80 How Does Post-90S University Students Change Their Business?
How do college students start their own business?
First, preferential policies for university students to start businesses.
College Students' Entrepreneurship manual policy concerns College Students
Entrepreneurial preferential policies
In recent years, in order to support college students' entrepreneurship, the government at all levels has introduced many preferential policies, involving financing, business practice, taxation, entrepreneurship training, entrepreneurship guidance, and many other aspects.
For those who plan to start a business, it will be the first step to start a business if they understand these policies.
According to the relevant regulations of the state and the Shanghai municipal government, there are four preferential policies for venture graduates in Shanghai, including free risk assessment, free policy training, free loan guarantee and partial tax relief.
If a college graduate (including a college, university or graduate student) is engaged in an individual business, it will be exempted from the registration fee of the self-employed person, the management fee of the self-employed person, and the cost of the demonstration contract of the economic contract within 1 years from the date of approval of the operation.
In addition, if a non formal enterprise is established, it will be 3 years' tax exemption if it is registered in the district and county streets.
Students who start their own businesses can apply for a loan guarantee amount up to 70 thousand yuan, and enjoy loan discount.
Shanghai city has set up an entrepreneurship education and Training Center for fresh graduates, offering free project risk assessment and guidance to college students, helping students better grasp market opportunities.
Two, essential hardware for College Students
College students have entrepreneurial enthusiasm, but due to lack of experience, lack of ability, awareness and other reasons, the success rate of entrepreneurship is obviously low.
In this regard, Xu Benliang, an expert in entrepreneurship guidance and a principal of Shanghai entrepreneurship education and training center, thinks that
College Students Entrepreneurship
The following hardware must be available:
Hardware 1: experience
College students, who stay in campus for a long time, do not know much about the society, especially in market development and business operations.
Therefore, students should be well prepared before starting a business. On the one hand, they should accumulate relevant management and marketing experience to work or practice; on the other hand, they should actively participate in entrepreneurship training, accumulate entrepreneurial knowledge and receive professional guidance, so as to improve the success rate of entrepreneurship.
Hardware two: funds
A survey shows that 40% of college students believe that "capital is the biggest difficulty in starting a business".
It is true that skilled women can not make bricks without straw. Without funds, good ideas can hardly be turned into real productive forces.
Therefore, capital is a mountain to which college students should start their own businesses. University students should broaden their minds and multichannel financing. In addition to traditional ways such as bank loans, self financing and private lending, they can also make full use of venture capital, angel investment and venture capital financing channels.
Hardware three: Technology
Using intelligence to replace capital is the characteristic way for college students to start their own businesses.
Some venture capitalists are willing to subsidize their entrepreneurial plans because of the advanced technology they have learned.
Therefore, those who plan to start a business in the high-tech field must pay attention to technological innovation and develop their own independence.
intellectual property right
Products attract investors.
Hardware four: Capability
Due to the long-term acceptance of exam oriented education, college students are not familiar with the "rules of the game". They are outstanding in technology, and are generally inadequate in financial management, marketing, communication and management.
If you want to succeed in business, entrepreneurs must grasp both technology and operation.
Suggestions can start from partnership entrepreneurship, family business or low-cost virtual shops, and exercise entrepreneurial ability.
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Three, the four main directions of College Students' Entrepreneurship: how to choose a business suitable for college students.
Although the entrepreneurial market is full of business opportunities nowadays, it is not "gold everywhere" for college students who are limited in capital, ability and experience.
Under such circumstances, only by finding a "foothold" according to their own characteristics can university students start a new world that is really suitable for themselves.
Direction 1: high-tech field
The college students who are in the forefront of high-tech position have the advantage of getting the first place in the field, and the success of the entrepreneurial enterprises such as "easy to get Ark" and "beautiful music" is due to the technological advantages of the entrepreneurs.
But not all college students are suitable for entrepreneurship in the high-tech field. Generally speaking, students with deep technical skills and excellent academic achievements can succeed.
