Jue Xi Knitting Enterprise Fought For Network Direct Selling

China in Xiangshan

However, in recent years, influenced by many factors at home and abroad, the single development pattern characterized by the extroverted economy formed by the "knitted city" of Jue brook has been changing quietly over the years.

In order to open up huge domestic market, some enterprises began to make direct selling online.

Fu Jinguo, general manager of Zhejiang jeagle group, a local knitting enterprise in Jue brook, told reporters clearly that their company was ready to move the largest knitting production enterprise of "Eagle Eagle" to the Internet to earn money.

In July 1, 2011, Fu Jinguo's Jay Valley website was launched on the first day of sale.

In fact, in the past ten or twenty years, like the more than 400 knitting enterprises of gigantic eagle and Jue brook, they are basically OEM production lines. For a long time, Adidas, Nike, CK and other international famous brands have been processed on behalf of them, and the knitted goods 80%~90% is used for OEM export.

Although the domestic market has set foot in it, it has not become a climate.

However, it is only a supporting role for a person to make a bridal dress, and a single export-oriented economic structure has made the knitting enterprises here difficult.

"In the past year and a half since the beginning of 2010, the RMB has appreciated by 9%, and the pressure on foreign trade is increasing."

During the interview, the owners of many Jue Creek companies lamented the reporters.

At the same time, in recent years, the labor cost of Jue Creek knitting enterprises has also risen sharply at an annual rate of 25%.

Coupled with the increase in prices of raw materials such as cotton yarn and other major factors, such as the major foreign trade markets such as Europe and the United States, Jue brook has been "very hurt".

"The huge market of more than one billion people in China is a" money free "business opportunity for knitting enterprises.

As Fu Jinguo said, under the multiple pressures, today's knit knitted enterprises have been turning to the domestic market, and entering the network market is one of the ways.

It is also known that the Jue brook knitwear market has been opened two years ago, and Jue street has invested millions of yuan and offered preferential policies to its enterprises.