Teach You The Skills And Techniques Of Clothing Sales

1, why are your brand clothes so ugly, and the quality is so poor and so expensive? Your clothes are too old fashioned. Are the styles too ugly?

Wrong answer: Yes, I didn't come.

I also think so before, that is because I do not understand the brand products, have quality after-sales service and quality, price guarantee promise, in Yixing to buy the same brand, the same quality, the same style, we double return your difference, so you can rest assured to buy.

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After the training of professional knowledge, I really do not think so; sir, can you give me some time to give you a brief introduction? But now I don't think so, because our brand style and positioning are mainly aimed at XX people like you. I believe you have noticed that our company's style and style are different from other products, because now the brand is in the process of homogenization and competition, but at the same time, we are also competing in differentiation. But our company's quality after-sales service will assure you that there is no doubt about the quality. Yes, sir, your question is very good. I thought so before I came to the brand before I went to work, but when I went to the company,

There is a unique selling point behind the pricing. Because the information is very developed now, the customers can clearly grasp the commodity information. If the value of a product can not match the price, the product's vitality will not be long enough, sir. Do you think so? Sir, please give me a chance to serve you. Let me give you a brief introduction to the professional knowledge of clothing. Sir, I like to introduce you to you today. It's not that you want to buy our products. The purpose is to facilitate you to have a clearer understanding and comparison in the process of choosing clothes in the future. Shopping guide: This is a wonderful question. I have this idea too. But after reaching the brand for a period of time, I discovered that in fact, every one of them is very good.

Brand view: the way out is that products are molded and pferred, which is also a kind of beauty.

2, I have bought more than 1000 yuan, I do not want your VIP card, instead of giving me a 98 yuan bag!

Wrong answer: Thank you very much for your support, sir.

Yuan... Is stipulated by the company. If you really like this bag, you only need to pay 98 yuan.

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　　導(dǎo)購員：先生，您提的這個想法我也非常希望能幫您實現(xiàn)、先生您看這樣好不好，讓我占用您一小點時間把我們公司的情況給您作一個簡單的介紹好嗎，謝謝!我們公司是一個連鎖企業(yè)，連鎖企業(yè)的優(yōu)點就是對消費者保證絕對的消費公平，因為我們每一個消費者都非常希望能夠有一個非常公平的消費環(huán)境和公平的消費待遇;它的每一個環(huán)節(jié)或活動的執(zhí)行都是經(jīng)過嚴格的構(gòu)思和檢查后作一個系統(tǒng)的管理與執(zhí)行的，這就是一個優(yōu)秀的連鎖企業(yè)為消費者提供一個良好的消費平臺的最佳保障;像我們的每一個操作流程都是統(tǒng)一操作的，也就是每一個小的環(huán)節(jié)變化對我們來說都是一個系統(tǒng)的工程，先生您說對嗎?所以我們非常感謝像您這樣的一直支持和理解我們的顧客，正因為有了像您們這樣好的顧客，我們公司才有了今天的發(fā)展，所以先生，我發(fā)自內(nèi)心的希望能夠得到您的

Thank you! Thank you! Besides, the clothes you choose are very much in line with your temperament. I really hope this dress can be worn on you. If it is due to this gift problem, this dress will pass you by, then I think it is really too bad and too unworthy!

Brand view: it is better to play taijiquan than Western boxing.

3, your brand clothes are too expensive? Can you buy them at a discount?

Wrong answer: our store is not discounted, and the price is substantial. If we consume it, we can enjoy free maintenance, ironing, trimming and darning all the time.

You can get a VIP VIP card free of charge for 500 yuan a year, then you will become a VIP of our brand. You can also enjoy the XX discount in our chain store for a long time.

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　　導(dǎo)購員：先生，除了價格之外其它您都滿意吧，在這一點上面我也非常希望能夠幫到您同時我有一個這樣的看法：我想在您購買的過程中，價格的考慮應(yīng)該只是一方面原因吧!主要還是要看這款適不適合自己、如果不適合自己就算再優(yōu)惠、您買回去穿幾次就不想穿了的話，這樣價格算起還更高、您說是吧!正因為這件衣服是這樣的價格才值得向您這樣的XX人士推薦;我們這款服裝是這個季節(jié)賣的最好的，我們每天都要賣出去好幾件;您仔細看一下這款衣服的面料、工藝都是非常獨特的，真的和您的氣質(zhì)非常的吻合，這一款衣服您穿起來真的很適合，如果不能穿在您身上我覺得實在太可惜了，先生您不防給我一次能為您服務(wù)的機會，讓您來體驗一下我們的服務(wù)，先生您想一想，開奔馳和開桑塔納的感覺是絕對不一樣的，您說對嗎?那先生我給您包起來好嗎，您是付現(xiàn)金

It's still a credit card. Do you want me to help you or yourself?

