Decoration Techniques For Men'S Clothing Store
Clothing store decoration is naturally aimed at improving clothing sales. In foreign countries, shop decoration style, window design, merchandise display and so on are all a great learning.
If this series of work is done in the same fashion,
Sales volume
It can increase by 15% to 30%.
First, we must observe the consumption level of the target market.
Consumption habit
In view of the consumption status of the target market and lock-in position, such as clothing store decoration, the decoration style should be determined according to the local consumption situation and positioning.
Next, we will decorate the clothing store and design the corresponding decoration style according to the location of the clothing store.
For example, to do the brand clothing shop decoration to atmosphere, to sell fashion shoes to avant-garde fashion, casual shoes to sell enough leisure and romance.
Decoration can not be copied, must have its own creativity and characteristics, but also contains the shop.
management idea
。
A large number of garment circles will share the decoration skills of men's clothing store.
Men's clothing store
Renovation
Men's positioning
Clothing positioning is a basic course for every businessman.
Different positioning, the way of displaying goods is different, and there are differences in the requirements of dress shop decoration.
If you rely on the amount of money to make profits, the popular brand will often be displayed on the table and neatly put on many garments, which will give customers the feeling of Amoy, so this popular clothing store needs to make enough desktop when decorating.
Lattice shelves are also used frequently, just like there are many checker shelves in the UNIQLO to display different styles and styles of clothes.
If it is a mid-range fashion brand, it should take into account the display of clothes hanging samples when decorating.
The purchase of all kinds of shelves will be a problem to consider when decorating, and the space for desktop display can be reduced appropriately.
If you are taking the high-end line of men's clothing brand, then a professional designer can match the brand positioning of high-end clothing.
It's hard to finish the top-grade clothing store decoration only by oneself.
Two, men's wear signboard design
Good signboards, shop names and neat windows often represent the characteristics of a shop.
The logo design of clothing store is simple and unique.
The shop name of men's clothing shop is designed to be atmospheric and powerful.
The color can be deep, but the font must be clear.
It is very opposed to the use of artistic characters and traditional characters for the design of shop names.
That will make it difficult for customers to remember the name of the store.
Three, men's wear shop
Path setup
A good passageway can definitely increase the sale of men's clothing.
Many shopkeepers are advocating the principle of "easy access" and try to stay in customers.
The reason why it is easy for customers to enter the shop is simple. Many bosses understand that the access is smooth.
However, men's decoration should take into account that men's consumption psychology is different from that of women.
Men have a broad mind, and they are also spacious and bright when they are shopping.
So don't design too many decorations on the passageway, you can do some articles on the rest area.
Men's customers shop more easily than women, and comfortable sofa will provide a good shopping environment for men.
Four, men's clothing store must be deep in color.
If there is no certainty about color matching, it is recommended to choose black, white and gray, so that the main colors will not steal the style of clothing, but also ensure the stability of clothing.
Many garments can also achieve good results in the use of brown coffee.
On decorative materials, baking varnish glass is a good material with good quality and low price, even if there are some big brands, it will also be used.
The principle is to conform to the brand style and positioning.
In addition, when decorating shop, color must be unified.
The display shelves are suggested to be deep red or dark brown. The display shelf design can enhance the sense of luxury of the shop when the European style high cabinet is designed.
Five. Adequate lighting.
Man is a kind of light seeking animal, where light can attract eyeballs, but light depends on darkness. This is the technology of lighting.
For a clothing store, the electricity consumption of lighting is really high, but if you want to make good sales performance, the money can not be saved.
The light of the men's clothing store does not need to be too dazzling to be practical.
The lighting color of men's clothing shop chooses the color temperature in the 3000-4000K light source.
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