40, 50 Year Old Women Are Embarrassed To Buy Clothes.
At the end of the year, the curtain of various festivals and revelry is also slowly pulled away.
However, over 40 of female friends are in.
Market
After wandering around the street for a long time, they complained of "no clothes to wear".
Although "no clothes to wear" is a bit overlooked by some people, it is also an indisputable fact to look at those who can not buy clothes before standing in front of the dazzling counters.
"How can I not buy clothes suitable for me this year?" last weekend, Ms. Li, 45 years old, went shopping after several shopping malls in the city.
Compared with the heaps of clothes in previous years, she only bought three or four new clothes this year.
What causes them to "have no clothes to wear"? Let's explore it.
"
fashion
It's difficult to buy clothes.
For many middle-aged women, a very important reason why they can't buy the right clothes is that middle-aged women can choose them.
clothing
There are too few brands and styles.
"I heard that this year and the next are two years of fashion. The overall feeling of women's clothing is young, fashionable and too fashionable. It is simply not suitable for people of our age. Even if they rush back to fashion, they will not be decent enough, Zhuang Zhong."
Ms. Lee said that although several major shopping malls are doing activities, but after wandering around, it is found that the brands in different stores are very similar, especially for the middle-aged women.
Although there are also some middle-aged women's clothing brands on the market, their designs are mostly simple size magnification, too conservative and old-fashioned, lack of fashion elements and elegant detail handling. After wearing, they can not highlight the fullness, atmosphere and elegance of middle-aged women.
Speaking of this year's popularity, Miss Li still has a little difficulty.
"Look at fashion magazines and programs. Skirts are very short, sweaters are all hip, pants are thin legs...
These clothes are all right for the little girl to wear, but how can we wear them out? "
The body is out of shape and the clothes are small.
While the trend is out of tune, many middle-aged women will also find their own reasons.
They all have the feeling that with age, the figure and posture will change more or less: the bulging abdomen, the relaxed buttocks, the dim complexion...
This makes many middle-aged women buy clothes more difficult.
"I haven't bought a suitable pair of trousers this year!" Liu complained to reporters in middle school.
Ms Liu is 46 years old. She still keeps a good figure in comparison with her peers, but even so, she has suffered a lot.
"Pants are basically low waist design, front zipper, like my age, basically will have a small belly, one will appear waist and abdomen bloated, zipper is still stretched out! That kind of elastic waist pants are worn by the old lady."
As for the coat, Ms. Liu also said frankly that she was not very good at buying. She could only focus her eyes on those professional casual clothes and coats. "Although the rules are not characteristic, at least comfortable, they will not be very tight because of their stature."
Clothing prices affect purchase intention
"Now the clothes in the shopping mall are really dared to see, dare not buy!" sweaters at seven hundred or eight hundred yuan, four digit starting coat, fur for more than 10000 yuan...
Enter the winter clothes for the peak season, in the shopping mall, the clothes all in the price of miso.
"A few days ago, I saw a cotton windbreaker from a shopping mall and brought a fur collar. It actually cost 6800 yuan! I really like the style of the clothes, and the price is too much for me to accept."
Ms. Li said helplessly.
Ms. Lee's business income in Hecheng is also considerable. However, the rising price of clothing has given her unprecedented caution in buying clothes.
Wang Da Jie, who often goes shopping in public institutions, told reporters: "at this time last year, a sweater with a good quality was also five hundred or six hundred yuan.
shirt
And jeans are only a few hundred dollars. It costs almost a thousand yuan to buy a winter suit, but this year it will definitely not work.
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