEM: a few yuan of scarves, labeled "Hermes" or "Coach", the price can rise 350 times, a LV female bag priced at 20 thousand yuan, and the factory's factory price is only a few hundred yuan.


    In the quality inspection of a foreign brand clothing jointly conducted by the business sector and the Consumer Protection Commission in Ruian, Zhejiang, the sample of 73 batches of garments was only 50%.


    Behind these data, not only embodies product quality The decline is a lack of corporate social responsibility. Sun Hong said that Masa Marceau has been strictly adhering to the defense line of real commodity prices, and will not do some overseas famous brands' profits increase.


    "Value war" is the main line that Marceau has always adhered to since he started his business. It ensures that the 80% products are independently designed, used and the same fabric as international brands, and constantly optimize the design and circulation links. The price of masa Marceau commodity is only 1/5-1/4 of traditional brand, which has more than 75% cost advantages compared with traditional department stores. These will be the killer of "the life of a huge profit brand".


    In addition, the "shuffle war" will also start in electricity business. Sun Hong believes that from the second half of this year, China's e-commerce will inevitably enter the stage of "de bubble". There are two cases of "de foaming". One is that some undeveloped companies are falling down in the crazy expansion. Group buying companies bear the brunt, and a few vertical categories of electricity providers are in crisis in the fierce competition.


    Two, some quality companies have found that business expansion, team and financing problems have been optimized and improved in the course of development. At present, there are only 1-2 companies in the category of integrated and vertical electricity providers that meet this standard.

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