Students who are interested in starting a business in this field can actively participate in all kinds of entrepreneurial competitions, and get the opportunity to stand out and attract.
risk investment
。
Recommended business opportunities: software development, web production, web services, mobile game development, etc.
Direction two: intelligence service area
Intelligence is the capital for college students to start their own businesses.
For example, the field of family education is very suitable for college students to start a business. On the one hand, this is the traditional channel for college students' work study and study. On the other hand, college students can make full use of the educational resources of colleges and universities and make it easier to make "the first bucket of gold".
This kind of intelligence service start-up project has low cost, and can be opened by a table or a telephone.
Recommend business opportunities: tutor, tutor agency, design studio, plation office and so on.
Direction three: franchise area
Statistics show that in the same business area, the success rate of individual entrepreneurship is less than 20%, while the number of entrepreneurs who join in business is up to 80%.
For college students with limited entrepreneurial resources, with the help of franchise, brand, technology, marketing and equipment advantages, they can achieve their own business with less investment and lower threshold.
However, chain affiliate is not "zero risk". In the current market situation, college students are not deeply involved in the world. When choosing franchising projects, they should pay more attention to avoiding risks.
Generally speaking, the financial strength of college students entrepreneurs is weak, and it is suitable for joining the projects with little start-up capital and low staffing requirements. It is appropriate to start from a small business. In addition, it is best to choose a mature brand with more than 5 years of operation and more than 10 franchised stores.
Recommend business opportunities: fast food industry, homemaking service, small supermarket on campus, digital speed printing station, etc.
Direction four: shop
On the one hand, college students can make full use of students' resources in Colleges and universities. On the other hand, because they are familiar with the consumption habits of their peers, it is easier to get started.
Because of the "student line", we must rely on cheap and good products to attract customers.
In addition, because of the limited funds of university students, it is impossible to choose the storefront of busy areas. Therefore, promotion is particularly important. It is often necessary to post advertisements on campus or organize activities with associations.
Recommended business opportunities: restaurants, cafes, hairdressers, stationery stores, bookstores in or around universities.
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Four, college students avoid three major minefields.
Wu Minghua, the founder of the website, has graduated from Shanghai University and has been in business for 3 years.
During this period, Wu Minghua experienced the sweets and bitters of entrepreneurship, contacted all kinds of college students entrepreneurs, and had a deep feeling and understanding of College Students' entrepreneurship.
As a "past man", he reminded college students of entrepreneurs to avoid the following minefields:
Minefield
Bill Gate's myth makes IT industry and high-tech industry become entrepreneurial gold mines in the eyes of college students, so many students disdain to engage in services or low technology industries.
In fact,
High-tech entrepreneurship
Projects often require a large amount of start-up capital, and the risks and pressures of entrepreneurship are very large. If college students do not know enough about their own experience and abilities, their expectations for entrepreneurship are too high. They will start at a higher starting point and easily fail.
As a result, college students may have a balanced mind and a deep understanding of the market and themselves. Then they start from childhood and start from reality. The first step is to take a firm step and take another second steps.
Minefield two: on paper
Lack of experience is a common problem in college students' entrepreneurship. Many college students are not accustomed to doing Market Research on their products or projects. Instead, they are idealized inference. For example, if 300 million people need our products, the price of each item is 100 yuan, we have 30 billion yuan of sales market. This inference method is untenable and often misleading.
College students must do market research in the early stage of entrepreneurship, and some feasibility studies can also be commissioned by professional institutions.
Minefield three: fight alone
With emphasis on teamwork today, the chances of success for entrepreneurs to compete alone are greatly reduced.
Team spirit has become an indispensable quality of entrepreneurship. Venture capitalists value highly cooperative entrepreneurial teams when investing.
Nowadays, college students generally have their own personality and self-confidence. They are often self righteous and self willed in their business. These influence the success rate of entrepreneurship.
Therefore, for university students who plan to start their own businesses, it is easier to cooperate and learn from each other's strengths than single handedly.
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