Italy Versace Brand Plans Global Expansion
Versace brand began to plan for comprehensive expansion, and has the intention of going public. This Italy brand From the beginning of last year, it has been seeking profits from investors. It is now seeking investors to open the global market through listing. The brand has started a comprehensive expansion action. A flagship store will be opened in SoHo District of New York, and will be stationed in Losangeles, China and Southeast Asia.
Versace brand began to plan for comprehensive expansion, and has the intention of going public. The Italy brand has been returning to profitability since last year, and is seeking investors to open the global market by listing.
Brand CEO Gian Giacomo Ferraris said that the brand did not seek the meaning of its partners, but hoped to raise investment funds on the premise of maintaining the independence of the brand. Versace brand's market share increased by 30% in the first quarter, which is very good news for the brand. The Versace brand earned $11 million 800 thousand in 2011, which is much better than the loss of $28 million 600 thousand in 2010. As of December 31, 2011, brand revenue increased by 16.4% to $472 million 600 thousand.
The brand has started a comprehensive expansion action. A flagship store will be opened in SoHo District of New York, and will be stationed in Losangeles, China and Southeast Asia.
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