GUCCI Has Been Exposed After Sale Many Loopholes &Nbsp, Consumer Complaints No Door.
After being accused of "abusing employees" by a number of Shenzhen store employees, the internationally renowned luxury brand Gucci (GUCCI) has recently been exposed by many netizens with many loopholes in after-sales service, and even so far no unified domestic customer service telephone has been set up.
Once encountering quality inspection disputes, consumers often complain.
Reporters survey found that at present, this phenomenon is not rare in many other international luxury brands.
Compared with the bright brand image, the high price of goods, and the accelerating speed of store expansion, why is the international brand service not so strong?
Difficult to enjoy "luxury after-sales service"
"Bought Gucci (GUCCI) bag, in less than two months, there was a quality problem. How should we complain now?" it was discovered that there was no after-sales service telephone and quality on GUCCI's official website.
Complaint
Phone. "
Some people have made the above queries on micro-blog recently.
Reporters found that after buying luxury brand goods like this, there are not many people who have encountered "no door" after after-sales service or maintenance. Many people have encountered embarrassing experiences on the Internet about buying their own international brands.
Event 1: the standards of after-sales service at home and abroad are not uniform.
Netizen "Desperate mushroom king" said he bought a pair of Gucci sunglasses in the United States, and accidentally dropped a special screw.
When he went to a store in Beijing for more than half an hour to repair, he was told that the screws needed to be ordered and waited for half a year.
Consumer
I will take my own responsibility, and I must show my original credentials when buying glasses.
When the netizen repaired a Gucci store in London, he didn't have any credentials, and it only repaired in 35 minutes.
Event two: no matter what the warranty period is, the maintenance cost must be taken care of.
Netizen Amway ENRI bought a GUCCI key package in South Korea in September 7th this year and found quality problems in September 8th.
The netizen received a reply when he went to the store to repair. He said that he needed to charge for things bought at duty free shops.
Event three: no shopping ticket, maintenance "no talk".
Many people have said that the quality of their bags and accessories need to be repaired. The store said they must show the shopping tickets at that time, otherwise even the genuine products could not be repaired.
Many people have said that the quality of many international brands is not as good as imagined. "The four corners of some packages have faded for more than a month". "The high-end frames have been worn for a period of time, and they have been broken".
What is even more troubling is that during the negotiation of after-sales service, the staff of the big international stores tend to be arrogant, and frequently ask customers to wait for months or even more than half a year for various reasons.
Some netizens feel regrets that some of the international brands' quality and after-sale services are not reliable. "Enjoying the after-sale service of luxury goods is like taking a mountain road full of thorns."
The company sees the head without a tail.
For some internationally renowned
extravagant
The question of after-sales service of brand exists. The reporter conducted a field investigation.
In a LV store in downtown Shanghai, a reporter was told that LV did not provide cleaning services for all bags sold in mainland China.
Another famous salesperson of clock brand stores said that since the company had not set up a special maintenance center in mainland China, even if it replaced a small battery, it had to order from a foreign factory, and consumers had to wait for more than 3 months.
For customers who are experiencing after-sales service or quality problems, what is even more annoying is that in addition to stores and salesmen, consumers can hardly find Brand Company itself.
GUCCI's China headquarters is located in Shanghai, but reporters found that no matter whether to dial 114 directory enquiries or search through the Internet, it is impossible to find the exact address or telephone number of GUCCI headquarters in China.
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The reporter interviewed found that many famous international luxury brands in mainland China have been relying on stores to solve all after-sales service problems.
Apart from Gucci, many brands such as Hermes, CHANEL, FERRAGAMO and so on have not yet set up a unified customer service phone in China.
The accused only valued the wallet of the Chinese people.
According to the blue book of the 2011 official report released by the World Luxury Association, as of the end of March 2011, the total consumption of China's luxury goods market has reached US $10 billion 700 million (excluding private aircraft, yachts and luxury cars), occupying 1/4 of the global share. China has become the second largest luxury consumer in the world.
"For many international brands, they are Chinese consumers.
Equity
The degree of attention is far behind their emphasis on Chinese consumers' wallet. "
Tang Jiansheng, deputy director of the Shanghai municipal consumer protection committee, told reporters.
"International brand stores all over the world, the standard of after-sales service should be unified, not multiple."
Wu Dong, partner of Shanghai Hui Ye law firm, said, "consumers can not be treated differently because of different locations.
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