Brand view: dead end is also a way out, and crisis is also a turning point.

4, I bought this dress to go back. If my family doesn't like it or can't wear it, can you bring it back?

Wrong answer: 1, sorry, if he can't wear it, he can change it.

2, if he doesn't like it, we can give him other money.

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Shopping guide: Sir, this can be reassured. If he can't wear or your family doesn't like it, as long as it doesn't affect our second sales, you can bring us another style in the specified time. At the same time, we will take a comprehensive look at your family and pick a suitable one to bring you back, so that we can avoid these situations. And the purpose of our brand is to select a suit that suits him best for all customers, because customer satisfaction is our eternal pursuit.

Brand view: helping customers and exchanging sincerity with sincerity

5, there is still a wide gap between your clothes and other brands.

Wrong answer: Yes, we are not the same as their business, and we can assure you of the quality. For example, let's take a look at this.

Yes, they are mainly single brands, and we have more combinations. Yes, our positioning is different. Their style is the same as ours, the same quality, but the price difference is between three hundred yuan.

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Shopping guide: Yes, sir, we are different from other brands, because each brand has its own unique style. Our company's business objective is to take customer value as the core and maximize customer interest as the criterion. Therefore, our company's clothing and clothes are very diversified in terms of style, quality and design style, and pay great attention to cost performance or service. Our aim is to enable every consumer to pick out a suit that suits his own style in the brand. What kind of clothing do you like mainly, sir? I think the style of this dress is very suitable for your temperament.

Brand view: it is better to identify others directly and to recommend themselves at the same time.

6. I have bought so much. You can send me a VIP.

Wrong coping

1, sorry, dissatisfaction.

It is not possible.

2. I can't help either.

This is stipulated by the company. No, look at the agricultural channel safety education after 300 weeks.

Language template: same as second.

7, your family business is too dead, I always come to consumption, you do not send gifts.

Wrong answer: Yes, giving gifts can give consumers some psychological balance, but those are just promotional means. In our brand consumption, we promise you to buy twice as much as you bought in XX City, and we will give you the VIP card VIP card in the next 500 years. You can also enjoy the best discount for XX in our chain stores for a long time.

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Buyer: Sir, you have done a good job of this question. Some customers have asked us this question before. We have reported the situation to the company in a timely manner. After discussing the investigation for a period of time, our company has analyzed and how to give our guests a good and practical gift. So the company finally decided to start our VIP project. As long as you hold our company's VIP card, you can enjoy XX discount discount and free maintenance service in our chain stores. Guide

8, there are no woollen clothes in your house. What brand stores do you have?

Wrong answer: you have a point, but whether or not a garment has wool does not depend on the popularity of the brand. It is mainly the type of clothing, and the washing and maintenance of wool clothing is a professional job.

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Shopping guide: Sir, this question is too good. Many customers have asked me this question before, sir, you should know very well about clothes. When you have time, you have to consult with you. Today, I am very glad to be able to serve you for you.

Oh, that's what it used to be! Because our clothes are quite casual in the casual wear. Besides, the quality of our products is not very large compared with that of the wool, and the vertical feeling is very strong, and the wrinkle resistance is very good. The feeling of wearing it is very good. It is very suitable for XX when it is worn. Of course, our company will introduce several models, and the XX style of our company has just arrived. I think this dress is worth studying with you.

Brand view: reasonable rejection of ideas is good, but asking for communication is also a good art.

9, how do you get your home's coat fabric with polyester and glue, and there is no B version, you can't wear it?

The wrong way to deal with it is that our clothes are very special. The fabric that people consider is only one aspect. The most important thing is to see if it is suitable. Do you say Mr. He is, and the version is very few, and nowadays few people are dressed very loosely. They are very fashionable.

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　　導(dǎo)購員：先生，您問的這個問題問的非常好，是否能請教一下先生您的貴姓呢;是這樣的，像滌綸這款面料的話呢，在許多朋友的記憶中還是感覺像以前的“的確良”面料，其實不是，(本段話可以省略)它的另外一個名字叫聚脂纖維，其特性是：防皺、筆挺、耐磨性超過任何一款纖維;其次由于它是從多種植物里面提練出來的一種植物纖維，通過人工技術(shù)處理后形成的一種合成纖維，具備了多種面料的優(yōu)點和特性，所以滌綸和沾膠的面料制作而成的服飾穿起來非常的舒適、易保養(yǎng)、易存放;先生我覺得這們家剛到的XX新款比較適合您個人的氣質(zhì)，而且也走的非常的好，讓我們一起來感覺一下吧、、、、、當(dāng)然寬松版我們也會進一些!

Shopping guide: for example, sir, you asked this question very well. How can I address you, sir? You know, how do you call him sir? Yes, the design of this dress is designed independently according to the shape of our XX (AB version), because we have a more elegant figure in Yixing. Of course, we will enter some, B, and! In the B version, because our designers recommend that this jacket is suitable for XX style matching. This is even more fashionable. If the short sleeved Giordano T-shirt is loose, there will be no taste.

Brand view: expand the advantages by data and facts.

10, your company's clothing tag contains wool, but there is actually no wool ingredients, and can not be washed with water, machine wash, dry cleaning only.

Wrong answer: Oh, well, maybe that's the wrong printing of the factory. Sorry, you can look at something else.

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　　導(dǎo)購員：先生，您好!您有這種想法我能理解，同時請允許我給您做一個詳細的介紹;我們產(chǎn)品所含的成分是80%的滌綸和20%的沾膠，這就已經(jīng)是100%的面料成分了;吊牌上有注明含毛料，目的是很清晰的讓顧客知道，我們這款服裝它已具備羊毛的質(zhì)感;并還有另外一層意思：是國家規(guī)定的正牌商品必須是有這樣正確的標識和規(guī)定，因為我們店內(nèi)銷售的每一個品牌都屬于國家規(guī)定的正牌商品;我們品牌的使命就是：不管是在價格上還是在服務(wù)上都要為顧客提供最優(yōu)質(zhì)、最滿意的產(chǎn)品;注明不可以機洗主要是為了更好的保護好衣服的版型，像先生您就非常適合我們店的這款衣服、、、、、，先生，您不買沒關(guān)系，請先跟我來試一下這件衣服的整體搭配效果吧?

Shopping guide: Yes, sir, if you want to use water or machine wash, it can be done in order to extend the life of your clothes. Only if you wholesale the price of Giordano's short sleeves, do you suggest that you take it dry cleaned? Note that machine washable is mainly for the better protection of the clothing version. After all, clothes also need good maintenance as well as human body. And the clothes you see are also very precious. Our suggestion is for your husband's sake. I hope you can add a splendor to your image after you put on our clothes, and you can also give us more publicity.

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11, do your family's sweaters and silk T-shirts play ball? Do you return the pilling balls?

Wrong answer: Sir, sweater is a long fiber product. Pilling and pilling are normal, but it is not possible to pilling if the general situation is not rubbed. If anyone tells you that sweater 100% does not play ball, it is impossible.

Unless he only buys you this dress.

If we are not the quality of our clothes themselves.

We can't return the goods.

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A sweater is a long fiber product. There is a layer of capillary fiber on the surface. When the process of static electricity is produced, the surface fine wool will knot and form a hair ball phenomenon. So there will be a little lump on the surface where it often rubbed. When you wash it, you'd better turn it over to avoid rubbing directly. In addition, some sweaters will wear out for a long time, and some parts will be polished. You can use the mixture of vinegar and water to sprinkle on the bright part or drop a few drops of ammonia in the lotion, and how to improve the skills and experience in clothing sales. Shopping guide: Sir, this is a very good question for you. This is also a concern for many of our customers. Please give me some time to give you knowledge about sweater professional washing / maintenance.

So you can avoid the pilling situation if you operate according to the maintenance method we provide you; if there is a similar situation, you can bring it over at any time, we must handle it with the fastest time. You can rest assured of that.

Brand view: with their own professional and experience, it is often the key to open the door of customers.

12, customers are advised to try on clothes, but customers simply refuse to accept them.

Wrong coping

1, like it, you can try it on.

2, this is our new model. Welcome to try it on.

3, this is also good. Put an end to the hidden trouble protection and safety free purple new product free maintenance liquid crystal mosaic system for the monitoring center, try it.

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Shopping guide: you really have a good eye, sir.

This dress is the most popular one in our cycle. The wholesale Giordano short sleeved T-shirt sells several items every day.

With your figure and temperament, I believe you will be very good when you wear it. Come here, there is a fitting room. Try it on first and see how it works.

Take the clothes and guide the customers to the fitting room, especially for the hesitant customers. (if the other party doesn't move), sir, you must wear your clothes before you feel it, sir. I have a small request: if you can give me a chance to serve you, I will help you pick out a suit that suits you best. Actually, everyone wears different effects. Even if I say it is very good, if you do not wear it, you will not be able to see the effect. (unanswered)

Shopping guide: Sir, you really have a good eye. This dress is our new style.

Well done! Let me introduce to you that this style of clothing is very popular with successful people like you.

With your temperament and shape, I think you will have a good effect on this dress.

Come on, sir. I can't do it well. Here is a fitting room. You can see that it has been put on.

When you wear clothes to guide customers to the fitting room, if you don't know how to dress yourself, you don't know what kind of clothes are suitable for you. Only when you choose and try your clothes regularly, can you choose to suit yourself. First, you say, yes, sir. I find that you don't seem willing to try it. Actually, you really don't have much to do with buying this dress today. But I really want to provide you with the best service. Is there any problem with my introduction just now? Can you tell me if I can provide you with better service? Thank you! (mention)

Brand view: discard the deep-rooted concept of bulk goods; sales of clothing stores need continuous innovation consciousness.

13, enthusiasm close to customers, customers can coldly answer "I look at it."

Wrong answer:

1, it doesn't matter. You can look at the shield.

2, oh, OK, you can take a look at it.

3, you first look, like, you can try.

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Shopping guide: Yes, sir. You must know more about clothes and compare them so that you can buy your own clothes.

It doesn't matter. Now you can take a look at the style of our brand and know more about the style of our brand. When you want to buy it, you will know how to pick out a suitable dress for yourself. Sir, please give me a little time to allow you to give me an introduction on clothing matching and professional knowledge so that you can find your favorite and favorite styles next time when you choose clothes (according to the customers' complexion and dressing), and then guide / see, sir, which is the new style we just arrived or what kind of clothes do you prefer to wear?

Shopping guide: Yes, it is not easy to buy a suit that suits us. It is absolutely necessary to know more about it. No matter what you do, sir, please take a look at it. If you need me to serve you, please call me at any time (whether customers buy or not, our service is first-rate).

Sir, it doesn't matter whether you buy it today or not, but I really want to provide you with the best service.

Brand view: take the initiative to push sales forward and turn customers' excuses into convincing customers.

14: the customer likes it, the people who can accompany say, "I think it's a general or another place to look around. In a word, it's always the prick."

Wrong response:

1. no, I think it's good.

2. this is our key match this season.

3. this is very distinctive. Why not look good?

4. do not mind what others say, how do you feel about yourself?

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Shopping guide: (to the associated person) this gentleman, you are very kind to your friends. It's nice to have such a friend of yours. Let's exchange a view: you know your friend best. What kind of style do you think is more suitable for your friend? I personally think that the style of our dress is very consistent with your friend's complexion and temperament. Let's have him try it, then, because our common purpose is to help your friend choose the most suitable clothes for him.

Shopping guide: (to customers) your friends really care about you.

It's nice to have such a friend. What kind of style do you think is suitable for your friend, sir? So we can also refer to it more often. We can make suggestions to your friends to help your friends find a more suitable clothes.

Shopping guide: (to pfer the target to the associated person): this gentleman's clothes are very consistent with your personality, especially the shoulder width, waist collection and fine workmanship. (when you say this, you must be sincere); where do you buy it, please, the next time we purchase, we want to sell this style of clothing. We must make our customers wear more attractive, just like you have personality. Let's make some suggestions for your friends to help your friends find a more suitable clothes,,, and.

Note: another shopping guide in the store can also "lead the tiger back to the mountains" (link related people to chat or introduce clothes, etc.), so that the parties can better and faster deal with customers.

Brand view: don't let yourself be antagonistic to related people. People can become friends or enemies.

Actively dealing with gossip, no one can stop others from gossiping.

15: customers are worried about the quality of promotional products; no matter how to explain, they think they are cheating him.

Wrong coping

1. you can rest assured that the quality is the same.

2. is the same batch of goods, there will be no problem.

3. are the same clothes. Why?

4. is the same brand, no problem.

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Shopping guide: you can understand this idea. After all, this situation may exist elsewhere.

However, I can tell you responsibly that although our clothes are special items, all the brands approved by our company are of the same quality, and the price is much more favorable than before. So buying now is really very cost-effective. Moreover, with our company's years of business reputation and close to many sales outlets, you can make such a promise. You can rest assured that you can buy it.

Shopping guide: it is understandable that you have such an idea, but I can tell you responsibly that all of these promotional items are also positive goods. Only because the style has been broken, it becomes a special promotional item, but the quality is the same. You can safely choose it.

You can rest assured of that.

Shopping guide: you ask this question very well. We used to have many old customers.

However, I can tell you responsibly that clothes, whether they are positive or promotional, are in fact recognized by the State Quality Supervision Bureau, and the quality can be guaranteed.

For example, the quality assurance we provided to you is the same, and the price is much lower, so buying these clothes is really very cost-effective. The purpose of launching this promotional item is to really give back the support and attention of our old customers to our company, and let more new customers understand our brand. You can take a closer look at the quality and technology of all the promotional items, far more than just the value of the promotion now, so you can safely choose to buy Giordano long sleeved T-shirts wholesale!

Note: we can also ask about its pain, such as whether it has been in the past before; it can also illustrate that, for example, it is the same as ourselves; at the same time, we hope to help customers build trust.

Brand view: there are no customers who can not be guided, but only those who do not guide customers.